The Personal Care Appliances Market to grow by USD 5,889.16 million from 2022 to 2027; The rise in online sales to boost market growth- Technavio

NEW YORK, Aug. 7, 2023 /PRNewswire/ -- The personal care appliances market is estimated to grow at a CAGR of 5.38% between 2022 and 2027. The market size is forecast to increase by USD 5,889.16 million, according to Technavio. Discover some insights on market size historic period (2017 to 2021) and Forecast (2023 to 2027) before buying the full report -Request a sample report

Frequently Asked Questions:

• Based on segmentation by Distribution Channel, which is the leading segment in the market?-
   The market share growth by the offline segment will be significant during the forecast period.
• What are the major trends in the market? 
  - The rise in online sales of personal care appliances is the primary trend shaping the global personal care appliances market growth.
• At what rate is the market projected to grow?
  - The personal care appliances market size is estimated to grow at a CAGR of 5.38% between 2022 and 2027.
• Who are the top players in the market? 
  - Amika LLC, Andis Co., Beauty Quest Group, Colgate Palmolive Co., Conair Corp., Coty Inc., Drybar Holdings LLC, Dyson Group Co., Elchim Spa, Farouk Systems Inc., FKA, Distributing Co. LLC, IkonicWorld, Koninklijke Philips NV, Olivia Garden Int. Inc, Panasonic Holdings Corp., Spectrum Brands Holdings Inc., T3 Micro Inc., The Procter and Gamble Co., Velecta Paramount, Wahl Clipper Corp.
• What are the key market drivers and challenges? 
  - The primary driving force behind the global personal care appliances market's growth is the increase in consumers' discretionary income. However, high maintenance and regular upgradation requirements for personal care appliances are major challenges impeding the growth
• How big is the APAC market?
  - APAC is estimated to contribute 33% to the growth of the global market during the forecast period

Personal care appliances market – Company Analysis
Company Landscape - The personal care appliances market is fragmented, with the presence of several global as well as regional companies. A few prominent companies that offer personal care appliances in the market are Amika LLC, Andis Co., Beauty Quest Group, Colgate Palmolive Co., Conair Corp., Coty Inc., Drybar Holdings LLC, Dyson Group Co., Elchim Spa, Farouk Systems Inc., FKA Distributing Co. LLC, IkonicWorld, Koninklijke Philips NV, Olivia Garden Int. Inc, Panasonic Holdings Corp., Spectrum Brands Holdings Inc., T3 Micro Inc., The Procter and Gamble Co., Velecta Paramount, and Wahl Clipper Corp., and others.

What's New? -

• Special coverage on the Russia-Ukraine war; global inflation; recovery analysis from COVID-19; supply chain disruptions, global trade tensions; and risk of recession
• Global competitiveness and key competitor positions
• Market presence across multiple geographical footprints - Strong/Active/Niche/Trivial - Buy the report!

Company Offerings -

• Amika LLC - The company offers personal care appliances such as hair straighteners, hair curlers, hair dryers, and facial rollers.
• Beauty Quest Group - The company offers personal care appliances under its brand Rusk Hairs. 
• Colgate Palmolive Co. - The company offers personal care appliances such as Colgate 360 Charcoal Sonic powdered electric toothbrushes.
• For details on the company and its offerings – Request a sample report

Personal Care Appliances Market - Segmentation Assessment

Segment Overview
Technavio has segmented the market based on distribution channels (offline and online), and products (hair care appliances, hair removal appliances, and oral care appliances)

• The market share growth in the offline segment will be significant during the forecast period. Offline sales channels include specialty stores, department stores, and mass retailers. Companies are pursuing online-to-offline (O2O) business strategies that increase revenue through offline channels while delivering seamless digital experiences. O2O offers benefits such as in-store pickup of online purchases, online purchases in physical stores, and returns of online purchases at designated physical locations. Thus, these factors are expected to drive segment growth during the forecast period.

Geography Overview
By geography, the personal care appliances market is segmented into APAC, Europe, North America, South America, and the Middle East and Africa. The report provides actionable insights and estimates the contribution of all regions to the growth of the global personal care appliances market.

