• Resources
  • Blog
  • Journalists
  • Log In
  • Sign Up
  • Data Privacy
  • Send a Release
Cision PR Newswire: news distribution, targeting and monitoring home
  • News
  • Products
  • Contact

 

When typing in this field, a list of search results will appear and be automatically updated as you type.

Searching for your content...

No results found. Please change your search terms and try again.
  • News in Focus
      • Browse News Releases

      • All News Releases
      • All Public Company
      • English-only
      • News Releases Overview

      • Multimedia Gallery

      • All Multimedia
      • All Photos
      • All Videos
      • Multimedia Gallery Overview

      • Trending Topics

      • All Trending Topics
  • Business & Money
      • Auto & Transportation

      • All Automotive & Transportation
      • Aerospace, Defense
      • Air Freight
      • Airlines & Aviation
      • Automotive
      • Maritime & Shipbuilding
      • Railroads and Intermodal Transportation
      • Supply Chain/Logistics
      • Transportation, Trucking & Railroad
      • Travel
      • Trucking and Road Transportation
      • Auto & Transportation Overview

      • View All Auto & Transportation

      • Business Technology

      • All Business Technology
      • Blockchain
      • Broadcast Tech
      • Computer & Electronics
      • Computer Hardware
      • Computer Software
      • Data Analytics
      • Electronic Commerce
      • Electronic Components
      • Electronic Design Automation
      • Financial Technology
      • High Tech Security
      • Internet Technology
      • Nanotechnology
      • Networks
      • Peripherals
      • Semiconductors
      • Business Technology Overview

      • View All Business Technology

      • Entertain­ment & Media

      • All Entertain­ment & Media
      • Advertising
      • Art
      • Books
      • Entertainment
      • Film and Motion Picture
      • Magazines
      • Music
      • Publishing & Information Services
      • Radio & Podcast
      • Television
      • Entertain­ment & Media Overview

      • View All Entertain­ment & Media

      • Financial Services & Investing

      • All Financial Services & Investing
      • Accounting News & Issues
      • Acquisitions, Mergers and Takeovers
      • Banking & Financial Services
      • Bankruptcy
      • Bond & Stock Ratings
      • Conference Call Announcements
      • Contracts
      • Cryptocurrency
      • Dividends
      • Earnings
      • Earnings Forecasts & Projections
      • Financing Agreements
      • Insurance
      • Investments Opinions
      • Joint Ventures
      • Mutual Funds
      • Private Placement
      • Real Estate
      • Restructuring & Recapitalization
      • Sales Reports
      • Shareholder Activism
      • Shareholder Meetings
      • Stock Offering
      • Stock Split
      • Venture Capital
      • Financial Services & Investing Overview

      • View All Financial Services & Investing

      • General Business

      • All General Business
      • Awards
      • Commercial Real Estate
      • Corporate Expansion
      • Earnings
      • Environmental, Social and Governance (ESG)
      • Human Resource & Workforce Management
      • Licensing
      • New Products & Services
      • Obituaries
      • Outsourcing Businesses
      • Overseas Real Estate (non-US)
      • Personnel Announcements
      • Real Estate Transactions
      • Residential Real Estate
      • Small Business Services
      • Socially Responsible Investing
      • Surveys, Polls and Research
      • Trade Show News
      • General Business Overview

      • View All General Business

  • Science & Tech
      • Consumer Technology

      • All Consumer Technology
      • Artificial Intelligence
      • Blockchain
      • Cloud Computing/Internet of Things
      • Computer Electronics
      • Computer Hardware
      • Computer Software
      • Consumer Electronics
      • Cryptocurrency
      • Data Analytics
      • Electronic Commerce
      • Electronic Gaming
      • Financial Technology
      • Mobile Entertainment
      • Multimedia & Internet
      • Peripherals
      • Social Media
      • STEM (Science, Tech, Engineering, Math)
      • Supply Chain/Logistics
      • Wireless Communications
      • Consumer Technology Overview

