DALLAS, July 18, 2016 /PRNewswire/ -- Leave it to the lively liberator and life of the party to come up with an exciting new way to celebrate National Tequila Day. On The Border Mexican Grill & Cantina® has announced it will be unveiling a never-before-seen tequila cocktail on July 24, but there's a catch- they need help naming it.
"National Tequila Day is such a fun way we can interact with our customers and celebrate around food, friends and family," said Ashley Zickefoose, Chief Marketing Officer with On The Border. "That's why we're proud to add an innovative new beverage option for National Tequila Day where our customers can engage in friendly competition to name the mystery drink."
The limited-time-only, top-shelf cocktail will feature a deliciously smooth blend of Herradura® Silver Tequila, mango syrup, orange juice, sweet and sour, Sprite® and an orange slice. The naming contest will begin on Monday, July 18th on On The Border's Facebook and Instagram pages using the hashtag #OTBDrink. The savory new tequila cocktail can be tasted by all on National Tequila Day, July 24, by visiting any participating On The Border location and purchasing the mystery drink for a special celebratory price of $5. A winning name will be chosen based on creativity (and fun!) and the official new name and lucky winner will be announced on July 25. The newly named cocktail will remain available at its regular price of $8.99 until Labor Day.
Classic tequila fans will also find much to celebrate at On The Border during National Tequila Day with over 25 different tequilas served at each restaurant. Planned festivities include numerous ways for guests to delight in holiday-worthy deals on house margaritas and shots. All House Margaritas will be offered for just $2, and tequila shots will range from $3-5. Among tequilas available for guests to try are various brands including household names Patrón, 1800 and Jose Cuervo. Celebrate the joyful moments in life with family and friends at any local On The Border location, and let the good times roll.
About On The Border
On The Border Mexican Grill & Cantina is the world's largest Mexican casual dining brand, offering an extensive menu of great-tasting, classic and contemporary Mexican food, like sizzling mesquite-grilled fajitas, and Margaritas as big and bold as the border itself. On The Border is owned by Border Holdings, LLC, with more than 150 restaurants in 34 states, Puerto Rico, Asia and the Middle East. Follow and 'like' On The Border on Facebook at www.facebook.com/OnTheBorderMexicanGrillandCantina, and @OnTheBorder on Twitter. For more information, visit www.ontheborder.com.
Contact: Jessica Chacoff
SOURCE On The Border Mexican Grill & Cantina