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Momcozy Teams Up with Babylist to Celebrate Motherhood


News provided by

Momcozy

Apr 09, 2024, 01:14 ET

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NEW YORK, April 9, 2024 /PRNewswire/ -- In celebration of Mother's Day this year, Momcozy, the renowned global brand catering to mothers and babies, will be hosting an exclusive brand event at Babylist Beverly Hills. This event promises to be an exciting addition to the Mother's Day festivities, with more details to be announced soon.

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Momcozy Teams Up with Babylist to Celebrate Motherhood
Momcozy Teams Up with Babylist to Celebrate Motherhood

Babylist is the trusted platform for millions of growing families, with products and services across health, media, and commerce. Through its baby registry, comprehensive product guides, and health offerings Babylist simplifies the journey for expectant and new parents.

Babylist Beverly Hills, Showroom is designed for expecting and new parents to see, feel, test and get to know the many baby products needed to welcome their little one and see how these items will fit into their home — they can test drive the best selection of strollers, find their perfect nursery aesthetic, and get hands on with all the baby gear they need. Spanning 18,000 square feet, the showroom curates an array of brands, including Momcozy’s dedicated brand showcase, offering essential products across various categories to support those embarking on the adventure of family planning and registry creation. 

Momcozy's partnership with Babylist started in June 2023. Since, Momcozy has launched over 20 featured products on the platform, including innovative breast pumps, massagers, feeding appliances, milk bags, and a range of top-rated consumer goods, home textiles, and underwear. This extensive product lineup is designed to cover the full maternity cycle, meeting the diverse needs of mothers.

Athena, the founder of Momcozy, speaks from a place of deep understanding and empathy in speaking about Momcozy's founding mission. "As a woman, I've witnessed firsthand the myriad of challenges that women encounter," she said. "The transition from girlhood to womanhood, and then to motherhood, brings the joy of nurturing a new life, pain of childbirth, the discomforts of post-pregnancy, and the weight of balancing work with family responsibilities. These are profound experiences, that no single product can fully address."

In regards to Momcozy's inception, it  was born out of a desire to honor and support mothers in their journey. Athena continues, "I saw the need for a change, and felt every mother's feeling. Acknowledging, accepting, and understanding their experiences led me to create Momcozy. Our pumping bras and wearable breast pumps were designed with a simple, yet profound goal: to free up mothers' hands, making breastfeeding a more comfortable and manageable part of their lives."

The ethos of Momcozy is clear: mothers come first. The brand encourages mothers to retain their individuality and to continue being themselves, even as they embrace the role of a parent. "I envision Momcozy as a brand that allows mothers to unwind, simplifying their lives in meaningful ways," Athena said. "I'm more than happy to see Momcozy being exposed to more mothers through the Babylist platform, making their life simpler and easier."

Driven by this vision, the core team at Momcozy is unwavering in its commitment to swift product development and innovation. The designs that emerge are not merely comfortable; they are the embodiment of affection and care. As Mother's Day approaches, Momcozy is set to honor motherhood, reinforcing its mission to be a user-oriented brand that remains resolute in its support for every customer, accompanying them on the path of motherhood with steadfast dedication.

About Momcozy

Since 2018, Momcozy has been bringing the best in comfort to mothers with its wearable breast pumps, nursing bras, and other mom-care products. Endorsed by 3 million mothers in over 40 countries, Momcozy is a companion to women from pregnancy to early motherhood. With continuous innovation and a commitment to creating cozy designs, born from love, Momcozy is growing in reach and impact to make moms' lives easier around the world.

About Babylist

Babylist is the trusted platform for millions of growing families. For over a decade, Babylist has been the technology solution for expecting parents and the community that supports them, expanding from baby registry into a full-service platform that helps parents make decisions with confidence, stay connected, and build happy and healthy families. Every year Babylist helps over 9M people make purchases through its registry, app, ecommerce shop, and comprehensive product guides. The Babylist ecosystem now includes Babylist Health, which provides access to products and services including insurance-covered breast pumps, Expectful, a new voice in health and wellness for pre-pregnancy through postpartum care, and The Push, a branded content studio that works with the biggest companies in the baby space. With over 55M monthly pageviews and 1.3M TikTok followers, Babylist is a generational brand leading the $110 billion baby care market. To learn about Babylist’s registry options, editorial content, and more, visit www.babylist.com.

SOURCE Momcozy

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