      • View All Consumer Technology

      • Energy & Natural Resources

      • All Energy
      • Alternative Energies
      • Chemical
      • Electrical Utilities
      • Gas
      • General Manufacturing
      • Mining
      • Mining & Metals
      • Oil & Energy
      • Oil and Gas Discoveries
      • Utilities
      • Water Utilities
      • Energy & Natural Resources Overview

      • View All Energy & Natural Resources

      • Environ­ment

      • All Environ­ment
      • Conservation & Recycling
      • Environmental Issues
      • Environmental Policy
      • Environmental Products & Services
      • Green Technology
      • Natural Disasters
      • Environ­ment Overview

      • View All Environ­ment

      • Heavy Industry & Manufacturing

      • All Heavy Industry & Manufacturing
      • Aerospace & Defense
      • Agriculture
      • Chemical
      • Construction & Building
      • General Manufacturing
      • HVAC (Heating, Ventilation and Air-Conditioning)
      • Machinery
      • Machine Tools, Metalworking and Metallurgy
      • Mining
      • Mining & Metals
      • Paper, Forest Products & Containers
      • Precious Metals
      • Textiles
      • Tobacco
      • Heavy Industry & Manufacturing Overview

      • View All Heavy Industry & Manufacturing

      • Telecomm­unications

      • All Telecomm­unications
      • Carriers and Services
      • Mobile Entertainment
      • Networks
      • Peripherals
      • Telecommunications Equipment
      • Telecommunications Industry
      • VoIP (Voice over Internet Protocol)
      • Wireless Communications
      • Telecomm­unications Overview

      • View All Telecomm­unications

  • Lifestyle & Health
      • Consumer Products & Retail

      • All Consumer Products & Retail
      • Animals & Pets
      • Beers, Wines and Spirits
      • Beverages
      • Bridal Services
      • Cannabis
      • Cosmetics and Personal Care
      • Fashion
      • Food & Beverages
      • Furniture and Furnishings
      • Home Improvement
      • Household, Consumer & Cosmetics
      • Household Products
      • Jewelry
      • Non-Alcoholic Beverages
      • Office Products
      • Organic Food
      • Product Recalls
      • Restaurants
      • Retail
      • Supermarkets
      • Toys
      • Consumer Products & Retail Overview

      • View All Consumer Products & Retail

      • Entertain­ment & Media

      • All Entertain­ment & Media
      • Advertising
      • Art
      • Books
      • Entertainment
      • Film and Motion Picture
      • Magazines
      • Music
      • Publishing & Information Services
      • Radio & Podcast
      • Television
      • Entertain­ment & Media Overview

      • View All Entertain­ment & Media

      • Health

      • All Health
      • Biometrics
      • Biotechnology
      • Clinical Trials & Medical Discoveries
      • Dentistry
      • FDA Approval
      • Fitness/Wellness
      • Health Care & Hospitals
      • Health Insurance
      • Infection Control
      • International Medical Approval
      • Medical Equipment
      • Medical Pharmaceuticals
      • Mental Health
      • Pharmaceuticals
      • Supplementary Medicine
      • Health Overview

      • View All Health

      • Sports

      • All Sports
      • General Sports
      • Outdoors, Camping & Hiking
      • Sporting Events
      • Sports Equipment & Accessories
      • Sports Overview

      • View All Sports

      • Travel

      • All Travel
      • Amusement Parks and Tourist Attractions
      • Gambling & Casinos
      • Hotels and Resorts
      • Leisure & Tourism
      • Outdoors, Camping & Hiking
      • Passenger Aviation
      • Travel Industry
      • Travel Overview

