European SMB Market Becomes the Next Battleground for the Unified Communications Vendors, Says Frost & Sullivan

Frost & Sullivan's Analyst Briefing on Unified Communications in SMB sector on Thursday, 1 July 2010, at 15.00 BST

Jun 22, 2010, 05:40 ET from Frost & Sullivan

LONDON, June 22 /PRNewswire/ -- The small and medium businesses (SMB) sector, looking up to big enterprises, is eager to benefit from advanced communication features and therefore presents a great market opportunity for unified communications (UC) vendors and service providers. The communications capabilities that were once reserved for larger enterprises have now permeated the world of small to medium businesses. Typically lacking the IT and financial resources that larger enterprises enjoy, small businesses require solutions that are inexpensive, as well as easy to deploy and manage.

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These market trends will be discussed during Frost & Sullivan's next Analyst Briefing on Unified Communications adoption in the SMB sector on Thursday, 1 July 2010, at 15.00 BST.

Dorota Oviedo, Industry Analyst for Unified Communications and Collaboration group, will analyse trends in premises-based and hosted unified communications targeted at the SMB sector, key challenges in the European SMB sector, and also present vendor strategies for success.

"After decades of being rather neglected by the enterprise communications vendors, the small and medium business (SMB) sector has recently become the target for a wave of products catered to its needs," comments Ms Oviedo.  "From small start-up to large organisation, just about every company can benefit from productivity gains that unified communications solutions can provide."

The briefing will benefit unified communications and collaboration vendors, distributors, VARs, SIs, service providers and other market participants.  

To participate in this complimentary briefing, please email Joanna Lewandowska at Joanna.lewandowska@frost.com with the following information: your full name, company name, title, telephone number, e-mail, address, city, state and country. Upon receipt of the above information, a registration link will be e-mailed to you. You may also register to receive a recorded version of the briefing at anytime by submitting the aforementioned contact details.

About Frost & Sullivan

Frost & Sullivan, the Growth Partnership Company, enables clients to accelerate growth and achieve best-in-class positions in growth, innovation and leadership. The company's Growth Partnership Service provides the CEO and the CEO's Growth Team with disciplined research and best-practice models to drive the generation, evaluation, and implementation of powerful growth strategies. Frost & Sullivan leverages over 45 years of experience in partnering with Global 1000 companies, emerging businesses and the investment community from 40 offices on six continents. To join our Growth Partnership, please visit http://www.frost.com.

CONTACT:  

Joanna Lewandowska

Corporate Communications

P: +48 22 390 41 46

E: joanna.lewandowska@frost.com

http://www.frost.com



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