• APAC is estimated to contribute 33% to the growth of the market during the forecast period. The market in the region is highly competitive, with established brands such as Philips, Panasonic, and Shiseido. Major companies focus on innovation and new product launches to keep up with market trends. Furthermore, consumers in countries such as China, Japan, and South Korea prefer high-quality and technologically advanced personal care appliances due to the growing awareness of personal care. Thus, these factors are expected to drive market growth in the region during the forecast period.

For insights on global, regional, and country-level parameters with growth opportunities from 2017 to 2027 - Download a Sample Report

Personal Care Appliances Market – Market Dynamics

Key Driver

The increase in consumers' discretionary income is a key factor driving market growth. The market is growing as consumers with high disposable income invest in premium personal care devices, including smart, innovative, and quality products. With increased purchasing power, consumers are prioritizing self-care and grooming, continuing to purchase items such as hair dryers and hair straighteners to achieve a professional look at home.  Hence, these factors are expected to drive market growth during the forecast period.

Major Trends

The rise in online sales of personal care appliances is a major trend in the market. Some companies, such as Dyson and Phillips, sell their products through both physical stores and online platforms.  Online channels offer greater product visibility and a diverse range of products. Additionally, increasingly busy lifestyles and time constraints are driving consumers to purchase personal care devices online. This trend encourages the use of online shopping portals for purchasing personal care products.  Hence, these factors are expected to drive market growth during the forecast period.

Significant Challenges

High maintenance and regular upgradation requirements for personal care appliances are significant challenges restricting the market growth. The cost of owning and maintaining personal care appliances can be high due to frequent upgrades, resulting in low affordability. To avoid such costs, customers may choose lower quality, cheaper options or look for alternative solutions. Regular product upgrades can also lead to technological obsolescence.  Hence, these factors are expected to restrict market growth during the forecast period.

Drivers, Trends, and challenges have an impact on market dynamics, which can impact businesses. Find more insights in a sample report!

What are the key data covered in this Personal Care Appliances Market report?

• CAGR of the market during the forecast period
• Detailed information on factors that will drive the growth of the personal care appliances market between 2023 and 2027
• Precise estimation of the size of the personal care appliances market and its contribution to the market with a focus on the parent market
• Accurate predictions about upcoming trends and changes in consumer behavior
• Growth of the personal care appliances market across APAC, Europe, North America, South America, and the Middle East and Africa
• A thorough analysis of the market's competitive landscape and detailed information about companies
• Comprehensive analysis of factors that will challenge the growth of personal care appliances market companies.

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Table of Contents

1 Executive Summary

• 1.1 Market Overview
• Exhibit 01: Executive Summary – Chart on Market Overview
• Exhibit 02: Executive Summary – Data Table on Market Overview
• Exhibit 03: Executive Summary – Chart on Global Market Characteristics
• Exhibit 04: Executive Summary – Chart on Market by Geography
• Exhibit 05: Executive Summary – Chart on Market Segmentation by Distribution Channel
• Exhibit 06: Executive Summary – Chart on Market Segmentation by Product
• Exhibit 07: Executive Summary – Chart on Incremental Growth
• Exhibit 08: Executive Summary – Data Table on Incremental Growth
• Exhibit 09: Executive Summary – Chart on CompanyMarket Positioning

2 Market Landscape

• 2.1 Market ecosystem
• Exhibit 10: Parent market
• Exhibit 11: Market Characteristics

3 Market Sizing

• 3.1 Market definition
• Exhibit 12: Offerings of companies included in the market definition

• 3.2 Market segment analysis 
• Exhibit 13: Market segments

• 3.3 Market size 2022

• 3.4 Market outlook: Forecast for 2022-2027 
• Exhibit 14: Chart on Global - Market size and forecast 2022-2027 ($ million)
• Exhibit 15: Data Table on Global - Market size and forecast 2022-2027 ($ million)
• Exhibit 16: Chart on Global Market: Year-over-year growth 2022-2027 (%)
• Exhibit 17: Data Table on Global Market: Year-over-year growth 2022-2027 (%)

