The global licensed sports merchandise market to grow at a CAGR of 3.76% during the period 2018-2022
Global Licensed Sports Merchandise Market 2018-2022, has been prepared based on an in-depth market analysis with inputs from industry experts. The report covers the market landscape and its growth prospects over the coming years. The report also includes a discussion of the key vendors operating in this market.
The licensed sports merchandise market is experiencing steady growth owing to the increase in health awareness and fitness activities such as aerobics, swimming, running, and yoga. The increased participation of women in sports activities is another driving factor for the high demand licensed sporting merchandise.
According to the report, one of the major drivers for this market is Increase in fitness activities. Active participation in the fitness activities is seen across the world over the years by numerous individuals to improve their fitness levels. Activities such as camping and outdoor activities are gaining increased popularity which has raised the spending on sports merchandise like sports equipment, clothes, and footwear. Also, the market is also witnessing the launch of licensed merchandise by different sports players. The Indian cricketer Virat Kohli already launched the brand WROGN for fashion and sports enthusiasts in the country. Such strategies increase the sales of the licensed sports merchandise, which in turn, will drive the growth of the market during the forecast period.
The latest trend gaining momentum in the market is 3D printing gaining traction in sports merchandise industry. 3D printing is an immensely popular technology and has a wide impact on several industries. The increased use of 3D printing technology is transforming the process of traditional manufacturing across various industries. It produces fully customizable products that are digitally designed. The usage of 3D printing is cost effective as it eliminates several expenses such as the use of multiple machines and human labor. In the sports industry, most of the manufacturing o9f consumer products fall under the category of a sports good and equipment. In recent times, 3D printing is regarded as a beneficial innovation for sports brands and equipment.
Based on the product the market can be segmented into the following:
Apparel and footwear
Accessories and gifts
Toys and games
G-III Apparel Group
Other prominent vendors
DICK's Sporting Goods
New Era Cap
Key Topics Covered:
Part 01: Executive Summary
Part 02: Scope Of The Report
Part 03: Research Methodology
Part 04: Introduction
Part 05: Market Landscape
Part 06: Market Sizing
Part 07: Five Forces Analysis
Part 08: Market Segmentation By Product
Part 09: Market Segmentation By Distribution Channel