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Nigeria's Conversational Commerce Market Poised for Expansion, Key Performance Indicators Reveal Future Growth Dynamics

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News provided by

Research and Markets

Jan 26, 2024, 13:30 ET

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DUBLIN, Jan. 26, 2024 /PRNewswire/ -- The "Nigeria Conversational Commerce Market Intelligence and Future Growth Dynamics Databook - 75+ KPIs on Conversational Commerce Trends by End-Use Sectors, Operational KPIs, Product Offering, and Spend By Application - Q2 2023 Update" report has been added to ResearchAndMarkets.com's offering.

Conversational Commerce in Nigeria Showcases Significant Growth Potential

The conversational commerce sector in Nigeria is witnessing a surge, with data predicting robust growth and transformative potential for various industries. A new comprehensive market intelligence report has spotlighted the conversational commerce landscape in Nigeria, forecasting an impressive 18.4% growth rate annually, as the market is anticipated to reach the US$1.9 billion mark in 2023.

Nigeria's Conversational Commerce: A Spectrum of Opportunities

This meticulous data-centric analysis delves into the conversational commerce industry, highlighting opportunities and mapping potential risks. The report is armed with 75+ KPIs at the country level, facilitating a nuanced understanding of market dynamics, size, forecasts, and shares. The projection underscores a steady CAGR of 16.7% from 2022 through 2028, with the transaction value primed to ascend from US$1.9 billion in 2023 to approximately US$4.1 billion by 2028.

Key Segments of the Report

  • Transaction Value and Volume Analysis: Provides insights into overall market capacity and the scale of conversational commerce transactions.
  • Breakdown by Virtual Assistant Type: Distinguishes between AI-based virtual assistants and non-intelligent chatbots.
  • Sector-Specific Insights: Profiles conversational commerce across retail, travel & hospitality, media, healthcare, and several other sectors.
  • Organization Size Dynamics: Offers a perspective segmented by large, medium-sized, and small enterprise involvement.
  • Spend Analysis by Application: Evaluates the distribution of spend across software, IT services, and consulting within the conversational commerce space.

An in-depth examination of the industry's key performance indicators (KPIs) for transaction value and volume confirms that conversational commerce is revolutionizing business engagement in Nigeria. The unparalleled data and insights cater to varied stakeholders, ranging from large corporations to SMEs, illustrating how this digital paradigm is redefining consumer interaction in the digital era.

Emerging Business and Investment Market Opportunities

Armed with unbiased analytics and a proprietary platform, the report is an indispensable tool for stakeholders looking to navigate the rapidly morphing conversational commerce ecosystem in Nigeria. It encapsulates the plenitude of growth prospects across different sectors and assists in sculpting market-specific strategies to harvest identified opportunities.

Stakeholders are thereby equipped to deploy proactive and profitable business strategies through the wealth of market intelligence and prospective analysis of Nigeria's conversational commerce opportunities.

For more information about this report visit https://www.researchandmarkets.com/r/kv0j2e

About ResearchAndMarkets.com

ResearchAndMarkets.com is the world's leading source for international market research reports and market data. We provide you with the latest data on international and regional markets, key industries, the top companies, new products and the latest trends.

Media Contact:

Research and Markets
Laura Wood, Senior Manager
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