TrueCar finds big savings on big trucks in May

Deals include full-size Ram, Sierra and Silverado pickups as new F-Series spurs pricing pressure

May 18, 2015, 09:00 ET from TrueCar, Inc.

SANTA MONICA, Calif., May 18, 2015 /PRNewswire/ -- Buyers seeking a new full-size truck this month are in luck as deals abound, with FCA's Ram 1500 pickup topping the list of best savings on new vehicles in May, according to TrueCar, Inc. (NASDAQ: TRUE), the negotiation-free car buying and selling mobile marketplace.

Ford's top-selling F-Series, redesigned for 2015, has sparked both consumer demand and pricing pressure for competing trucks. As a result, the Ram 1500 is selling at an average of 14 percent off the manufacturer's suggested retail price (MSRP) this month. The GMC Sierra 1500 and Chevrolet Silverado 1500 follow, selling at respective discounts off MSRP of 13.6 percent and 13 percent. Deals on the full-size pickups come after a solid 8 percent retail sales increase for F-Series trucks in April.

"The initial success of the all-new aluminum body F-Series is undeniable," said John Krafcik, president of TrueCar. "We project that positive sales and revenue momentum will continue and expect automakers within the full-size segment to offer larger-than-usual discounts to remain competitive."

Ford's benchmark truck holds a 37 percent share of the full-size pickup market so far this year. Dealers appear to be having a hard time keeping the 2015 model in stock given its current 20 days-to-turn rate, compared with a segment average of 54 days. F-Series is also generating increased revenue, with average transaction prices around $42,500, up $3,200 from a year ago.

TrueCar's analysis of the three most recent years of new vehicle transactional data indicates that May is the fourth-best month to purchase a new vehicle in terms of savings off MSRP, behind December, June and August.

"Consumers should pay attention to upcoming Memorial Day weekend sales events," said Krafcik. "Our vast transactional data show that the holiday weekend is the best time to buy in the second quarter, making the summer kick-off a little sweeter for savvy shoppers."

Published monthly, the "TrueSavings" report analyzes recent transaction prices and identifies opportunities for consumer savings.

A snapshot of some of the best savings (compared to MSRP) on new vehicles in May 2015 includes:





Market Average

$ Savings /

% Savings

Est. Monthly Payment*

City / Hwy / Comb MPG

2015 Ram 1500, Sport Reg. Cab, 4x2, Std. Bed

Large Truck



$5,145/ 14.0%



2015 GMC Sierra 1500,Crew Cab, Short Box 2WD SLT

Large Truck



$6,074/ 13.6%



2015 Chevrolet Silverado 1500, Reg. Cab, Std Box, 2WD 1WT

Large Truck



$3,565/ 13.0%



2015 Jeep Cherokee, Latitude 4x4

Midsize Utility



$3,344/ 11.9%



2015 Buick Enclave, Premium AWD

Midsize Utility



$5,509/ 11.0%



*Estimated monthly payments are based on a 3% APR for 60 months with 20% down on the current market average price, and excludes sales tax and other fees and charges that may vary by region or state. These examples are for informational purposes only, and are not offers to lend. See dealer/lender for details, including actual available offers.

"Market Average" is based on the national average of recent vehicle transactions, including destination and delivery charges after incentives that are subject to change. This does not include tax, title, licensing, documentation or processing fees, other state and governmental charges and/or fees or any other charges or fees allowed by law.

Below is a snapshot of some of the best manufacturer lease and finance deals currently available in certain regions:

Lease: 2015 Chrysler 300 Limited RWD: $200/month for 36 months with $2,999 down, 10,000 miles/year, Exp: 6/1/15 2016 Mazda6: $219/month for 36 months, $2,099 down, 36,000 miles, Exp: 6/30/15 2015 Mercedes Benz CLA250 Coupe: $329/month for 36 months, $3,623 down, 30,000 miles, Exp: 6/1/15 2015 Ram 1500 Express Quad Cab 4x2: $219/month for 24 months, $2,999 down, 10,000 miles/year, Exp: 6/1/15 2015 Subaru Outback: $259/month for 36 months, $1,979 down, 12,000 miles/year, Exp: 6/1/15

Finance: 2015 Chevrolet Traverse: 0.0% financing for 60 months, Exp: 6/1/15 2015 Ford Fusion: 0.0% financing for 60 months, Exp: 7/6/15 2015 Infiniti Q70L: 0.9% financing for 60 months, Exp: 6/30/15 2015 Nissan Sentra S: 0.0% financing for 72 months, Exp: 6/1/15 2015 Toyota RAV4: 0.0% financing for 48 months, Exp: 6/1/15

Customer Cash Offers: 2015 Cadillac SRX: up to $2,000 customer cash, Exp: 6/30/15, East region availability 2015 Chevrolet Silverado 1500: up to $2,250 customer cash, Exp: 6/1/15, West region availability 2015 Ford Explorer: up to $1,500 customer cash, Exp: 7/6/15 Atlantic region availability 2015 Hyundai Elantra: up to $2,750 customer cash, Exp: 6/1/15, Western region availability 2015 Nissan Altima: up to $1,000 customer cash, Exp: 6/1/15, East region availability

The deal information summarized above is provided for illustrative purposes only, and is not an offer to lend. Results may vary depending on your individual circumstances, including credit approval by dealer/manufacturer. Deals are subject to change and are limited to inventory on hand. See your dealer/manufacturer for details, including actual offers available in your region.

For more information about TrueCar, please visit, follow @TrueCar on Twitter or become a fan of TrueCar on Facebook and Google+.

About TrueCar TrueCar, Inc. (NASDAQ: TRUE), the negotiation-free car buying and selling mobile marketplace, gives consumers transparent insight into what others paid and access to guaranteed savings off MSRP from TrueCar Certified Dealers. TrueCar's network of more than 10,000 trusted Certified Dealers is committed to providing upfront pricing information and a hassle-free buying experience. TrueCar powers car-buying programs for some of the largest U.S. membership and service organizations, including AARP, American Express, AAA and USAA. Not all program features are available in all states. TrueCar is headquartered in Santa Monica, California, with offices in San Francisco and Austin, Texas. For more information, go to Follow us on Facebook or Twitter.

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SOURCE TrueCar, Inc.