4 Historic Market Size

• 4.1 Global personal care appliances market 2017 - 2021 
• Exhibit 18: Historic Market Size – Data Table on global personal care appliances market 2017 - 2021 ($ million)

• 4.2 Distribution Channel Segment Analysis 2017 - 2021 
• Exhibit 19: Historic Market Size – Distribution Channel Segment 2017 - 2021 ($ million)

• 4.3 Product Segment Analysis 2017 - 2021 
• Exhibit 20: Historic Market Size – Product Segment 2017 - 2021 ($ million)

• 4.4 Geography Segment Analysis 2017 - 2021 
• Exhibit 21: Historic Market Size – Geography Segment 2017 - 2021 ($ million)

• 4.5 Country Segment Analysis 2017 - 2021 
• Exhibit 22: Historic Market Size – Country Segment 2017 - 2021 ($ million)

5 Five Forces Analysis

• 5.1 Five forces summary
• Exhibit 23: Five forces analysis - Comparison between 2022 and 2027

• 5.2 Bargaining power of buyers 
• Exhibit 24: Chart on Bargaining power of buyers – Impact of key factors 2022 and 2027

• 5.3 Bargaining power of suppliers 
• Exhibit 25: Bargaining power of suppliers – Impact of key factors in 2022 and 2027

• 5.4 Threat of new entrants 
• Exhibit 26: Threat of new entrants – Impact of key factors in 2022 and 2027

• 5.5 Threat of substitutes 
• Exhibit 27: Threat of substitutes – Impact of key factors in 2022 and 2027

• 5.6 Threat of rivalry
• Exhibit 28: Threat of rivalry – Impact of key factors in 2022 and 2027

• 5.7 Market condition
• Exhibit 29: Chart on Market condition - Five forces 2022 and 2027

6 Market Segmentation by Distribution Channel

• 6.1 Market segments
• Exhibit 30: Chart on Distribution Channel - Market share 2022-2027 (%)
• Exhibit 31: Data Table on Distribution Channel - Market share 2022-2027 (%)

• 6.2 Comparison by Distribution Channel 
• Exhibit 32: Chart on Comparison by Distribution Channel
• Exhibit 33: Data Table on Comparison by Distribution Channel

• 6.3 Offline - Market size and forecast 2022-2027 
• Exhibit 34: Chart on Offline - Market size and forecast 2022-2027 ($ million)
• Exhibit 35: Data Table on Offline - Market size and forecast 2022-2027 ($ million)
• Exhibit 36: Chart on Offline - Year-over-year growth 2022-2027 (%)
• Exhibit 37: Data Table on Offline - Year-over-year growth 2022-2027 (%)

• 6.4 Online - Market size and forecast 2022-2027 
• Exhibit 38: Chart on Online - Market size and forecast 2022-2027 ($ million)
• Exhibit 39: Data Table on Online - Market size and forecast 2022-2027 ($ million)
• Exhibit 40: Chart on Online - Year-over-year growth 2022-2027 (%)
• Exhibit 41: Data Table on Online - Year-over-year growth 2022-2027 (%)

• 6.5 Market opportunity by Distribution Channel 
• Exhibit 42: Market opportunity by Distribution Channel ($ million)
• Exhibit 43: Data Table on Market opportunity by Distribution Channel ($ million)

7 Market Segmentation by Product

• 7.1 Market segments
• Exhibit 44: Chart on Product - Market share 2022-2027 (%)
• Exhibit 45: Data Table on Product - Market share 2022-2027 (%)

• 7.2 Comparison by Product 
• Exhibit 46: Chart on Comparison by Product
• Exhibit 47: Data Table on Comparison by Product

• 7.3 Hair care appliances - Market size and forecast 2022-2027 
• Exhibit 48: Chart on Hair care appliances - Market size and forecast 2022-2027 ($ million)
• Exhibit 49: Data Table on Hair care appliances - Market size and forecast 2022-2027 ($ million)
• Exhibit 50: Chart on Hair care appliances - Year-over-year growth 2022-2027 (%)
• Exhibit 51: Data Table on Hair care appliances - Year-over-year growth 2022-2027 (%)

