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LE GROUPE BARILLA : BILAN DE PLUS D'UNE DÉCENNIE D'ENGAGEMENT EN FAVEUR DE LA DURABILITÉ
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News provided by

Barilla

Jul 27, 2022, 02:35 ET

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PARME, Italie , 27 juillet 2022 /PRNewswire/ -- Barilla a confirmé son engagement à faire en sorte que chacun ait accès à une alimentation de qualité et durable en améliorant constamment le profil nutritionnel de ses produits.   Depuis 2010, 488 produits ont vu leur profil nutritionnel reformulé et 55 nouveaux produits ont été introduits en 2021 pour élargir la gamme et répondre aux exigences des consommateurs.

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Barilla confirms the path started over 10 years ago. 70% of the main raw materials (durum wheat, soft wheat, rye, basil, tomatoes, cocoa and vegetable oils) are now grown sustainably
Barilla confirms the path started over 10 years ago. 70% of the main raw materials (durum wheat, soft wheat, rye, basil, tomatoes, cocoa and vegetable oils) are now grown sustainably

Soixante-dix pour cent des principales matières premières (blé dur, blé tendre, seigle, basilic, tomates, cacao et huiles végétales) sont désormais cultivées de manière durable. La Carta del Basilico (Charte basilique) vient d'être introduite ; elle garantit la durabilité sociale et environnementale d'un ingrédient clé des sauces et pestos prêts à l'emploi de Barilla.

Depuis 2010, les émissions d'éq. CO2 ont été réduites de 31 % et la consommation d'eau de 18 %, toutes deux par tonne de produit fini. Quatre marques sont neutres en carbone. 64% de l'électricité provient de sources d'approvisionnement certifiées renouvelables ; en Italie, le groupe Barilla a atteint 100% des emballages conçus pour être recyclables, 99,7% à l'échelle mondiale.

Voici les points clés du nouveau rapport de durabilité du groupe Barilla publié aujourd'hui, qui présente les résultats obtenus par l'entreprise parmesane pour le bien-être des personnes, pour l'environnement et pour les communautés.

Un nouvel objectif vient étayer cet engagement ; il englobe en quelques mots la logique de cette approche :  « La joie de la nourriture pour une vie meilleure » : au-delà de de l'alimentation de qualité, il s'agit du bonheur et du bien-être holistique des gens, qui commence surtout par le 'goût'. Toutes les marques du groupe Barilla participent à cette démarche qui ne concerne pas seulement l'alimentation, mais aussi la joie que l'on peut trouver dans une alimentation de qualité, bien préparée avec des ingrédients sélectionnés. 

Le groupe Barilla a également confirmé son engagement concret à assurer un accès à l'alimentation, à renforcer l'inclusion et à soutenir le développement local : un total de 12 millions d'euros a été investi et plus de 2 700 tonnes de produits ont été données en 2021.

Photo : https://mma.prnewswire.com/media/1866322/Barilla.jpg

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