Accessibility Statement Skip Navigation
  • Resources
  • Investor Relations
  • Journalists
  • Agencies
  • Client Login
  • Send a Release
Return to PR Newswire homepage
  • News
  • Products
  • Contact
When typing in this field, a list of search results will appear and be automatically updated as you type.

Searching for your content...

No results found. Please change your search terms and try again.
  • News in Focus
      • Browse News Releases

      • All News Releases
      • All Public Company
      • English-only
      • News Releases Overview

      • Multimedia Gallery

      • All Multimedia
      • All Photos
      • All Videos
      • Multimedia Gallery Overview

      • Trending Topics

      • All Trending Topics
  • Business & Money
      • Auto & Transportation

      • All Automotive & Transportation
      • Aerospace, Defense
      • Air Freight
      • Airlines & Aviation
      • Automotive
      • Maritime & Shipbuilding
      • Railroads and Intermodal Transportation
      • Supply Chain/Logistics
      • Transportation, Trucking & Railroad
      • Travel
      • Trucking and Road Transportation
      • Auto & Transportation Overview

      • View All Auto & Transportation

      • Business Technology

      • All Business Technology
      • Blockchain
      • Broadcast Tech
      • Computer & Electronics
      • Computer Hardware
      • Computer Software
      • Data Analytics
      • Electronic Commerce
      • Electronic Components
      • Electronic Design Automation
      • Financial Technology
      • High Tech Security
      • Internet Technology
      • Nanotechnology
      • Networks
      • Peripherals
      • Semiconductors
      • Business Technology Overview

      • View All Business Technology

      • Entertain­ment & Media

      • All Entertain­ment & Media
      • Advertising
      • Art
      • Books
      • Entertainment
      • Film and Motion Picture
      • Magazines
      • Music
      • Publishing & Information Services
      • Radio & Podcast
      • Television
      • Entertain­ment & Media Overview

      • View All Entertain­ment & Media

      • Financial Services & Investing

      • All Financial Services & Investing
      • Accounting News & Issues
      • Acquisitions, Mergers and Takeovers
      • Banking & Financial Services
      • Bankruptcy
      • Bond & Stock Ratings
      • Conference Call Announcements
      • Contracts
      • Cryptocurrency
      • Dividends
      • Earnings
      • Earnings Forecasts & Projections
      • Financing Agreements
      • Insurance
      • Investments Opinions
      • Joint Ventures
      • Mutual Funds
      • Private Placement
      • Real Estate
      • Restructuring & Recapitalization
      • Sales Reports
      • Shareholder Activism
      • Shareholder Meetings
      • Stock Offering
      • Stock Split
      • Venture Capital
      • Financial Services & Investing Overview

      • View All Financial Services & Investing

      • General Business

      • All General Business
      • Awards
      • Commercial Real Estate
      • Corporate Expansion
      • Earnings
      • Environmental, Social and Governance (ESG)
      • Human Resource & Workforce Management
      • Licensing
      • New Products & Services
      • Obituaries
      • Outsourcing Businesses
      • Overseas Real Estate (non-US)
      • Personnel Announcements
      • Real Estate Transactions
      • Residential Real Estate
      • Small Business Services
      • Socially Responsible Investing
      • Surveys, Polls and Research
      • Trade Show News
      • General Business Overview

      • View All General Business

  • Science & Tech
      • Consumer Technology

      • All Consumer Technology
      • Artificial Intelligence
      • Blockchain
      • Cloud Computing/Internet of Things
      • Computer Electronics
      • Computer Hardware
      • Computer Software
      • Consumer Electronics
      • Cryptocurrency
      • Data Analytics
      • Electronic Commerce
      • Electronic Gaming
      • Financial Technology
      • Mobile Entertainment
      • Multimedia & Internet
      • Peripherals
      • Social Media
      • STEM (Science, Tech, Engineering, Math)
      • Supply Chain/Logistics
      • Wireless Communications
      • Consumer Technology Overview

      • View All Consumer Technology

      • Energy & Natural Resources

      • All Energy
      • Alternative Energies
      • Chemical
      • Electrical Utilities
      • Gas
      • General Manufacturing
      • Mining
      • Mining & Metals
      • Oil & Energy
      • Oil and Gas Discoveries
      • Utilities
      • Water Utilities
      • Energy & Natural Resources Overview

