Huawei Announces First Major U.S. Sports Sponsorship and Technology Partnership with the Washington Redskins
Huawei to Deploy Wi-Fi Network for the Suite Level at FedExField to Provide Greater Fan Experience
Oct 24, 2014, 09:00 ET from Huawei
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CUPERTINO, Calif., Oct. 24, 2014 /PRNewswire/ -- Huawei, a leading global information and communications technology (ICT) solutions provider, and the Washington Redskins today announced Huawei Enterprise USA as a multi-year team sponsor and "Official Technology Partner" for the historic American football club.
The partnership includes Huawei Enterprise providing a Wi-Fi network for the Suite Level at the 85,000-seater FedExField, one of the largest stadiums in the National Football League, and represents the first major sports sponsorship for Huawei in the U.S.
Huawei brings to the Washington Redskins team extensive global experience providing networking and infrastructure solutions to some of the largest sports stadiums in the world, including Germany's Signal Iduna Park, home of soccer team Borussia Dortmund, and in the Netherlands at the Amsterdam ArenA, where the Dutch soccer team Ajax plays.
The two organizations will jointly participate in marketing and also explore additional technology solutions to enhance the game day experience for Redskins fans.
- The marketing for Huawei Enterprise includes online, broadcast and in-stadium branding, such as LED signage, promotion on Redskins social media channels, radio spots and in-show features on Redskins television shows.
- Huawei will deploy its Agile Stadium Solution, which will deliver a high-density Wi-Fi network that will allow Redskins fans to access mobile apps, watch local video and share their game-time experiences with others via social media networks. Moving forward, the two organizations will also explore additional ways to deploy Huawei technology to help create new value-added services for fans.
"We are proud to welcome Huawei as a sponsor and technology partner of the Washington Redskins," said Mitch Gershman, CMO for the Washington Redskins. "Huawei is a global brand and an ideal technology partner with leadership positions in networking, broadband, telecom and consumer devices." Gershman added, "Making Wi-Fi available in FedExField is our latest way to enhance the Redskins fan's experience. Huawei is the ideal technology partner, because Huawei has wired some the world's largest stadiums and works with many of the world's biggest telecom carriers."
Jun Xu, vice president of Technical Solutions & Marketing at Huawei Enterprise USA, said, "It is an honor to work with the Washington Redskins, one of the most storied franchises in American sports. We look forward to working with the Redskins organization and leveraging our extensive experience with major stadiums around the world to create and provide the best game day experience to its technology-savvy fan base."
Huawei Enterprise currently provides ICT infrastructure, solutions and services to large enterprises and small and medium enterprises in over 140 countries. Huawei Enterprise also provides enterprise networking, wireless solutions, unified communications and collaboration solutions and cloud computing and data center equipment.
About Huawei:
Huawei is a leading global ICT solutions provider. Through our dedication to customer-centric innovation and strong partnerships, we have established end-to-end advantages in telecom networks, devices and cloud computing. We are committed to creating maximum value for telecom operators, enterprises and consumers by providing competitive solutions and services. Our products and solutions have been deployed in over 140 countries, serving more than one third of the world's population. For more information about Huawei ICT solutions, please visit: http://enterprise.huawei.com.
ABOUT THE REDSKINS:
Headquartered at Redskins Park in Ashburn, Virginia, and owned by Daniel Snyder, the historic Washington Redskins Football Club has won five World Championship titles including the 1937 and 1942 National Football League Championship games, as well as Super Bowls XVII, XXII and XXVI. Founded in 1932 as the Boston Braves in Massachusetts, the team changed its name to the Redskins in 1933 and relocated to Washington, D.C., in 1937. Since then, the team has become one of the most recognizable professional sports franchises in history, featuring multiple Hall of Fame coaches, 19 members of the Pro Football Hall of Fame (with nine others who also were Redskins) and becoming the first team in the NFL with an official marching band and fight song, "Hail to the Redskins." The Redskins have been owned by Dan Snyder since 1999, and beginning in 1997, began playing their home games at FedExField in Landover, Md.
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Huawei Media Contact: |
Huawei Analyst Contact: |
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Francis Hopkins |
Sarita Kincaid |
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Corporate Communications |
Dir., Enterprise Analyst Relations |
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(240) 472-1724 (mobile) |
(408) 330-5324 (mobile) |
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Washington Redskins Contacts: |
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Tony Wyllie |
703-726-7135 | |
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Daniel Sampson |
703-726-7422 | |
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Ross Taylor |
703-726-7368 | |
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Susanna Nickell |
703-726-7077 |
Photo - http://photos.prnewswire.com/prnh/20141023/153974
SOURCE Huawei
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