• 7.4 Hair removal appliances - Market size and forecast 2022-2027 
• Exhibit 52: Chart on Hair removal appliances - Market size and forecast 2022-2027 ($ million)
• Exhibit 53: Data Table on Hair removal appliances - Market size and forecast 2022-2027 ($ million)
• Exhibit 54: Chart on Hair removal appliances - Year-over-year growth 2022-2027 (%)
• Exhibit 55: Data Table on Hair removal appliances - Year-over-year growth 2022-2027 (%)

• 7.5 Oral care appliances - Market size and forecast 2022-2027 
• Exhibit 56: Chart on Oral care appliances - Market size and forecast 2022-2027 ($ million)
• Exhibit 57: Data Table on Oral care appliances - Market size and forecast 2022-2027 ($ million)
• Exhibit 58: Chart on Oral care appliances - Year-over-year growth 2022-2027 (%)
• Exhibit 59: Data Table on Oral care appliances - Year-over-year growth 2022-2027 (%)

• 7.6 Market opportunity by Product 
• Exhibit 60: Market opportunity by Product ($ million)
• Exhibit 61: Data Table on Market opportunity by Product ($ million)

8 Customer Landscape

• 8.1 Customer landscape overview 
• Exhibit 62: Analysis of price sensitivity, lifecycle, customer purchase basket, adoption rates, and purchase criteria

9 Geographic Landscape

• 9.1 Geographic segmentation 
• Exhibit 63: Chart on Market share by geography 2022-2027 (%)
• Exhibit 64: Data Table on Market share by geography 2022-2027 (%)

• 9.2 Geographic comparison 
• Exhibit 65: Chart on Geographic comparison
• Exhibit 66: Data Table on Geographic comparison

• 9.3 APAC - Market size and forecast 2022-2027 
• Exhibit 67: Chart on APAC - Market size and forecast 2022-2027 ($ million)
• Exhibit 68: Data Table on APAC - Market size and forecast 2022-2027 ($ million)
• Exhibit 69: Chart on APAC - Year-over-year growth 2022-2027 (%)
• Exhibit 70: Data Table on APAC - Year-over-year growth 2022-2027 (%)

• 9.4 Europe - Market size and forecast 2022-2027 
• Exhibit 71: Chart on Europe - Market size and forecast 2022-2027 ($ million)
• Exhibit 72: Data Table on Europe - Market size and forecast 2022-2027 ($ million)
• Exhibit 73: Chart on Europe - Year-over-year growth 2022-2027 (%)
• Exhibit 74: Data Table on Europe - Year-over-year growth 2022-2027 (%)

• 9.5 North America - Market size and forecast 2022-2027 
• Exhibit 75: Chart on North America - Market size and forecast 2022-2027 ($ million)
• Exhibit 76: Data Table on North America - Market size and forecast 2022-2027 ($ million)
• Exhibit 77: Chart on North America - Year-over-year growth 2022-2027 (%)
• Exhibit 78: Data Table on North America - Year-over-year growth 2022-2027 (%)

• 9.6 South America - Market size and forecast 2022-2027 
• Exhibit 79: Chart on South America - Market size and forecast 2022-2027 ($ million)
• Exhibit 80: Data Table on South America - Market size and forecast 2022-2027 ($ million)
• Exhibit 81: Chart on South America - Year-over-year growth 2022-2027 (%)
• Exhibit 82: Data Table on South America - Year-over-year growth 2022-2027 (%)

• 9.7 Middle East and Africa - Market size and forecast 2022-2027 
• Exhibit 83: Chart on Middle East and Africa - Market size and forecast 2022-2027 ($ million)
• Exhibit 84: Data Table on Middle East and Africa - Market size and forecast 2022-2027 ($ million)
• Exhibit 85: Chart on Middle East and Africa - Year-over-year growth 2022-2027 (%)
• Exhibit 86: Data Table on Middle East and Africa - Year-over-year growth 2022-2027 (%)

