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Innovación empresarial a través de la digitalización: estrategia digital de Midea 2025
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Midea Group

Jun 09, 2022, 15:20 ET

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- Innovación empresarial a través de la digitalización: La estrategia digital de Midea 2025 tiene como objetivo la digitalización del 100% del negocio

GUANGZHOU, China, 9 de junio de 2022 /PRNewswire/ -- La conferencia Digital Midea 2025 de Midea muestra que Midea está construyendo activamente un grupo tecnológico que ofrece soluciones digitales que combinan software y hardware tanto para los usuarios del extremo B como del extremo C.

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Midea ha especificado los objetivos de su estrategia digital 2025: 100% de digitalización de toda la operación a lo largo de la cadena de valor, impulsando el negocio a través de la perspectiva del usuario y alcanzando estándares de la industria de alta tecnología, manteniendo el liderazgo de la industria mediante la creación de barreras tecnológicas centrales, convirtiéndose en la primera elección en la industria global del hogar inteligente, e integrando la tecnología digital en el desarrollo empresarial para innovar en modelos empresariales.

En los últimos años, Midea ha establecido sucesivamente el Centro de Innovación de IA, el Instituto de Ingeniería de Software de Midea, el Centro de Datos en la Nube de Midea y el Laboratorio Conjunto de Computación de Privacidad. Todo ello representa la determinación de Midea de poner en práctica su estrategia digital y sus ambiciones de transformación tecnológica.

Zhang Xiaoyi, vicepresidente y responsible de información de Midea Group, explicó: "Digital Midea 2025 refleja el proceso de acercamiento gradual de Midea a nuestros usuarios". En los campos de Smart Home, Smart Building, Smart Travel, Smart Energy, Smart Healthcare, Smart logistics y Smart manufacturing, Midea cuenta con una base digital unificada, proporcionando exclusivas cabinas de datos y exclusivos asistentes de toma de decisiones inteligentes para todos.

En la conferencia de prensa, Midea lanzó oficialmente el robot de servicio doméstico XIAOWEI, un robot con tecnología inteligente que es mayordomo de IA, asistente familiar, guardia de seguridad y compañero de juegos, todo en uno. En términos de digitalización industrial, Midea se expande aún más desde el hogar inteligente a la tecnología industrial, la tecnología de la construcción, y en otros campos, empoderando a los clientes corporativos y construyendo un nuevo ecosistema digital.

Midea Industrial Technology se compromete a apoyar el desarrollo de la industria a través del poder de la innovación tecnológica, especialmente en el transporte inteligente, la automatización industrial, las soluciones energéticas y los electrodomésticos. Midea Building Technologies ofrece una solución única para productos de aire, agua y ascensores en todo el mundo. Midea Cloud se centra en la fabricación inteligente y el software industrial. Para 2025, abarcará a 2.000 clientes líderes de la industria e introducirá 1.000 socios ecológicos. A través de la recopilación de datos perceptibles hasta los procesos de negocio ejecutables, Midea Annto Logistics realiza una base fiable para la toma de decisiones.

Para Midea, cuando todo el hardware se apoye en la tecnología digital, habrá un ecosistema abierto orgánico, desde todos los metadatos hasta las plataformas, los sistemas, el hardware doméstico e incluso los edificios y las ciudades, todo ello conectado de forma digital inteligente, para proporcionar un mundo digital mejor. Con Midea, el mundo digital está al alcance de la mano.

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