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Dwayne "The Rock" Johnson's Award-Winning Wellness Brand PAPATUI Launches Full Body Deodorant Spray

PAPATUI logo (PRNewsfoto/PAPATUI)

News provided by

PAPATUI

Jul 09, 2025, 09:00 ET

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On the heels of significant retail expansion to Walmart stores across the country, PAPATUI doubles down on its approach to luxury scent in its line-up of men's care essentials.

NEW YORK, July 9, 2025 /PRNewswire/ -- PAPATUI Men's Care, the clean and efficacious grooming brand created by Dwayne "The Rock" Johnson, is thrilled to announce the launch of its Full Body Deodorant Spray. This innovative new product offers powerful, long-lasting odor protection in PAPATUI's luxury signature scents for the whole body.

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PAPATUI Full Body Aluminum Free Men's Spray Deodorant
PAPATUI Full Body Aluminum Free Men's Spray Deodorant

Unlike traditional deodorants, the PAPATUI Full Body Deodorant Spray is designed for complete body coverage with a lightweight, triple-action formula that's aluminum-free and dermatologist-tested. With a single spray, users can feel confident that they smell incredible and fresh all day long. The spray is available in three of PAPATUI's luxury scents including Lush Coconut, Cedar Sport, and Sandalwood Suede.

As with all PAPATUI products, the Full Body Deodorant Spray is vegan, cruelty-free, paraben-free, and phthalate-free, formulated with clean, effective ingredients that work as hard as the people who use them.

PAPATUI founder Dwayne "The Rock" Johnson shares, "From day one, PAPATUI has been about creating clean, elevated products that actually fit into real life. The idea for a full body deodorant came from conversations — guys reaching out, sharing what they were looking for, and where other products were falling short.

We spent a lot of time getting this one right. It's aluminum-free, it smells incredible, and it works — simple as that. One effortless product from head to toe.

I'm proud of what we continue to build at PAPATUI and I love helping guys feel GREAT."

Jenna Fagnan, co-founder of PAPATUI, noted, "We create products when we know we can do them better. We know our customers love our luxury scents and we are excited to bring their favorites in this new much-requested format."

The launch builds on PAPATUI's mission to fill the void in men's personal care with clean, approachable, and modern products. The brand continues to build on its "Take Better Care" mission, designing products for all men, all skin types, and all body parts, while continuing to innovate for a new generation of male consumers who expect more from their routine.

Key Highlights of PAPATUI's Full Body Deodorant Spray:

  • Full-Body Formula: Designed for full body coverage
  • Clean & Gentle: Aluminum-free, dermatologist-tested, and non-irritating
  • Long-Lasting Protection: Triple-action odor defense for total body confidence
  • Signature Scents: Available in Lush Coconut, Cedar Sport, and Sandalwood Suede
  • Price & Availability: $13 at PAPATUI.com, and at Target and Walmart stores and websites.

About PAPATUI
PAPATUI is a men's care brand founded by Dwayne "The Rock" Johnson, built on the belief that self-care should be clean, effective, and accessible to all men. Launched in 2024, PAPATUI was created to fill a long-standing gap in the grooming space. The brand offers efficacious, dermatologist-tested formulas with elevated ingredients and premium fragrances. From skincare to body care and beyond, PAPATUI delivers innovative solutions for all skin types helping men show up as their best, most confident selves every day.

In its first year, PAPATUI quickly made waves in the industry, earning accolades across the board, from the Esquire Grooming Awards for its Enhancing Tattoo Stick to the GQ Grooming Awards for its 48-Hour Antiperspirant Deodorant and the Men's Health Grooming Awards for its Rejuvenating Facial Toner. The brand has also been recognized by EBONY, GLAMOUR, and Glossy, which named PAPATUI the 2024 Men's Beauty Brand of the Year. As PAPATUI continues to grow, it remains committed to delivering clean, hardworking products that raise the standard in men's personal care.

Media Contact: [email protected]

SOURCE PAPATUI

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