• 9.8 US - Market size and forecast 2022-2027 
• Exhibit 87: Chart on US - Market size and forecast 2022-2027 ($ million)
• Exhibit 88: Data Table on US - Market size and forecast 2022-2027 ($ million)
• Exhibit 89: Chart on US - Year-over-year growth 2022-2027 (%)
• Exhibit 90: Data Table on US - Year-over-year growth 2022-2027 (%)

• 9.9 China - Market size and forecast 2022-2027 
• Exhibit 91: Chart on China - Market size and forecast 2022-2027 ($ million)
• Exhibit 92: Data Table on China - Market size and forecast 2022-2027 ($ million)
• Exhibit 93: Chart on China - Year-over-year growth 2022-2027 (%)
• Exhibit 94: Data Table on China - Year-over-year growth 2022-2027 (%)

• 9.10 Japan - Market size and forecast 2022-2027 
• Exhibit 95: Chart on Japan - Market size and forecast 2022-2027 ($ million)
• Exhibit 96: Data Table on Japan - Market size and forecast 2022-2027 ($ million)
• Exhibit 97: Chart on Japan - Year-over-year growth 2022-2027 (%)
• Exhibit 98: Data Table on Japan - Year-over-year growth 2022-2027 (%)

• 9.11 Germany - Market size and forecast 2022-2027 
• Exhibit 99: Chart on Germany - Market size and forecast 2022-2027 ($ million)
• Exhibit 100: Data Table on Germany - Market size and forecast 2022-2027 ($ million)
• Exhibit 101: Chart on Germany - Year-over-year growth 2022-2027 (%)
• Exhibit 102: Data Table on Germany - Year-over-year growth 2022-2027 (%)

• 9.12 Brazil - Market size and forecast 2022-2027 
• Exhibit 103: Chart on Brazil - Market size and forecast 2022-2027 ($ million)
• Exhibit 104: Data Table on Brazil - Market size and forecast 2022-2027 ($ million)
• Exhibit 105: Chart on Brazil - Year-over-year growth 2022-2027 (%)
• Exhibit 106: Data Table on Brazil - Year-over-year growth 2022-2027 (%)

• 9.13 Market opportunity by geography 
• Exhibit 107: Market opportunity by geography ($ million)
• Exhibit 108: Data Tables on Market opportunity by geography ($ million)

10 Drivers, Challenges, and Trends

• 10.1 Market drivers

• 10.2 Market challenges

• 10.3 Impact of drivers and challenges 
• Exhibit 109: Impact of drivers and challenges in 2022 and 2027

• 10.4 Market trends

11 Company Landscape

• 11.1 Overview

• 11.2 Company landscape 
• Exhibit 110: Overview on Criticality of inputs and Factors of differentiation

• 11.3 Landscape disruption
• Exhibit 111: Overview on factors of disruption

• 11.4 Industry risks
• Exhibit 112: Impact of key risks on business

12 Company Analysis

• 12.1 Companies covered
• Exhibit 113: Companies covered

• 12.2 Market positioning of companies
• Exhibit 114: Matrix on company position and classification

• 12.3 Amika LLC
• Exhibit 115: Amika LLC - Overview
• Exhibit 116: Amika LLC - Product / Service
• Exhibit 117: Amika LLC - Key offerings

• 12.4 Andis Co.
• Exhibit 118: Andis Co. - Overview
• Exhibit 119: Andis Co. - Product / Service
• Exhibit 120: Andis Co. - Key offerings

• 12.5 Beauty Quest Group
• Exhibit 121: Beauty Quest Group - Overview
• Exhibit 122: Beauty Quest Group - Product / Service
• Exhibit 123: Beauty Quest Group - Key offerings

• 12.6 Colgate Palmolive Co. 
• Exhibit 124: Colgate Palmolive Co. - Overview
• Exhibit 125: Colgate Palmolive Co. - Business segments
• Exhibit 126: Colgate Palmolive Co. - Key news
• Exhibit 127: Colgate Palmolive Co. - Key offerings
• Exhibit 128: Colgate Palmolive Co. - Segment focus

