Parks Associates: 7-9% of US Internet Households own a Smart Garage Door Opener

New market assessment addresses consumer and industry trends in smart garage door opener market

DALLAS, Oct. 25, 2022 /PRNewswire/ -- New research from Parks Associates reveals 7-9% of US internet households own a smart garage door opener, although significant percentages of these owners are not using the smart capabilities of their devices. Twenty percent of these owners have a smart garage door opener that is not actively connected to the internet, and 42% of those with these unconnected devices never set up the "smart" functionality, either due to lack of interest or lack of capability. The international research firm's study Smart Garage Door Openers Market Assessment addresses the growing smart garage solution market, with a focus on services and the potential for future revenues.

"Consumers have difficulty installing smart garage door openers. Lack of reliable Wi-Fi in the garage is a notable barrier to proper functioning of smart garage door openers," said Jennifer Kent, Vice President, Research, Parks Associates. "Manufacturers will benefit from proactively monitoring device connections and prompting users with alerts and tutorials in the app if the product goes offline."

Like other smart home products, smart garage door openers experienced growth during the years of the COVID-19 pandemic, when home renovations were on the rise. Several challenges will follow this period of gradual growth—in particular, the difficulty to connect the smart garage door opener to the internet limits owners' ability to use the full suite of smart features and remote controls promised at purchase.

"OEM attention to user support will help end users get the most out of their products, limit product returns, and encourage repeat purchases," Kent said. "In addition, like other smart product categories, garage doors solution providers are looking beyond device sales to recurring service opportunities. In this product category, that means in-home delivery services and video storage, but the device has to be connected if these services are to gain any traction."

Parks Associates' Smart Product Market Assessments provide a comprehensive and deep analysis of a single smart product market. This analysis includes consumer data for each product, including trending data across years and deep-dive questions on product usage, pain points, and preferences.

For more information on Smart Garage Door Openers Market Assessment, contact [email protected]. More information and tables of contents can be found at https://www.parksassociates.com/services/smart-product-assessments.

To schedule an interview with an analyst or to request specific data, please contact Rosey Sera at [email protected] or 972-490-1113.

Parks Associates, a woman-owned and woman-led internationally recognized market research and consulting company, specializes in emerging technology solutions serving the consumer and small to medium business (SMB) markets. Celebrating its 35th year in 2021, Parks Associates is a partner to companies navigating the changing consumer technology landscapes through data-driven market insights, extensive consumer and industry intelligence, custom marketing services, and executive networking experiences and conferences.

The company's expertise includes home automation, control systems and security, digital media and platforms, entertainment and gaming, home networks, internet and video services, connected health and independent living solutions, mobile applications and services, support services, consumer electronics, and energy management solutions.

Each year, Parks Associates hosts industry webcasts, the CONNECTIONS™ Conference Series, Connected Health Summit, Smart Energy Summit: Engaging the Consumer, and Future of Video: OTT, Pay TV, and Digital Media. http://www.parksassociates.com 

Contact:
Rosey Sera
Parks Associates
972.490.1113
[email protected]

SOURCE Parks Associates