Realtor.com® Introduces "My Home" To Help Homeowners Manage Their Home Like An Investment
New home management dashboard brings the benefits of realtor.com® to homeownership
SANTA CLARA, Calif., Aug. 23, 2017 /PRNewswire/ -- Realtor.com®, a leading online real estate destination operated by News Corp [NASDAQ: NWS, NWSA]; [ASX: NWS, NWSLV] subsidiary Move, Inc., today announced the release of My Home, a new feature available on realtor.com®'s desktop and mobile site which empowers homeowners to manage their home as an investment. The feature puts a stake in the ground to expand realtor.com® beyond search and become an indispensable resource to homeowners throughout their ownership journey.
With My Home, realtor.com® provides homeowners with easily accessible tools and information needed to have a complete, all-in-one view of their home value, equity, financing options, neighborhood activity and trends, as well as home improvement projects that add value to their home.
"At realtor.com®, we help people with one of the most basic and most important needs – their homes – which is often the biggest investment most people will ever make," said Ryan O'Hara, chief executive officer of Move. "Yet, the time they spend managing this asset once they are in the home is really limited. We're changing that with My Home. Now with personalized data at their fingertips, homeowners have more insight into their investment and are better equipped to make decisions such as when to sell or when to invest in upgrading their home to their dream home."
As part of My Home, realtor.com® is introducing an enhanced home value estimate for homeowners that utilizes lender-grade valuation models to provide a better estimate of what a home is worth today and in the future. When an owner first enters My Home the dashboard provides an estimate of mortgage payments and equity, assuming a 20 percent down at the time of purchase. An owner can then update My Home with their current mortgage information to track payments and outstanding principal. It also shows financial savings options based on current mortgage rates and equity options.
My Home taps into a growing generational trend of people staying in their homes longer. In 1985, about 10 percent of all homeowners were recent movers and in 2015, that figure dropped to five percent. As people stay in their homes longer, they have more equity in their property making it even more imperative to manage their home as an investment.
For those looking to embark on a renovation, My Home leverages Remodelista, Move's design inspiration website, to inspire homeowners with a one-stop sourcebook for curated remodeling guides, daily design inspiration, and ideas for every room in the home.
My Home is available today at realtor.com/myhome. This initial launch will provide an opportunity to tailor the experience for homeowners, while introducing additional home management tools over time.
My Home is not a replacement for the value gained from speaking to a local real estate professional about the value of a home. It is a helpful feature for homeowners who want to manage their home as an asset and track the estimated value of their home.
For more information, please visit: http://www.realtor.com/homemade/my-home/
About realtor.com®
Realtor.com® is the trusted resource for home buyers, sellers and dreamers, offering the most comprehensive source of for-sale properties, among competing national sites, and the information, tools and professional expertise to help people move confidently through every step of their home journey. It pioneered the world of digital real estate 20 years ago, and today helps make all things home simple, efficient and enjoyable. Realtor.com® is operated by News Corp [NASDAQ: NWS, NWSA] [ASX: NWS, NWSLV] subsidiary Move, Inc. under a perpetual license from the National Association of REALTORS.® For more information, visit realtor.com®.
Media Contact:
Realtor.com®
Lexie Puckett Holbert – [email protected]
SOURCE realtor.com
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