      • View All Energy & Natural Resources

      • Environ­ment

      • All Environ­ment
      • Conservation & Recycling
      • Environmental Issues
      • Environmental Policy
      • Environmental Products & Services
      • Green Technology
      • Natural Disasters
      • Environ­ment Overview

      • View All Environ­ment

      • Heavy Industry & Manufacturing

      • All Heavy Industry & Manufacturing
      • Aerospace & Defense
      • Agriculture
      • Chemical
      • Construction & Building
      • General Manufacturing
      • HVAC (Heating, Ventilation and Air-Conditioning)
      • Machinery
      • Machine Tools, Metalworking and Metallurgy
      • Mining
      • Mining & Metals
      • Paper, Forest Products & Containers
      • Precious Metals
      • Textiles
      • Tobacco
      • Heavy Industry & Manufacturing Overview

      • View All Heavy Industry & Manufacturing

      • Telecomm­unications

      • All Telecomm­unications
      • Carriers and Services
      • Mobile Entertainment
      • Networks
      • Peripherals
      • Telecommunications Equipment
      • Telecommunications Industry
      • VoIP (Voice over Internet Protocol)
      • Wireless Communications
      • Telecomm­unications Overview

      • View All Telecomm­unications

  • Lifestyle & Health
      • Consumer Products & Retail

      • All Consumer Products & Retail
      • Animals & Pets
      • Beers, Wines and Spirits
      • Beverages
      • Bridal Services
      • Cannabis
      • Cosmetics and Personal Care
      • Fashion
      • Food & Beverages
      • Furniture and Furnishings
      • Home Improvement
      • Household, Consumer & Cosmetics
      • Household Products
      • Jewelry
      • Non-Alcoholic Beverages
      • Office Products
      • Organic Food
      • Product Recalls
      • Restaurants
      • Retail
      • Supermarkets
      • Toys
      • Consumer Products & Retail Overview

      • View All Consumer Products & Retail

      • Entertain­ment & Media

      • All Entertain­ment & Media
      • Advertising
      • Art
      • Books
      • Entertainment
      • Film and Motion Picture
      • Magazines
      • Music
      • Publishing & Information Services
      • Radio & Podcast
      • Television
      • Entertain­ment & Media Overview

      • View All Entertain­ment & Media

      • Health

      • All Health
      • Biometrics
      • Biotechnology
      • Clinical Trials & Medical Discoveries
      • Dentistry
      • FDA Approval
      • Fitness/Wellness
      • Health Care & Hospitals
      • Health Insurance
      • Infection Control
      • International Medical Approval
      • Medical Equipment
      • Medical Pharmaceuticals
      • Mental Health
      • Pharmaceuticals
      • Supplementary Medicine
      • Health Overview

      • View All Health

      • Sports

      • All Sports
      • General Sports
      • Outdoors, Camping & Hiking
      • Sporting Events
      • Sports Equipment & Accessories
      • Sports Overview

      • View All Sports

      • Travel

      • All Travel
      • Amusement Parks and Tourist Attractions
      • Gambling & Casinos
      • Hotels and Resorts
      • Leisure & Tourism
      • Outdoors, Camping & Hiking
      • Passenger Aviation
      • Travel Industry
      • Travel Overview

      • View All Travel

  • Policy & Public Interest
      • Policy & Public Interest

      • All Policy & Public Interest
      • Advocacy Group Opinion
      • Animal Welfare
      • Congressional & Presidential Campaigns
      • Corporate Social Responsibility
      • Domestic Policy
      • Economic News, Trends, Analysis
      • Education
      • Environmental
      • European Government
      • FDA Approval
      • Federal and State Legislation
      • Federal Executive Branch & Agency
      • Foreign Policy & International Affairs
      • Homeland Security
      • Labor & Union
      • Legal Issues
      • Natural Disasters
      • Not For Profit
      • Patent Law
      • Public Safety
      • Trade Policy
      • U.S. State Policy
      • Policy & Public Interest Overview

