Honda Sets New Car and Truck Sales Records as American Honda Reports July Sales

USA - español

- American Honda sets new all-time record for total truck sales and a July record for total vehicle sales

- Honda Division truck sales reach an all-time monthly high with 68,518 sold, an increase of 12.2 percent

- Honda CR-V shatters all-time monthly record on sales of 36,017, a 13.3 percent increase

- Honda Civic sets new July record; joined by the Accord with sales of over 31,000 units

- New 2017 MDX and NSX deliveries boost Acura in July

News provided by

American Honda Motor Co., Inc.

Aug 02, 2016, 07:40 ET

TORRANCE, Calif., Aug. 2, 2016 /PRNewswire/ -- American Honda Motor Co., Inc. today reported July sales of 152,799 Honda and Acura vehicles, a 4.4 percent gain over last July and a new July record. Total American Honda truck sales set a new all-time monthly record of 77,740 sales to jump 10.1 percent. The Honda Division set a new July total vehicle sales record, rising 5.9 percent on sales of 139,125, while Honda trucks set an all-time monthly record with a 12.2 percent increase on sales of 68,518 vehicles. Honda car sales were up 0.4 percent for the month, netting 70,607 sales. The Acura Division, though gaining momentum with the launch of key new models, posted July sales of 13,674, a decrease of 8.3 percent versus last year.

American Honda reports record sales today as the 2016 Honda CR-V shattered its all-time monthly sales record to help push Honda trucks to an all-time monthly record as well.

Honda
With strong retail customer demand driving Honda's record U.S. production in the first half of 2016, Honda sales posted another record in July with continued strong demand for both cars and trucks. CR-V shattered its all-time sales record while the new Ridgeline pickup had a strong first full month of sales even as production continues to ramp up. Pilot and HR-V also were up as Honda trucks set a new all-time sales mark for the month. The new Civic continued its remarkable run with another record month in July.

CR-V sales rose to an all-time monthly record of 36,017 sales in July, an increase of 13.3 percent over last year
The Honda Civic broke a July sales record set in 2013, rising 5.8 percent on sales of 32,952 units
Accord sales again topped 30,000 units, keeping sales of Honda's three core models on track to top 1,000,000 units for the fourth consecutive year
Increases for both Fit and HR-V topped 25 percent in July while Pilot gained 8 percent

"The strong cadence of new Honda products we continue to bring to market has created extraordinary retail demand that is unprecedented in our history," said Jeff Conrad, senior vice president and general manager of the Honda Division. "With the Civic Hatchback on the way along with our step-by-step effort to fortify our truck business, we will continue to grow our sales through individual car buyers."

Acura
The Acura brand's renewed commitment to Precision Crafted Performance continues to take shape in dealer showrooms with the first deliveries of the all-new Acura NSX and the refreshed 2017 Acura MDX – the first model to reflect the new design direction that debuted with the Acura Precision Concept. On the market just five weeks, the newly-refreshed 2017 MDX posted strong sales of 4,902 units in July despite inventory issues related to the ramp-up of production. The NSX has brought high energy and excitement to Acura showrooms as the world's first customers of NSX begin to take delivery of the only supercar made in America.

"The first deliveries of the all-new Acura NSX are electrifying Acura showrooms and generating tremendous excitement for all Acura customers," said John Mendel, executive vice president of American Honda. "Showcasing the Acura brand's new design direction, the 2017 MDX is the next step in our commitment to deliver on Precision Crafted Performance."

