HÄAGEN-DAZS® SHOPS CELEBRATES THE RETURN OF WARMER DAYS WITH NEW LIMITED-TIME DARK CHERRY TRUFFLE COLLECTION

Beginning April 1, guests can indulge in three new offerings that blend rich chocolate and sweet-tart cherry flavors at Shops nationwide

At-A-Glance Information

• Company: Häagen-Dazs^® Shops
• What's New: The Häagen-Dazs Shops Dark Cherry Truffle Collection features three new offerings that combine bright, tangy cherry and rich chocolate, inviting guests to slow down, savor the moment and enjoy a more elevated dessert experience
• Menu Items: Häagen-Dazs Shops Dark Cherry Truffle Ice Cream, Häagen-Dazs Shops Dark Cherry Truffle Dazzler Sundae and Häagen-Dazs Shops Dark Cherry Truffle Shake
• Availability: The collection is available April 1, 2026 through June 30, 2026, at Häagen-Dazs Shops locations nationwide

MINNEAPOLIS, April 2, 2026 /PRNewswire/ -- With warmer days on the horizon, Häagen-Dazs^® Shops is introducing its new limited-time indulgence: the Dark Cherry Truffle Collection.

After being named the 2026 flavor of the year*, dark cherry is having a moment. Available exclusively at Häagen-Dazs Shops in the U.S. from April 1 through June 30, the collection combines bright, tangy dark cherry and rich chocolate for a smooth, indulgent experience that invites guests to slow down, savor the moment and enjoy a more elevated dessert experience.

The collection includes:

• Dark Cherry Truffle Ice Cream: Cherry vanilla ice cream with tart cherry ribbons and soft cocoa truffles, blending sweet cherry flavor with deep chocolate indulgence.
• The Dark Cherry Truffle Dazzler Sundae: Layers of Häagen-Dazs Dark Cherry Truffle ice cream, tart cherry preserves, and hot fudge, topped with whipped cream and a premium cocktail cherry from Traverse City Whiskey Co.
• The Dark Cherry Truffle Shake: Signature Häagen-Dazs Dark Cherry Truffle ice cream with milk, topped with whipped cream and a premium cocktail cherry from Traverse City Whiskey Co.

The premium cocktail cherries featured atop the Dark Cherry Truffle Dazzler Sundae and Dark Cherry Truffle Shake come from Traverse City Whiskey Co. – a family-owned distilled spirits company known for crafting premium whiskeys and slow cooked, candied northern Michigan Balaton cherries known for their deep color and bold tart-sweet flavor. Based in Traverse City, Michigan – the cherry capitol of the world – Traverse City Whiskey Co. was a natural fit for the collection, bringing authentic cherry flavor and a standout finishing touch.

"Dark cherry is having a real moment and we wanted to bring it to our shops in a way that feels distinctly Häagen-Dazs," said Häagen-Dazs Director of Marketing Rachel Jaiven. "The Dark Cherry Truffle Collection pairs deep chocolate richness with bright cherry notes for a smooth, satisfying treat that feels premium, craveable and perfect for warmer weather."

For more information, visit https://www.haagendazs.us/, download the Häagen-Dazs app and sign up for the loyalty program to access exclusive rewards, seasonal promotions and insider news. Follow @haagendazs_us on Instagram and TikTok to stay tuned for what's next!

About Häagen-Dazs^® Shops
Häagen-Dazs^® Shops have been dreaming up playfully luxurious ice cream treats and creative desserts since opening their first location in Brooklyn, NY in 1976. With 200+ franchised shops now open across the country, the dessert establishment offers guests exceptional service and products, with each new visit as memorable as their frozen treats. From scoops to Dazzler sundaes and shakes to smoothies, the possibilities are endless for folks inspired by the flavors of the Häagen-Dazs^® brand. Thät's Dazs (™). 

Categories: Food & Beverage, Desserts, QSR (Quick Service Restaurant), Restaurant Industry, Franchising, Menu Innovation

Tags: #HaagenDazs #DarkCherryTruffle #TraverseCityWhiskeyCo #CocktailCherries #Desserts #FrozenDesserts #NewMenuItems #QSR #RestaurantNews #MenuLaunch

*T. Hasegawa's 2026 Food and Beverage Flavor Trends Report

SOURCE Häagen-Dazs® Shops