Frost & Sullivan Applauds AMX's Product- and Service-Centric Growth Strategy in the Building Automation Market

The company backs its innovative products though focused campaigns and unmatched technical support

Jul 18, 2013, 04:30 ET from Frost & Sullivan

MOUNTAIN VIEW, Calif., July 18, 2013 /PRNewswire/ -- Based on its recent analysis of the building automation systems market, Frost & Sullivan recognizes AMX® with the 2013 European Frost & Sullivan Award for Growth Leadership. AMX has not only consistently notched up double-digit growth rates over the past three years, but also had the highest annual growth rate in Europe in 2012.

AMX developed 90 new products in 2011 and all of them were commercially launched in 2012; these products were responsible for nearly half of AMX's revenue in 2012. The company's products are solution-driven and dedicated to 12 vertical markets in the non-residential buildings' space. Moreover, they can be mixed and matched to make a complete solution, a niche solution, or a standalone solution.

AMX's software architecture is scalable, and manages multiple devices within buildings and campuses across the globe. AMX focuses on the flexibility of a facility and acts as an intelligent glue, pulling all the high-performance technologies together and interfacing with various forms of building automation.

AMX's hardware products cater to networking, interfacing, communication, digital signage, and media distribution. Its Rapid Project Maker (RPM) helps design, configure, and deploy its systems within an hour, while its Resource Management Suite (RMS) communicates to building automation and mechanical, electrical, and plumbing systems with scalability of up to 33,000 devices.

"The technology backing these products is unique, yet simple, and is easy to deploy as well as interface," said Frost & Sullivan Research Analyst Balaji Anand Sagar. "Certain parts of the RMS are specialized for particular markets. This strategic end-user segmentation and placement gives the company a technical edge over its competitors."

After making significant improvements to its technology, AMX showcased its products' capabilities at tradeshows and live events. The company designs market and educational campaigns targeted at both dealers and customers. This gives it an ideal platform to demonstrate its solutions' unrivaled value in the market and for lending relevance and credibility to its offerings.

AMX has partnerships with 1,700 system integrators across the globe; all of its European sales have come entirely through its channel partners. AMX also offers training courses through its AMX University, where both customers and dealers can sign up for the AMX-certified expert (ACE) program and/or the AMX solutions master (ASM) program. These programs are indicators of AMX's keen focus on quality control.

"AMX continuously builds and updates its hardware and software products, taking into account even the tiniest details, whether it is for automating a single room or a whole building," noted Balaji Anand Sagar. "AMX systematically trains its technology partners and works in close collaboration with system integrators to assure 100 percent quality control in the sales channels."

Frost & Sullivan Best Practices Awards recognize companies in a variety of regional and global markets for demonstrating outstanding achievement and superior performance in areas such as leadership, technological innovation, customer service and strategic product development. Industry analysts compare market participants and measure performance through in-depth interviews, analysis and extensive secondary research to identify best practices in the industry.

About AMX

AMX hardware and software solutions simplify the implementation, maintenance, and use of technology to create effective environments. With the increasing number of technologies and operating platforms at work and home, AMX solves the complexity of managing this technology with reliable, consistent and scalable systems. Our award-winning products span control and automation, system-wide switching and audio/video signal distribution, digital signage and technology management. They are implemented worldwide in conference rooms, homes, classrooms, network operation / command centres, hotels, entertainment venues, broadcast facilities, among others. AMX was founded in 1982 and is a member of The Duchossois Group of Companies. For more information, visit

AMX, Rapid Project Maker and Resource Management Suite are trademarks/registered trademarks of AMX, LLC and may be registered in the U.S. and other countries.

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Mireya Espinoza
P: 210. 247.3870
F: 210.348.1003

AMX European Media Contact:

Elizabeth Anthony
Press Relations Manager
P: +44 (0) 7909 520455

AMX Outside of Europe Media Contact:

Lane Shannon
Managing Editor
P: 469.624.6569
M: 214.403.0311

SOURCE Frost & Sullivan