      • View All Travel

  • Policy & Public Interest
      • Policy & Public Interest

      • All Policy & Public Interest
      • Advocacy Group Opinion
      • Animal Welfare
      • Congressional & Presidential Campaigns
      • Corporate Social Responsibility
      • Domestic Policy
      • Economic News, Trends, Analysis
      • Education
      • Environmental
      • European Government
      • FDA Approval
      • Federal and State Legislation
      • Federal Executive Branch & Agency
      • Foreign Policy & International Affairs
      • Homeland Security
      • Labor & Union
      • Legal Issues
      • Natural Disasters
      • Not For Profit
      • Patent Law
      • Public Safety
      • Trade Policy
      • U.S. State Policy
      • Policy & Public Interest Overview

      • View All Policy & Public Interest

  • People & Culture
      • People & Culture

      • All People & Culture
      • Aboriginal, First Nations & Native American
      • African American
      • Asian American
      • Children
      • Diversity, Equity & Inclusion
      • Hispanic
      • Lesbian, Gay & Bisexual
      • Men's Interest
      • People with Disabilities
      • Religion
      • Senior Citizens
      • Veterans
      • Women
      • People & Culture Overview

      • View All People & Culture

      • In-Language News

      • Arabic
      • español
      • português
      • Česko
      • Danmark
      • Deutschland
      • España
      • France
      • Italia
      • Nederland
      • Norge
      • Polska
      • Portugal
      • Россия
      • Slovensko
      • Suomi
      • Sverige
  • Overview
  • Distribution by PR Newswire
  • Cision Communications Cloud®
  • Cision IR
  • Sponsored Placement
  • All Products
  • General Inquiries
  • Request a Demo
  • Editorial Bureaus
  • Partnerships
  • Media Inquiries
  • Worldwide Offices
  • PR Newswire: news distribution, targeting and monitoring
  • Send a Release
    • ALL CONTACT INFO
    • Contact Us

      888-776-0942
      from 8 AM - 10 PM ET

  • Send a Release
  • Sign Up
  • Log In
  • Resources
  • Blog
  • Journalists
  • RSS
  • GDPR
  • News in Focus
    • Browse All News
    • Multimedia Gallery
    • Trending Topics
  • Business & Money
    • Auto & Transportation
    • Business Technology
    • Entertain­ment & Media
    • Financial Services & Investing
    • General Business
  • Science & Tech
    • Consumer Technology
    • Energy & Natural Resources
    • Environ­ment
    • Heavy Industry & Manufacturing
    • Telecomm­unications
  • Lifestyle & Health
    • Consumer Products & Retail
    • Entertain­ment & Media
    • Health
    • Sports
    • Travel
  • Policy & Public Interest
  • People & Culture
    • People & Culture
  • Send a Release
  • Sign Up
  • Log In
  • Resources
  • Blog
  • Journalists
  • RSS
  • GDPR
  • Overview
  • Distribution by PR Newswire
  • Cision Communications Cloud®
  • Cision IR
  • All Products
  • Send a Release
  • Sign Up
  • Log In
  • Resources
  • Blog
  • Journalists
  • RSS
  • GDPR
  • General Inquiries
  • Request a Demo
  • Editorial Bureaus
  • Partnerships
  • Media Inquiries
  • Worldwide Offices
  • Send a Release
  • Sign Up
  • Log In
  • Resources
  • Blog
  • Journalists
  • RSS
  • GDPR

Free Refills for a Year!

7-Eleven Sells Limited-Edition Cups in One-Day Sale

7-Eleven, Inc. logo. (PRNewsFoto/7-Eleven, Inc.)

News provided by

7-Eleven, Inc.

Dec 10, 2019, 09:30 ET

Share this article

Share this article


IRVING, Texas, Dec. 10, 2019 /PRNewswire/ -- Get 'em while they're hot … and cold! 7-Eleven, Inc. is offering limited-edition cups for each of its signature proprietary beverages – Slurpee®, Big Gulp® and coffee – that include a year of free beverages.