• 12.7 Conair Corp.
• Exhibit 129: Conair Corp. - Overview
• Exhibit 130: Conair Corp. - Product / Service
• Exhibit 131: Conair Corp. - Key offerings

• 12.8 Coty Inc.
• Exhibit 132: Coty Inc. - Overview
• Exhibit 133: Coty Inc. - Business segments
• Exhibit 134: Coty Inc. - Key offerings
• Exhibit 135: Coty Inc. - Segment focus

• 12.9 Drybar Holdings LLC
• Exhibit 136: Drybar Holdings LLC - Overview
• Exhibit 137: Drybar Holdings LLC - Product / Service
• Exhibit 138: Drybar Holdings LLC - Key offerings

• 12.10 Dyson Group Co.
• Exhibit 139: Dyson Group Co. - Overview
• Exhibit 140: Dyson Group Co. - Product / Service
• Exhibit 141: Dyson Group Co. - Key offerings

• 12.11 Elchim Spa
• Exhibit 142: Elchim Spa - Overview
• Exhibit 143: Elchim Spa - Product / Service
• Exhibit 144: Elchim Spa - Key offerings

• 12.12 FKA Distributing Co. LLC
• Exhibit 145: FKA Distributing Co. LLC - Overview
• Exhibit 146: FKA Distributing Co. LLC - Product / Service
• Exhibit 147: FKA Distributing Co. LLC - Key offerings

• 12.13 IkonicWorld
• Exhibit 148: IkonicWorld - Overview
• Exhibit 149: IkonicWorld - Product / Service
• Exhibit 150: IkonicWorld - Key offerings

• 12.14 Koninklijke Philips NV 
• Exhibit 151: Koninklijke Philips NV - Overview
• Exhibit 152: Koninklijke Philips NV - Business segments
• Exhibit 153: Koninklijke Philips NV - Key news
• Exhibit 154: Koninklijke Philips NV - Key offerings
• Exhibit 155: Koninklijke Philips NV - Segment focus

• 12.15 Panasonic Holdings Corp. 
• Exhibit 156: Panasonic Holdings Corp. - Overview
• Exhibit 157: Panasonic Holdings Corp. - Business segments
• Exhibit 158: Panasonic Holdings Corp. - Key news
• Exhibit 159: Panasonic Holdings Corp. - Key offerings
• Exhibit 160: Panasonic Holdings Corp. - Segment focus

• 12.16 The Procter and Gamble Co. 
• Exhibit 161: The Procter and Gamble Co. - Overview
• Exhibit 162: The Procter and Gamble Co. - Business segments
• Exhibit 163: The Procter and Gamble Co. - Key news
• Exhibit 164: The Procter and Gamble Co. - Key offerings
• Exhibit 165: The Procter and Gamble Co. - Segment focus

• 12.17 Wahl Clipper Corp.
• Exhibit 166: Wahl Clipper Corp. - Overview
• Exhibit 167: Wahl Clipper Corp. - Product / Service
• Exhibit 168: Wahl Clipper Corp. - Key offerings

13 Appendix

• 13.1 Scope of the report

• 13.2 Inclusions and exclusions checklist 
• Exhibit 169: Inclusions checklist
• Exhibit 170: Exclusions checklist

• 13.3 Currency conversion rates for US$ 
• Exhibit 171: Currency conversion rates for US$

• 13.4 Research methodology
• Exhibit 172: Research methodology
• Exhibit 173: Validation techniques employed for market sizing
• Exhibit 174: Information sources

• 13.5 List of abbreviations
• Exhibit 175: List of abbreviations

About Us
Technavio is a leading global technology research and advisory company. Their research and analysis focus on emerging market trends and provide actionable insights to help businesses identify market opportunities and develop effective strategies to optimize their market positions. With over 500 specialized analysts, Technavio's report library consists of more than 17,000 reports and counting, covering 800 technologies, spanning 50 countries. Their client base consists of enterprises of all sizes, including more than 100 Fortune 500 companies. This growing client base relies on Technavio's comprehensive coverage, extensive research, and actionable market insights to identify opportunities in existing and potential markets and assess their competitive positions within changing market scenarios.

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