      • View All Policy & Public Interest

  • People & Culture
      • People & Culture

      • All People & Culture
      • Aboriginal, First Nations & Native American
      • African American
      • Asian American
      • Children
      • Diversity, Equity & Inclusion
      • Hispanic
      • Lesbian, Gay & Bisexual
      • Men's Interest
      • People with Disabilities
      • Religion
      • Senior Citizens
      • Veterans
      • Women
      • People & Culture Overview

      • View All People & Culture

      • In-Language News

      • Arabic
      • español
      • português
      • Česko
      • Danmark
      • Deutschland
      • España
      • France
      • Italia
      • Nederland
      • Norge
      • Polska
      • Portugal
      • Россия
      • Slovensko
      • Suomi
      • Sverige
  • Explore Our Platform
  • Plan Campaigns
  • Create with AI
  • Distribute Press Releases
  • Amplify Content
  • All Products
  • General Inquiries
  • Editorial Bureaus
  • Partnerships
  • Media Inquiries
  • Worldwide Offices
  • Hamburger menu
  • PR Newswire: news distribution, targeting and monitoring
  • Send a Release
    • ALL CONTACT INFO
    • Contact Us

      888-776-0942
      from 8 AM - 10 PM ET

  • Send a Release
  • Client Login
  • Resources
  • Blog
  • Journalists
  • RSS
  • News in Focus
    • Browse All News
    • Multimedia Gallery
    • Trending Topics
  • Business & Money
    • Auto & Transportation
    • Business Technology
    • Entertain­ment & Media
    • Financial Services & Investing
    • General Business
  • Science & Tech
    • Consumer Technology
    • Energy & Natural Resources
    • Environ­ment
    • Heavy Industry & Manufacturing
    • Telecomm­unications
  • Lifestyle & Health
    • Consumer Products & Retail
    • Entertain­ment & Media
    • Health
    • Sports
    • Travel
  • Policy & Public Interest
  • People & Culture
    • People & Culture
  • Send a Release
  • Client Login
  • Resources
  • Blog
  • Journalists
  • RSS
  • Explore Our Platform
  • Plan Campaigns
  • Create with AI
  • Distribute Press Releases
  • Amplify Content
  • All Products
  • Send a Release
  • Client Login
  • Resources
  • Blog
  • Journalists
  • RSS
  • General Inquiries
  • Editorial Bureaus
  • Partnerships
  • Media Inquiries
  • Worldwide Offices
  • Send a Release
  • Client Login
  • Resources
  • Blog
  • Journalists
  • RSS

KUMHO TIRE U.S.A. DEBUTS FORMULA DRIFT 2026 DRIVER ROSTER AND ANNOUNCES THREE-YEAR SPONSORSHIP EXTENSION

Kumho Tire U.S.A. (PRNewsfoto/Kumho Tire USA)

News provided by

Kumho Tire USA

Mar 31, 2026, 15:53 ET

Share this article

Share toX

Share this article

Share toX

Kumho Tire to Continue as an Official Tire of Formula DRIFT through 2029

Jeff Jones, Andy Hateley, Rome Charpentier, Jack Shanahan, Ryan Litteral and Cody Buchanan will Represent "Team KUMHO" for the 2026 Formula DRIFT PRO Championship

ATLANTA, March 31, 2026 /PRNewswire/ -- Kumho Tire U.S.A., one of the world's leading tire manufacturers, announced today a three-year sponsorship extension with Formula DRIFT. Additionally, world-renowned drivers Jeff Jones, Andy Hateley, Rome Charpentier, Jack Shanahan, Ryan Litteral and Cody Buchanan will represent "Team KUMHO" in the 2026 Formula DRIFT PRO Championship. Supported drivers will run KUMHO Ecsta V730 tires, engineered for the demanding conditions of competitive driving environments.

Continue Reading
Ryan Litteral, Rome Charpentier, Cody Buchanan, Jeff Jones, Jack Shanahan, and Andy Hateley will Represent “Team KUMHO” for the 2026 Formula DRIFT PRO Championship
Ryan Litteral, Rome Charpentier, Cody Buchanan, Jeff Jones, Jack Shanahan, and Andy Hateley will Represent “Team KUMHO” for the 2026 Formula DRIFT PRO Championship

"As one of the most popular motorsports in the United States for millennial and Gen Z generations, Formula DRIFT offers an unparalleled platform to showcase the ultra-high performance capabilities of KUMHO tires and we are thrilled to be an Official Tire sponsor through 2029," said Shawn Denlein, president of sales and marketing. "We are also incredibly proud to partner with an elite lineup of Formula DRIFT PRO drivers in 2026, equipping them with cutting-edge tires as they push the limits of skill and precision on the track."