Available exclusively on the convenience retailer's 7-eleven.com website* for a one-day sale starting Dec. 11 at 12 p.m. EST, the 20-ounce coffee and Slurpee cups and 30-ounce Big Gulp cups are stainless-steel Tervis tumblers. Each branded cup has a unique design and comes in a gift box.

Continue Reading
Get ‘em while they’re hot … and cold! 7-Eleven, Inc. is offering limited-edition cups for each of its signature proprietary beverages – Slurpee®, Big Gulp® and coffee – that include a year of free beverages. Available exclusively on the convenience retailer’s 7-eleven.com website* for a one-day sale starting Dec. 11 at 12 p.m. EST, the 20-ounce coffee and Slurpee cups and 30-ounce Big Gulp cups are stainless-steel Tervis tumblers. Each branded cup has a unique design and comes in a gift box.
Get ‘em while they’re hot … and cold! 7-Eleven, Inc. is offering limited-edition cups for each of its signature proprietary beverages – Slurpee®, Big Gulp® and coffee – that include a year of free beverages. Available exclusively on the convenience retailer’s 7-eleven.com website* for a one-day sale starting Dec. 11 at 12 p.m. EST, the 20-ounce coffee and Slurpee cups and 30-ounce Big Gulp cups are stainless-steel Tervis tumblers. Each branded cup has a unique design and comes in a gift box.

Purchasers can get unlimited refills of their favorite 7-Eleven beverage in its corresponding cup from January 1, 2020 through Dec. 31, 2020. Suggested retail price is $129.00 - the more you fill it up, the more you save!

"This a first for 7-Eleven. These limited-edition stainless steel, vacuum insulated cups are a cut above our standard everyday cups and are designed to be collector's items," said Rebecca Troutman, 7-Eleven Director of eCommerce. "All of our 7-Eleven beverages have enthusiastic fans who are regulars at our stores – some daily or even several times a day. This is taking limited-edition to the extreme. Only 50 of each design will be sold on our website through the Shop Online button. Once they're gone, they're gone."

The cups are not interchangeable and only come with free refills for the 7-Eleven beverage indicated on the cup.** At checkout, 7-Eleven employees will scan the unique code printed on the cup, which will ring up the beverage as free.

With three iconic drinks, 7-Eleven has long been an American beverage destination and innovator in the category, responsible for many firsts. Here are a few:

Coffee
7-Eleven stores' proprietary beverage business all started with coffee, which remains the company's top-selling self-serve drink. In 1964, 7-Eleven became the first retailer to sell fresh-brewed coffee in to-go cups. Until then, coffee-lovers could only enjoy a fresh-brewed cup of coffee at home or in a restaurant. 7-Eleven first tested coffee in to-go cups with New York's coffee-loving Long Islanders.

By the late '60s, hot-to-go coffee was available at all U.S. 7-Eleven stores. It was an instant success because customers liked customizing their coffee – choosing cup size, regular or decaffeinated, and sweeteners and creamers to suit their tastes. Today, 7-Eleven offers many more hot beverage choices and well over half of its freshly brewed coffee is sustainably sourced and Rainforest Alliance Certified™.

Slurpee
While coffee in to-go cups was hot news in the 1960s, 7-Eleven had discovered another beverage phenomenon – the frozen soft drink. The retailer's iconic Slurpee drink got its start when a 7-Eleven employee saw a frozen drink machine and thought it had great sales potential. The company invested in three machines and tested the product in the fall of 1965. The new frozen beverages caused such a sensation, the company immediately ordered 100 more units.

7-Eleven stores' in-house advertising agency created the Slurpee name during a brainstorming session when agency director Bob Stanford commented that it made a "slurp" sound coming through the straw.  "The first time I heard that sound through a straw, it just came out 'slurp'," Stanford said. "We added the two e's to make a noun. It was just a fun name and we decided to go with it." By spring 1967, the machines were in almost every store and a crazy cross-country ad campaign cemented the beverage's quirky brand personality.

