DUBLIN, May 22, 2018 /PRNewswire/ --

The "Automation Testing Market by Technology, Testing Type, Service, Endpoint Interface and Region - Global Forecast to 2023" report has been added to ResearchAndMarkets.com's offering.

The global automation testing market size is expected to grow from USD 8.52 billion in 2018 to USD 19.27 billion by 2023, at a Compound Annual Growth Rate (CAGR) of 17.7% during the forecast period.

The increasing adoption of mobile devices and technologies, increasing adoption of the DevOps methodology, and transforming testing by digital transformation, are some of the factors driving the automation testing market. In addition, automation testing increasing Return on Investment (RoI) is one of the biggest and most important factors resulting in the market growth. However, data protection and privacy concerns restrain the market growth.

Functional testing in the testing type segment is expected to have largest market share during the forecast period

Functional testing is a form of testing that tests how applications execute different functions with respect to functional requirements and user expectations. These functions are inclusive of several user actions, searches, user screens, data operations, business processes, and integrations.

Automated functional testing tools enable testers to create tests manually or by recording, and run the tests and analyze the test results by displaying a test log. The tests created by recording simulate user actions over the application's windows and menus.

Functional testing permits more applications to be tested within a shorter time span. It also offers access to objects, info, communication protocols, and operating systems, providing a test suite with greater depth and breadth.

Furthermore, functional testing allows significant cost reduction and productivity improvement by simplifying testing and providing a unified user experience.

North America is estimated to hold the largest market share in the automation testing market in 2018. The factors that are popularizing this growth include increasing adoption of agile frameworks, such as Scrum and SAFe, by organizations.

The APAC region is witnessing strong growth in terms of digital transformation. This is creating a huge demand for automation testing services, with an increase in the adoption of mobile technologies. The mobile technology is said to be witnessing a robust growth rate, as the adoption of smartphones is on a steep rise in the APAC region.

According to a report from Global System for Mobile Communications Association (GSMA) - The Mobile Economy Asia Pacific 2017 report - the APAC region would see growth in the average subscriber penetration rate, from 64% in 2016 to 74% by 2020. This has given rise to the demand for testing in the mobility space.

Key Topics Covered

1 Introduction
1.1 Objectives of the Study
1.2 Market Definition
1.3 Market Scope
1.4 Years Considered for the Study
1.5 Currency
1.6 Stakeholders

2 Research Methodology
2.1 Research Data
2.1.1 Secondary Data
2.1.2 Primary Data
2.1.2.1 Breakdown of Primaries
2.1.2.2 Key Industry Insights
2.2 Market Size Estimation
2.3 Research Assumptions
2.4 Limitations

3 Executive Summary

4 Premium Insights
4.1 Attractive Market Opportunities in the Automation Testing Market
4.2 Market Top 3 Services and Regions
4.3 Market By Testing Type, 2018
4.4 Market By Organization Size, 2018
4.5 Market By Region, 2018-2023
4.6 Market Investment Scenario

5 Market Overview
5.1 Introduction
5.2 Market Dynamics
5.2.1 Drivers
5.2.1.1 Increasing Adoption of Mobile Devices and Technologies
5.2.1.2 Increasing Adoption of the Devops Methodology
5.2.1.3 Automation Testing Increasing Returns on Investment
5.2.1.4 Transforming Testing By Digital Transformation
5.2.2 Restraints
5.2.2.1 Data Protection and Privacy Concerns
5.2.3 Opportunities
5.2.3.1 Advancement of Technologies Exploring Opportunities in Test Automation
5.2.3.2 Agile Development Environment for Quality Assurance and Testing
5.2.4 Challenges
5.2.4.1 Lack of Skilled and Experienced Test Automation Resources
5.2.4.2 Selection and Management of Testing Tools
5.3 Automation Testing Trends
5.3.1 Artificial Intelligence
5.3.2 Big Data and Predictive Analytics
5.3.3 Devops
5.3.4 Internet of Things
5.3.5 Selenium Testing

6 Automation Testing Market, By Testing Type
6.1 Introduction
6.2 Functional Testing
6.3 Non-Functional Testing
6.3.1 Application Programming Interface Testing
6.3.2 Security Testing
6.3.3 Performance Testing
6.3.4 Compatibility Testing
6.3.5 Compliance Testing
6.3.6 Usability Testing

7 Market By Service
7.1 Introduction
7.2 Advisory and Consulting Services
7.3 Planning and Development Services
7.4 Support and Maintenance Services
7.5 Documentation and Training Services
7.6 Implementation Services
7.7 Managed Services
7.8 Others

8 Automation Testing Market, By Endpoint Interface
8.1 Introduction
8.2 Mobile
8.3 Web
8.4 Desktop

9 Market By Organization Size
9.1 Introduction
9.2 Small and Medium-Sized Enterprises
9.3 Large Enterprises

10 Automation Testing Market, By Vertical
10.1 Introduction
10.2 Banking, Financial Services, and Insurance
10.3 Automotive
10.4 Defense and Aerospace
10.5 Healthcare and Life Sciences
10.6 Retail
10.7 Telecom and IT
10.8 Manufacturing
10.9 Logistics and Transportation
10.10 Energy and Utilities

11 Automation Testing Market, By Region
11.1 Introduction
11.2 North America
11.3 Europe
11.4 Asia Pacific
11.5 Middle East and Africa
11.6 Latin America

12 Competitive Landscape
12.1 Overview
12.2 Market Ranking
12.3 Competitive Scenario
12.3.1 New Product Launches, Product Upgradations, and Product Enhancements
12.3.2 Partnerships, Collaborations, and Agreements
12.3.3 Mergers and Acquisitions

13 Company Profiles
13.1 IBM
13.2 CA Technologies
13.3 Micro Focus
13.4 Capgemini
13.5 Microsoft
13.6 Tricentis
13.7 Smartbear
13.8 Parasoft
13.9 Cigniti Technologies
13.10 Ranorex
13.11 Testplant
13.12 Key Innovators
13.12.1 Sauce Labs
13.12.2 Applitools
13.12.3 Afour Technologies
13.12.4 Invensis Technologies
13.12.5 Qa Mentor
13.12.6 Testim.Io
13.12.7 Codoid
13.12.8 Mobisoft Infotech
13.12.9 Infostretch
13.12.10 Thinksys
13.12.11 Astegic
13.12.12 Cygnet Infotech
13.12.13 Qualitykiosk
13.12.14 Qasource

For more information about this report visit https://www.researchandmarkets.com/research/hdx65d/global_automation?w=5

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