Team KUMHO 2026 Formula Drift PRO Driver Roster:

  • Jeff Jones - In his third season with KUMHO and 18th season in the Formula DRIFT PRO Championship, Jones and his team are more determined than ever to dominate the podium and continue his legacy in the sport. As a seasoned professional driver and pioneer of drifting, Jones is dedicated to giving back to the community by mentoring and developing future stars of the sport.
  • Andy Hateley - Known for his public persona as the "Drift Wizard", Hateley has been drifting for over two decades and is a respected builder as well as driver. 2026 marks Hateley's third season in Formula DRIFT PRO, and third season with KUMHO.
  • Rome Charpentier - A Southern California native, Rome Charpentier grew up watching Days of Thunder, going to the Grand Prix of Long Beach and dreaming of becoming a race car driver. In 2016, at the age of 30, he decided to chase his dreams and bought his first drift car. Charpentier participates in pro and grassroots drifting events across the world, achieving multiple podium finishes. 2026 marks his second year with KUMHO.
  • Jack Shanahan - After securing Formula DRIFT PRO 2025 Rookie of the Year while racing on KUMHO tires, Jack Shanahan returns to the 2026 season with his sights set on the championship podium. Starting his racing journey at the age of 10 in Ireland, Shanahan has competed extensively in hot rod racing, Irish tarmac rallying, and drifting, securing multiple international championship victories.
  • Ryan Litteral - With over a decade in Formula DRIFT competition, Litteral has built a reputation for aggressive driving and composure under pressure. Rooted in grassroots drifting, he brings a relentless, battle-tested approach to the grid. 2026 marks his first season with KUMHO as he looks to elevate his performance in the PRO Championship.
  • Cody Buchanan - 2025 Formula DRIFT PROSPEC Champion Cody Buchanan joins the KUMHO team, ready to take on his PRO rookie year. A North Dakota native, Buchanan was the first driver to earn a Formula Drift license from the area. Known for his consistency under pressure, he quickly became a fan favorite in the PROSPEC ranks. Now stepping into PRO competition, Buchanan is focused on building momentum, delivering strong results, and making an immediate impact on the championship chase.

"KUMHO has continued to engage with Formula DRIFT in a way that emphasizes a strong manufacturer-to-event relationship. Having partnered with teams in a thoughtful and strategic way, its effort drives a powerful narrative throughout the season. And the KUMHO tires appear both competitive and reliable, allowing the teams to push hard on the track against top products from their main rivals. This helps the athletes who are in an extreme situation, going sideways with smoke, walls and fellow competitors just inches away," said Ryan Sage, President of Formula DRIFT.

In its 23rd season, Formula DRIFT is the fastest-growing motorsport in the world, with more than 85% of fans between the ages of 18 to 44. The series has seen exponential growth in attendance and boasts more than 5.5 million followers on social media. Kumho Tire's strategic alignment with the dynamic and rapidly expanding motorsport connects the brand to a passionate fanbase and strengthens its position as a premium brand alternative.

2026 Formula DRIFT Schedule:

  • Round 1: Streets of Long Beach (April 10-11, Long Beach, Calif.)
  • Round 2: Road to the Championship (May 7-9, Atlanta, Georgia)
  • Round 3: Scorched (May 29-30, Orlando, Florida)
  • Round 4: Battle at the Springs (June 18-20, Stafford, Connecticut)
  • Round 5: Midwest Mayhem (July 30-August 1, Indianapolis, Indiana)
  • Round 6: Throwdown (August 21-22, Seattle, Washington)
  • Round 7: High Stakes (September 24-26, Las Vegas, Nevada)
  • Round 8: Shoreline Showdown (October 23-24, Long Beach, Calif.)

