Robert Redford's Sundance Opens New Store in Alpharetta, GA

SALT LAKE CITY, Oct. 24, 2017 /PRNewswire/ -- Sundance, a premier lifestyle retailer of women's and men's apparel, footwear, jewelry, accessories, art, and home décor, is excited to announce the opening of its first store in the Southeast in Alpharetta, GA. This store, located in Avalon, will host its Grand Opening Weekend celebration beginning on Thursday, October 26, 2017.

Avalon is located outside of Atlanta, GA, an exciting area experiencing tremendous growth in both industry and culture. As Sundance's first store located in the Southeast, CEO Matey Erdos describes, "We are thrilled to be joining this art-forward community. The Sundance heritage is one of celebrating artistic passion and independent spirit, and we are pleased to be bringing this heritage to the Southeast with our newest store. There is an obvious fit for the Sundance brand through our mutual appreciation for, and recognition of, new forms of creative expression."

Erdos continues, "The Avalon store allows our customers a unique experience, one we are privileged to provide. The design of the store is artisan inspired, bringing the distinctive Sundance lifestyle to the culturally rich area. We are confident our loyal customers will make it a great success."

"We're thrilled to welcome the first Sundance store in Georgia right here at Avalon," said Carla Cox, director of marketing at Avalon. "We pride ourselves on our collection of best-in-class retailers, and Sundance is a truly wonderful addition to our growing community. We can't wait for guests to have an exciting new shopping experience to enjoy as they stroll down Avalon Boulevard, and the ability to take home pieces from Sundance you can't find anywhere else."

With a historical commitment to artisans, Sundance will donate a portion of the proceeds from the Grand Opening Weekend to the Spruill Center for the Arts, an Atlanta-based organization committed to fostering understanding and appreciation of the visual arts. Erdos remarks, "We support the mission and work of the Spruill Center for the Arts, as we too believe every one deserves an opportunity for art education. Being exposed to this education empowers the great artists of the future."

The opening of the Avalon Sundance Store continues the company's recent retail expansion. Since August of 2015, Sundance has opened stores in Edina, MN, Dallas, TX, Southlake, TX, Scottsdale, AZ, Tigard, OR, San Diego, CA, and plans to expand their retail locations over the next several years. One-of-a-kind pieces and Sundance exclusive items will continue as the cornerstones for product offerings.

About Sundance
Famed actor, director, and visionary of independent filmmaking, Robert Redford founded Sundance Catalog in 1989 to promote the works of artists and craftspeople from across the country and around the world.  From a small operation run out of the attic of the old Sundance Village firehouse, Sundance has grown to become one of America's preeminent lifestyle retailers. Offering a thoughtfully curated mix of unique, premium-quality women's and men's apparel and footwear, jewelry, accessories, art and home décor, Sundance elevates the traditions of authentic American heritage into a classic and creative style. 

Sundance headquarters are located in Salt Lake City, UT.  In addition to Avalon, the company's unique product selection is available through its catalog, eight other retail stores, Corte Madera, CA, Park Meadows, CO, Edina, MN, Dallas, TX, Scottsdale, AZ, Tigard, OR, San Diego, CA, and an outlet store in Salt Lake City, UT, and website www.sundancecatalog.com.

SOURCE Sundance

Related Links

http://www.sundancecatalog.com