Eat Happy Kitchen builds on a trusted clean-eating legacy with a craveable snack for every occasion, crafted from just two ingredients: real cheese and signature spice blends
Global healthy snack market is expected to reach $40.9B this year and is projected to surpass $54B by 2035
SANTA YNEZ, Calif., Aug. 5, 2025 /PRNewswire/ -- Eat Happy Kitchen, the acclaimed woman-owned brand founded by bestselling cookbook author, voice actor, and culinarian Anna Vocino, today announced its highly anticipated entry into the competitive snack category with the launch of Cheese Bites. Eat Happy Kitchen now offers product options in three distinct grocery categories, furthering its objective to be a premium pantry item brand that customers can trust to be both great-tasting and better for you.
These wholesome, clean-label, mission-driven savory, cheesy snacks are designed to support consumers seeking high-protein, no-sugar options. The snacks only contain real cheese and Eat Happy Kitchen's fan-favorite seasoning blends, and they deliver bold flavor and 10-11g of protein per serving without compromise. Each flavor option is gluten-free, sugar-free, and contains no fillers or artificial ingredients.
Every flavor brings its own twist on snack-time enjoyment, including:
- Cheddar & BBQ Cheese Bites: Smoky, savory cheddar crunch seasoned with Eat Happy Kitchen BBQ dust seasoning.
- Monterey Jack & Ranch Cheese Bites: An herby, tangy Monterey Jack treat with Eat Happy Kitchen Ranch Dust seasoning.
- White Cheddar & Onion Cheese Bites: A noshable cheddar cheese snack with Eat Happy Kitchen Salt Dust seasoning.
Eat Happy Kitchen Cheese Bites are available directly from Eat Happy Kitchen in 2 oz. resealable pouches in 3-packs or 12-packs. They will be available for purchase via Amazon later this summer.
"For years, I've been making my homemade version of cheese snacks, knowing that my no-sugar-added audience would absolutely love them," says Anna Vocino, Founder and CEO, Eat Happy Kitchen. "I browsed the snack aisles and recognized a significant snack void: the near impossibility of finding convenient snacks that aren't heavily processed and laden with sugar and grain fillers. Cheese Bites fill that void. My vision is to see them in every lunchbox, gas station, train station, office break room, and airplane, ensuring people always have a high-protein, healthy snack option readily available."
The launch marks a distinctive entry into the snack market, bolstered by a decade-long foundation of consumer trust established through Vocino's bestselling cookbooks and widely followed Substack recipe newsletter. Drawing from her successful spice blends, these new snacks are designed to appeal to both loyal fans and new audiences. By prioritizing a direct-to-consumer rollout, the brand continues to cultivate personal connections and reinforces the company's ongoing product offering identity.
Eat Happy Kitchen's Cheese Bites launch follows last month's nationwide clean-label pasta sauce rollout into 479 Kroger Family stores, more than doubling the company's retail footprint and positioning the brand as one of the fastest-scaling premium pantry companies in the U.S.
About Eat Happy Kitchen
Eat Happy Kitchen is a woman owned, premium food company founded by Anna Vocino, author of the bestselling Eat Happy series of cookbooks. Founded with the primary mission of making foods with the highest quality clean ingredients, always gluten free, and with no added sugar, the company's products currently include a line of five SKUs of pasta sauces, four spice blends, and three varieties of Cheese Bites snacks. More information about Eat Happy Kitchen can be found at www.eathappykitchen.com.
Media contact:
Scott Merritt
(770) 778-4786
[email protected]
SOURCE Eat Happy Kitchen

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