
Families are invited to explore a winter wonderland of displays, festive décor, and immersive Santa photo experiences as Spirit Christmas celebrates its second season.
EGG HARBOR TOWNSHIP, N.J., Sept. 25, 2025 /PRNewswire/ -- Spirit Christmas has officially kicked off the holiday countdown, announcing the opening of its 2025 season with 30 locations across the Northeast and Great Lakes regions, nearly quadrupling its footprint from last year. Building on the success of its debut season, the brand returns with expanded offerings that invite families to celebrate timeless traditions and seasonal magic.
Holiday enthusiasts will be welcomed into the all-new Peppermint Village, an immersive in-store experience featuring festive décor, unique gifts, holiday apparel, and interactive displays designed to spark joy and nostalgia.
"At Spirit, we believe the magic of the season does not end with Halloween—it transforms," said Steven Silverstein, CEO of Spirit Christmas. "Back by popular demand and with even more locations, Spirit Christmas is an extension of our sensory-rich, interactive holiday experiences. From our one-of-a-kind Santa photo experience to an exclusive collection of festive merchandise, we're thrilled to welcome guests back for another unforgettable season of magic and fun."
A highlight of the Spirit Christmas experience is the return of Santa, hosted in partnership with Cherry Hill Programs, the industry leader in holiday photography. Families can enjoy interactive photo sessions, share their holiday wishes directly with Santa, and leave with professionally captured memories to treasure for years to come.
"We're excited to partner with Spirit Christmas to create a joyful holiday experience for families. Our collaboration brings together the excitement of holiday shopping with the magic of meeting Santa, ensuring guests have unforgettable moments to treasure for years to come," said Chris Landtroop, Vice President of Marketing & Communications at Cherry Hill Programs.
Guests can reserve their spot today on SpiritChristmas.com powered by whereissanta.com and stop in to capture Santa Magic with Cherry Hill Programs beginning November 21. Hours are Friday from 3 p.m. to 7 p.m., Saturday from 11 a.m. to 7 p.m., and Sunday from 12 p.m. to 6 p.m., but don't delay because the jolly gift-giver heads back to his headquarters on Tuesday, December 24. Remember, Santa visits are always free and photo packages are available for purchase to help take home the magic.
With locations opening throughout the Northeast and Great Lakes region, families eager to embrace the holiday season can stay tuned for the full list of stores and follow @SpiritChristmas on social media for the latest announcements and festive happenings.
Let the countdown to Christmas begin.
About Spirit Christmas
Deck the halls with Spirit Christmas, the newest holiday retailer with 30 pop-up locations lighting up the Northeast and Great Lakes region this holiday season. Each store offers a unique shopping experience, brimming with a vast assortment of holiday décor, apparel, inflatables, gifts and stocking stuffers. Guests can meet Santa for their annual Christmas card photo and receive a free personalized video featuring you and Santa. Wander through the all-new life-sized peppermint village where you can mail your letter to Santa at the North Pole and find out whether you've been naughty or nice. Bring the joy of Christmas to life by visiting a store near you. For the list of stores and to book your visit with Santa, visit SpiritChristmas.com.
About Cherry Hill Programs
Cherry Hill Programs captures the Magic to celebrate moments for a lifetime. In partnership with famous landmarks, attractions, and signature retail venues across North America, CHP is the industry leader in experiential holiday and souvenir photography. Through a combination of proprietary reservation software, innovative technology, accessible download portals, and complete photography operation implementation – from recruiting and training to collaborative marketing – our mission is simple: to bring magic to every experience. Learn more at cherryhillprograms.com.
SOURCE Spencer Gifts LLC and Spirit Halloween Superstores LLC
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