To learn more about Kumho Tire's involvement in motorsports and its premium tire offerings, visit www.kumhotireusa.com or follow along via social media @kumhotireUSA.

About KUMHO TIRE Co. Inc.
Kumho Tire, one of the world's largest tire manufacturers, has more than 60 years of history of pioneering innovative approaches to developing tires and is dedicated to providing exceptional driving experiences to consumers around the world. Headquartered in Atlanta, Georgia, Kumho Tire U.S.A. is the US sales, marketing, product development, and distribution arm of Kumho Tire Co. Inc.

For more information on Kumho Tire U.S.A., Inc., and its products, please visit www.kumhotireusa.com. Follow Kumho Tire on Facebook, Instagram and on X @KumhoTireUSA.

About Formula DRIFT
Formula DRIFT is recognized as the leading international drifting championship. Established on the streets of Japan, drifting has evolved into a worldwide competitive sport that challenges the driver's skill while demanding a great deal from their vehicle in terms of power and strength. Formula DRIFT provides a series for the best professional drifters from around the globe to compete for the coveted title of Formula DRIFT Champion. As the first official drifting series in North America, Formula DRIFT has taken competitive motorsports to the extreme, attracting drift fans and car enthusiasts from all walks of life, and established itself as the global leader for the sport. For a competition schedule, ticket information, special content and livestream, please visit formulad.com.

SOURCE Kumho Tire USA

21%

more press release views with 
Request a Demo

Modal title

Also from this source

KUMHO TIRE U.S.A. SELECTS FOUR PIKES PEAK RACERS FOR INAUGURAL "GAINING TRACTION" PROGRAM

KUMHO TIRE U.S.A. SELECTS FOUR PIKES PEAK RACERS FOR INAUGURAL "GAINING TRACTION" PROGRAM

Kumho Tire U.S.A., one of the world's leading tire manufacturers, today announced four competitive racers selected for its inaugural Gaining Traction ...

KUMHO TIRE U.S.A. DRIVES NATIONWIDE EXPOSURE WITH HOME PLATE SIGNAGE AT MAJOR LEAGUE BALLPARKS

KUMHO TIRE U.S.A. DRIVES NATIONWIDE EXPOSURE WITH HOME PLATE SIGNAGE AT MAJOR LEAGUE BALLPARKS

Kumho Tire U.S.A., one of the world's leading tire manufacturers, today announced the continuation of its home plate signage advertising program...

More Releases From This Source

Explore

Automotive

Automotive

General Sports

General Sports

Sporting Events

Sporting Events

Transportation, Trucking & Railroad

Transportation, Trucking & Railroad

News Releases in Similar Topics

Contact PR Newswire

  • Call PR Newswire at 888-776-0942
    from 8 AM - 9 PM ET
  • Chat with an Expert
  • General Inquiries
  • Editorial Bureaus
  • Partnerships
  • Media Inquiries
  • Worldwide Offices

Products

  • For Marketers
  • For Public Relations
  • For IR & Compliance
  • For Agency
  • All Products

About

  • About PR Newswire
  • About Cision
  • Become a Publishing Partner
  • Become a Channel Partner
  • Careers
  • Accessibility Statement
  • APAC
  • APAC - Simplified Chinese
  • APAC - Traditional Chinese
  • Brazil
  • Canada
  • Czech
  • Denmark
  • Finland
  • France
  • Germany
  • India
  • Indonesia
  • Israel
  • Italy
  • Japan
  • Korea
  • Mexico
  • Middle East
  • Middle East - Arabic
  • Netherlands
  • Norway
  • Poland
  • Portugal
  • Russia
  • Slovakia
  • Spain
  • Sweden
  • United Kingdom
  • Vietnam

My Services

  • All New Releases
  • Platform Login
  • ProfNet
  • Data Privacy

Do not sell or share my personal information:

  • Submit via [email protected] 
  • Call Privacy toll-free: 877-297-8921

Contact PR Newswire

Products

About

My Services
  • All News Releases
  • Platform Login
  • ProfNet
Call PR Newswire at
888-776-0942
  • Terms of Use
  • Privacy Policy
  • Information Security Policy
  • Site Map
  • RSS
  • Cookies
Copyright © 2026 Cision US Inc.