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Olight debuta en IWA OutdoorClassics 2025
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News provided by

Olight Group Co.,Ltd

Feb 28, 2025, 03:29 ET

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NUREMBERG, Alemania, 28 de febrero de 2025 /PRNewswire/ -- Olight, una marca líder de iluminación portátil, hizo su debut en IWA OutdoorClassics 2025, la exposición líder mundial para la industria de la caza y los deportes de tiro, marcando su primera exposición a gran escala en Europa.

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Olight at IWA OutdoorClassics 2025
Olight at IWA OutdoorClassics 2025

Olight presentó su último avance en el campo relevante: el Javelot Turbo 2. Diseñado para aplicaciones de caza y búsqueda y rescate, el producto ofreció un rendimiento excepcional de largo alcance con un alcance de haz de 1.500 metros y una salida de 1.800 lúmenes. Incluía un control remoto inalámbrico con un alcance de 8 metros, una base magnética que aseguraba y cargaba simultáneamente el control remoto, ofreciendo hasta 272 horas de tiempo de funcionamiento.

Olight también presentó por primera vez en el mercado europeo offline el Ostation X, un producto galardonado con el premio CES Innovation Awards como el primer cargador de batería recargable 3 en 1 más inteligente del mundo. En el CES 2025, que concluyó recientemente en Las Vegas, el Ostation X atrajo la atención de los principales medios de comunicación, como T3, The Hollywood Reporter y Digital Trends, así como de visitantes de todo el mundo. Esta vez, los asistentes a IWA también tuvieron la oportunidad de experimentar de primera mano este sistema inteligente de carga y gestión de baterías.

Para fortalecer aún más las alianzas comerciales, Olight organizó una conferencia exclusiva para distribuidores, en la que se reunieron socios clave de Alemania, Francia, España y otras regiones europeas. El evento proporcionó una plataforma estratégica para profundizar las colaboraciones, intercambiar conocimientos del mercado y explorar nuevas oportunidades comerciales. Al fomentar vínculos más estrechos con los distribuidores regionales, Olight pretende mejorar las operaciones localizadas y proporcionar un mejor servicio a los clientes europeos con sus innovadoras soluciones de iluminación.

PC, director de Olight en Europa, destacó la visión de la empresa y afirmó: "Europa es un mercado clave para Olight y estamos comprometidos a trabajar de la mano con nuestros socios para ofrecer soluciones de iluminación innovadoras y de alto rendimiento tanto a profesionales como a aficionados. IWA 2025 marca el comienzo de un nuevo capítulo para Olight en Europa".

Al marcar su primera participación en IWA, Olight dio un paso importante en la expansión de su presencia global, reforzando su compromiso de ofrecer tecnología de iluminación de vanguardia adaptada al mercado europeo. Además de los socios comerciales, la empresa también invitó a los aficionados e influencers a compartir este momento histórico, fortaleciendo aún más su enfoque de marca impulsado por la comunidad.

Acerca de Olight:

Fundada en 2007, Olight es líder mundial en el suministro de productos de iluminación portátiles innovadores en los que confían los entusiastas de las actividades al aire libre de todo el mundo. Olight supera los límites de la tecnología de iluminación para satisfacer las diversas necesidades de los clientes.

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