Trucks Deliver October Sales Records for AHM, Honda and Acura Brands as Sales Rise Across Divisions

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Honda

Acura

Cars

Trucks

Total

Cars

Trucks

Total

Cars

Trucks

54,016

77,427

117,486

50,315

67,171

13,957

3,701

10,256

-1.5%

+15%

+8.2%

-2.1%

+17.5%

+2.4%

+6.5%

+1.1%

Honda

BRAND REPORT

Sales Highlights

Model Notes

The harvest moon shone brightly on Honda sales, with new October overall and truck sales records and cumulative CR-V sales cresting 5 million. Several models made major gains with trucks leading the way as HR-V set an all-time monthly record and CR-V a new October mark. Civic and Fit also made major gains.

• HR-V set a new all-time monthly record, jumping 104% on sales of 10,130 units.
• CR-V sales climb 20% on sales of 33,344 for a new October record.
• Fit gained a whopping 204% while Civic gained 5% and Accord topped 21,000 deliveries.
• Odyssey now holds an incredible 42% share of the minivan segment with October sales of over 7,800 units.

Honda is the retail best-selling passenger car brand in America in 2019 – with Fit, Civic, Insight and Accord #1 or #2 in their respective segments -- gaining the most share of any mainstream brand this year. 

Honda has led the industry in sales to under-35-year-old buyers since 2010, with Civic and Accord the #1 and #2 cars, CR-V the #1 CUV/SUV and Odyssey the #1 minivan.

Acura

BRAND REPORT

Sales Highlights

Model Notes

Another strong month for the Acura brand brought a new October truck sales record and an overall 2.4% sales increase, with a particularly strong month for ILX, the retail #1 sedan in segment, a 10% gain for MDX, and RDX sales on pace for another annual sales record. 

• MDX sales climbed 10.4%, pushing Acura trucks to a new October record.
• ILX sales jumped 35.4% in October, with 1,430 units delivered.
• RDX sales topped 5,800 and combined with the enduring MDX for total truck sales of 10,256 units.

Nearly 99% of all Acuras sold in the U.S. are made in America, with five of the brand's six models built at the company's three Ohio auto plants.

MDX is out-retailing 3-row SUVs from Lexus, Mercedes, BMW, Audi, Infiniti, Tesla and Volvo in 2019, and has done so in every year since 2010.

American Honda Vehicle Sales for October 2019

Month-to-Date

Year-to-Date

October
2019

October
2018

DSR** %
Change

October
2019

October
2018

DSR** %
Change

YoY %
Change

American Honda Total

131,443

122,182

3.6%

7.6%

1,337,652

1,329,179

0.6%

0.6%

Total Car Sales

54,016

54,865

-5.2%

-1.5%

600,000

610,483

-1.7%

-1.7%

Total Truck Sales

77,427

67,317

10.8%

15.0%

737,652

718,696

2.6%

2.6%

Honda

Total Car Sales

50,315

51,389

-5.7%

-2.1%

565,675

574,309

-1.5%

-1.5%

Honda

Total Truck Sales

67,171

57,169

13.1%

17.5%

645,207

626,763

2.9%

2.9%

Acura

Total Car Sales

3,701

3,476

2.5%

6.5%

34,325

36,174

-5.1%

-5.1%

Acura

Total Truck Sales

10,256

10,148

-2.7%

1.1%

92,445

91,933

0.6%

0.6%

* Total Domestic Car Sales

48,380

44,202

5.4%

9.5%

508,525

505,340

0.6%

0.6%

Honda Division

44,747

40,865

5.4%

9.5%

475,067

470,722

0.9%

0.9%

Acura Division

3,633

3,337

4.8%

8.9%

33,458

34,618

-3.4%

-3.4%

* Total Domestic Truck Sales

76,473

67,317

9.4%

13.6%

716,541

718,696

-0.3%

-0.3%

Honda Division

66,217

57,169

11.5%

15.8%

624,096

626,763

-0.4%

-0.4%

Acura Division

10,256

10,148

-2.7%

1.1%

92,445

91,933

0.6%

0.6%

  Total Import Car Sales

5,636

10,663

-49.1%

-47.1%

91,475

105,143

-13.0%

-13.0%

Honda Division

5,568

10,524

-49.1%

-47.1%

90,608

103,587

-12.5%

-12.5%

Acura Division

68

139

-52.9%

-51.1%

867

1,556

-44.3%

-44.3%

  Total Import Truck Sales

954

0

0.0%

0.0%

21,111

0

0.0%

0.0%

Honda Division

954

0

0.0%

0.0%

21,111

0

0.0%

0.0%

Acura Division

0

0

0.0%

0.0%

0

0

0.0%

0.0%

Honda Division Total

117,486

108,558

4.2%

8.2%

1,210,882

1,201,072

0.8%

0.8%

ACCORD

21,689

23,778

-12.2%

-8.8%

226,152

239,077

-5.4%

-5.4%

CIVIC

23,577

22,450

1.1%

5.0%

279,061

277,486

0.6%

0.6%

CLARITY

635

2,100

-70.9%

-69.8%

9,994

15,414

-35.2%

-35.2%

CR-Z

0

1

-100.0%

-100.0%

2

36

-94.4%

-94.4%

FIT

2,800

920

193.1%

204.3%

30,068

33,854

-11.2%

-11.2%

INSIGHT

1,614

2,140

-27.4%

-24.6%

20,398

8,442

141.6%

141.6%

CR-V

33,344

27,825

15.4%

19.8%

314,083

305,446

2.8%

2.8%

HR-V

10,130

4,961

96.6%

104.2%

80,444

74,940

7.3%

7.3%

ODYSSEY

7,872

8,403

-9.8%

-6.3%

82,130

87,692

-6.3%

-6.3%

PASSPORT

3,649

0

0.0%

0.0%

28,772

0

0.0%

0.0%

PILOT

9,529

13,479

-31.9%

-29.3%

113,498

133,380

-14.9%

-14.9%

RIDGELINE

2,647

2,501

1.9%

5.8%

26,280

25,305

3.9%

3.9%

Acura Division Total

13,957

13,624

-1.4%

2.4%

126,770

128,107

-1.0%

-1.0%

ILX

1,430

1,056

30.4%

35.4%

12,127

9,298

30.4%

30.4%

NSX

15

18

-19.8%

-16.7%

217

140

55.0%

55.0%

RLX / RL

68

139

-52.9%

-51.1%

867

1,556

-44.3%

-44.3%

TLX

2,188

2,263

-6.9%

-3.3%

21,114

25,180

-16.1%

-16.1%

MDX

4,368

3,955

6.4%

10.4%

41,599

41,142

1.1%

1.1%

RDX

5,888

6,193

-8.4%

-4.9%

50,846

50,791

0.1%

0.1%

Selling Days

27

26

256

256

**** Electrified Vehicles

4,341

6,529

-36.0%

-33.5%

52,465

40,047

31.0%

31.0%