Big Gulp
When 7-Eleven introduced the 32-ounce Big Gulp in 1976, it was the biggest cup on the market. The original milk carton-shaped Big Gulp cup nearly doubled the company's fountain business overnight. Later, when the stores switched from the gable-topped cup to a more traditional cup, customer sales remained strong, showing that size and value sold Big Gulp drinks, not a novelty cup.

As with coffee, fountain drinks were served by clerks behind counters. Introduced in West Coast stores in 1976, the first 7-Eleven fountains were behind the counter and operated by store employees. 7-Eleven was the first retailer to offer self-serve fountain drinks, testing them in 1983 before rolling them out to all its stores.

*Purchases are limited to one cup per order.

*The 20-ounce coffee cup can be filled with other hot beverages such as hot chocolate and lattes. The 30-ounce Big Gulp cup can be filled with any soft drink or brewed iced tea.

About 7-Eleven, Inc.
7‑Eleven, Inc. is the premier name and largest chain in the convenience-retailing industry. Based in Irving, Texas, 7‑Eleven operates, franchises and/or licenses more than 69,000 stores in 17 countries, including 11,800 in North America. Known for its iconic brands such as Slurpee®, Big Bite® and Big Gulp®, 7‑Eleven has expanded into high-quality sandwiches, salads, side dishes, cut fruit and protein boxes, as well as pizza, chicken wings and mini beef tacos. 7‑Eleven offers customers industry-leading private brand products under the 7-Select™ brand including healthy options, decadent treats and everyday favorites, at an outstanding value. Customers can earn and redeem points on various items in stores nationwide through its 7Rewards® loyalty program, place an order in the 7NOW® delivery app in 28 participating markets, or rely on 7-Eleven for bill payments, self-service lockers and other convenient services. Find out more online at www.7-Eleven.com, via the 7Rewards customer loyalty platform on the 7-Eleven mobile app, or on social media at Facebook, Twitter and Instagram.

SOURCE 7-Eleven, Inc.

Related Links

http://www.7-eleven.com

Modal title

Also from this source

7-Eleven Rings in the New Year with Vitaminwater Zero Sugar LOOK Slurpee

7-Eleven Rings in the New Year with Vitaminwater Zero Sugar LOOK Slurpee


7-Eleven Opens First Store in Israel

7-Eleven Opens First Store in Israel

Explore

More news releases in similar topics

  • Retail
  • Beverages
  • Electronic Commerce
  • Computer & Electronics
  • New Products & Services

Contact Cision

  • Cision Distribution 888-776-0942
    from 8 AM - 9 PM ET

  • Chat with an Expert
  • General Inquiries
  • Request a Demo
  • Editorial Bureaus
  • Partnerships
  • Media Inquiries
  • Worldwide Offices

Products

  • Cision Communication Cloud®
  • For Marketers
  • For Public Relations
  • For IR & Compliance
  • For Agency
  • For Small Business
  • All Products

About

  • About PR Newswire
  • About Cision
  • Become a Publishing Partner
  • Become a Channel Partner
  • Careers
  • COVID-19 Resources
  • Accessibility Statement
  • Asia
  • Brazil
  • Canada
  • Czech
  • Denmark
  • Finland
  • France
  • Germany
  • India
  • Israel
  • Italy
  • Mexico
  • Middle East
  • Middle East - Arabic
  • Netherlands
  • Norway
  • Poland
  • Portugal
  • Russia
  • Slovakia
  • Spain
  • Sweden
  • United Kingdom

My Services

  • All New Releases
  • Online Member Center
  • ProfNet

Contact Cision

Products

About

My Services
  • All News Releases
  • Online Member Center
  • ProfNet
Cision Distribution Helpline
888-776-0942
  • Terms of Use
  • Privacy Policy
  • Information Security Policy
  • Site Map
  • RSS
  • Cookie Settings
Copyright © 2023 Cision US Inc.