	American Honda Vehicle Sales for July 2016
							Month-to-Date				Year-to-Date
							July 2016	July 2015	DSR % Change**	MoM % Change	July 2016	July 2015	DSR % Change**	YoY % Change
	American Honda Total						152,799	146,324	4.4%	4.4%	945,154	899,325	5.1%	5.1%
	Total Car Sales						75,059	75,711	-0.9%	-0.9%	490,994	459,727	6.8%	6.8%
	Total Truck Sales						77,740	70,613	10.1%	10.1%	454,160	439,598	3.3%	3.3%
	Honda					Total Car Sales	70,607	70,350	0.4%	0.4%	458,439	422,414	8.5%	8.5%
	Honda					Total Truck Sales	68,518	61,059	12.2%	12.2%	394,047	374,909	5.1%	5.1%
	Acura					Total Car Sales	4,452	5,361	-17.0%	-17.0%	32,555	37,313	-12.8%	-12.8%
	Acura					Total Truck Sales	9,222	9,554	-3.5%	-3.5%	60,113	64,689	-7.1%	-7.1%
	Total Domestic Car Sales						69,017	75,110	-8.1%	-8.1%	457,685	455,404	0.5%	0.5%
				Honda Division			64,671	69,964	-7.6%	-7.6%	425,966	419,534	1.5%	1.5%
				Acura Division			4,346	5,146	-15.5%	-15.5%	31,719	35,870	-11.6%	-11.6%
	Total Domestic Truck Sales						77,740	70,613	10.1%	10.1%	454,160	439,593	3.3%	3.3%
				Honda Division			68,518	61,059	12.2%	12.2%	394,047	374,904	5.1%	5.1%
				Acura Division			9,222	9,554	-3.5%	-3.5%	60,113	64,689	-7.1%	-7.1%
	Total Import Car Sales						6,042	601	905.3%	905.3%	33,309	4,323	670.5%	670.5%
				Honda Division			5,936	386	1,437.8%	1,437.8%	32,473	2,880	1,027.5%	1,027.5%
				Acura Division			106	215	-50.7%	-50.7%	836	1,443	-42.1%	-42.1%
	Total Import Truck Sales						0	0	0.0%	0.0%	0	5	-100.0%	-100.0%
				Honda Division			0	0	0.0%	0.0%	0	5	-100.0%	-100.0%
				Acura Division			0	0	0.0%	0.0%	0	0	0.0%	0.0%
MODEL BREAKOUT BY DIVISION
	Honda Division Total						139,125	131,409	5.9%	5.9%	852,486	797,323	6.9%	6.9%
		* ACCORD					31,946	34,496	-7.4%	-7.4%	201,300	190,242	5.8%	5.8%
		* CIVIC					32,952	31,139	5.8%	5.8%	222,792	189,440	17.6%	17.6%
		CR-Z					272	270	0.7%	0.7%	1,477	1,562	-5.4%	-5.4%
		* FIT					5,432	4,332	25.4%	25.4%	32,817	39,966	-17.9%	-17.9%
		INSIGHT					5	113	-95.6%	-95.6%	53	1,204	-95.6%	-95.6%

		CROSSTOUR					11	924	-98.8%	-98.8%	713	5,520	-87.1%	-87.1%
		* CR-V					36,017	31,785	13.3%	13.3%	195,092	194,803	0.1%	0.1%
		HR-V					7,394	5,909	25.1%	25.1%	43,837	20,050	118.6%	118.6%
		ODYSSEY					11,228	12,851	-12.6%	-12.6%	75,889	75,487	0.5%	0.5%
		PILOT					10,350	9,584	8.0%	8.0%	72,524	78,540	-7.7%	-7.7%
		RIDGELINE					3,518	6	58,533.3%	58,533.3%	5,992	509	1,077.2%	1,077.2%

			***		Memo: Accord FHEV		565	1,481	-61.9%	-61.9%	830	7,888	-89.5%	-89.5%
					Memo: Accord PHEV		0	1	-100.0%	-100.0%	0	60	-100.0%	-100.0%
					Memo: Civic Hybrid		60	463	-87.0%	-87.0%	767	2,727	-71.9%	-71.9%
	Acura Division Total						13,674	14,915	-8.3%	-8.3%	92,668	102,002	-9.2%	-9.2%
		ILX					1,201	1,613	-25.5%	-25.5%	9,659	10,084	-4.2%	-4.2%
		NSX					21	0	0.0%	0.0%	23	0	0.0%	0.0%
		RLX / RL					106	213	-50.2%	-50.2%	833	1,413	-41.0%	-41.0%
		TL					0	3	-100.0%	-100.0%	0	84	-100.0%	-100.0%
		TLX					3,124	3,530	-11.5%	-11.5%	22,037	25,702	-14.3%	-14.3%
		TSX					0	2	-100.0%	-100.0%	3	30	-90.0%	-90.0%

		MDX					4,902	4,977	-1.5%	-1.5%	29,517	34,397	-14.2%	-14.2%
		RDX					4,320	4,577	-5.6%	-5.6%	30,596	30,290	1.0%	1.0%
		ZDX					0	0	0.0%	0.0%	0	2	-100.0%	-100.0%

			***		Memo: ILX Hybrid		0	0	0.0%	0.0%	1	19	-94.7%	-94.7%
					Memo: RLX Hybrid		11	28	-60.7%	-60.7%	115	147	-21.8%	-21.8%
					Memo: TSX Wagon		0	0	0.0%	0.0%	0	2	-100.0%	-100.0%
	Selling Days						26	26			178	178
	**** Hybrid						934	2,356	-60.4%	-60.4%	3,266	13,607	-76.0%	-76.0%

	* Honda and Acura vehicles are made of domestic & global sourced parts
	** Daily Selling Rate
	*** Memo line items are included in the respective model total
	**** Hybrid includes FHEV, PHEV, CR-Z, Civic Hybrid, Insight, ILX Hybrid, RLX Hybrid, RLX Sport Hybrid, and NSX