Hack the Stack: Denny's Celebrates National Waffle Week with BOGO Deals, DIY Waffle Sandwiches and Social Giveaways

From irresistible waffle sandwich creations to crave-worthy prizes, guests are invited to stack, share and win September 7-13

SPARTANBURG, S.C., Sept. 3, 2025 /PRNewswire/ -- Denny's is taking waffles to the next level for National Waffle Week with a crave-worthy celebration of creativity, sweet and savory flavor combinations and fan-favorite food hacks.

From September 7-13, guests are invited to celebrate Waffle Week at home by building indulgent waffle sandwiches that are as bold as they are delicious. To make it even easier, fans will enjoy a Buy One, Get One (BOGO) deal only on Dennys.com – grab one Berry Waffle Slam® or Waffle Slam® and get another entrée of equal or lesser value for free. Twice the waffles mean twice the ways to build bold, delicious creations.

For inspiration, America's Diner is sharing two fan-favorite, DIY waffle sandwich hacks:

Chicken & Waffles Sandwich Hack

1. Order a Waffle Slam and Premium Chicken Tenders.
2. Stack one waffle, three crispy tenders, and bacon.
3. Top with another waffle.
4. Drizzle with maple syrup for the perfect sweet-savory combo.
5. Grab a photo for Instagram and enjoy!

The Waffleburger Hack

1. Order a Waffle Slam and a Single Cheeseburger with Onion Rings.
2. Stack: waffle → onion ring → burger patty with cheese → onion ring → waffle.
3. Top with an egg and bacon strips for the ultimate breakfast-burger mashup.
4. Snap a photo for the Gram and eat up!

Denny's teamed up with @allaboutvibe to design a set of craveable giant waffle pillows made especially for true fans, Guests can join the fun by sharing their own waffle creations on social using #dennysbigwaffle.

"At Denny's, we love seeing our guests take breakfast into their own hands -- literally," said Ellie Doty, Senior Vice President and Chief Brand Officer at Denny's. "National Waffle Week is all about creativity, fun and flavor. Whether you're remixing a classic or inventing something new, we love to see how our guests make it deliciously personal."

The countdown to Waffle Week is on, and Loyalty members will be the first to receive the BOGO code on September 7. To sign up for Denny's Loyalty Program, visit Denny's.com/rewards. Otherwise, fans are encouraged to keep an eye on Denny's Instagram to grab the BOGO code which will be released on September 8. Whether a loyal hack-master or a first-time stacker, Waffle Week is guests' chance to get creative, get rewarded and get full.

*Purchase required on BOGO, available for redemption only on Dennys.com. Prices and participation may vary, check your local Denny's.

About Denny's Corp

Denny's is a Spartanburg, S.C. - based family dining restaurant brand that has been welcoming guests to our booths for more than 70 years. Our guiding principle is simple: We love to feed people. Denny's provides craveable meals at a meaningful value across breakfast, lunch, dinner, and late night. Whether it's at our brick-and-mortar locations, via Denny's on Demand (the first delivery platform in the family dining segment), or at The Meltdown, Banda Burrito, and The Burger Den, our three virtual restaurant concepts, Denny's is ready to delight guests whenever and however they want to order. Our longstanding commitment to supporting our local communities in need is brought to life with our Mobile Relief Diner (that delivers hot meals to our neighbors during times of disaster), Denny's Hungry for Education™ scholarship program, our annual fundraiser with long-time-partner No Kid Hungry, and our new partnership supporting Cookies for Kids' Cancer in their mission to fund research for new, improved and less toxic treatments for kids facing cancer. 

Denny's is one of the largest franchised full-service restaurant brands in the world, based on the number of restaurants. As of June 25, 2025, the Denny's brand consisted of 1,484 restaurants, 1,422 of which were franchised and licensed restaurants and 62 of which were company-operated. This includes 166 restaurants in Canada, Costa Rica, Curacao, El Salvador, Guam, Guatemala, Honduras, Indonesia, Mexico, New Zealand, the Philippines, Puerto Rico, the United Arab Emirates, and the United Kingdom. 

To learn more about Denny's, please visit our brand website at www.dennys.com or the brand's social channels via Facebook, Instagram, LinkedIn or YouTube.  

SOURCE Denny's