- The report recognizes the following as the key players in the TV and movie merchandise market 41 Entertainment LLC, Aardman Animations Ltd., Amazon.com Inc., Charter Communications Inc., and Comcast Corp. among others.
- The global TV and movie merchandise market structure is fragmented in nature.
- North America to have a significant share in the TV and movie merchandise market.
- Market to observe 8.08% YOY growth in 2022.
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Key Segments
The TV and movie merchandise market is segmented by product (apparel, toys, accessories, video games, and others).
The apparel segment will be leading the market through the forecast period. The segment is driven by the global release of superhero movies. Also, the demand for comic-related t-shirts and costumes is contributing to the growth of the segment.
Regional Growth Analysis
The global TV and movie merchandise market is analyzed across five regions — North America, Europe, APAC, South America, and MEA.
North America is currently the dominating region, occupying 44% of the global market share. The regional market is driven by the presence of several key vendors such as Warner (Warner Bros, Cartoon Network), Comcast (NBC Universal), Disney, and Universal Studios. The US is the key market for TV and movie merchandise in North America. Market growth in this region will be faster than the growth of the market in the South American and MEA regions.
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Market Dynamics
The TV and movie merchandise market is expected to witness substantial growth during the forecast period, primarily due to the growth of e-commerce platforms. Globally, the inclination of consumers toward online shopping has steadily increased over the years. The growth of e-commerce is encouraging many retailers to expand their business in new geographies and explore new markets through e-commerce platforms. This is enabling vendors in the market to sell their products and cater to the growing demand directly using online platforms. Similarly, consumers can purchase the merchandise either directly or through a reseller on e-commerce websites. All these factors are expected to foster the growth of the global TV and movie merchandise market over the forecast period.
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Vendor Landscape
The TV and movie merchandise market is fragmented due to the presence of several well-established players. To sustain the competition, vendors are adopting various organic and inorganic growth strategies such as new product launches and strategic alliances.
Here are some of the products offered by key vendors:
41 Entertainment LLC: The company offers TV and movie merchandise products such as Skylanders, Shooting Star, and Super Monsters.
Aardman Animations Ltd.: The company offers TV and movie merchandise products such as ROBIN ROBIN.
Amazon.com Inc.: The company offers TV and movie merchandise products such as Avengers Titan Hero Series Thor Figure, The Black Series Titanium Series Luke Skywalker, and Topps Star Wars Rogue One.
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Regional Analysis
- Further breakdown of the market segmentation at requested regions.
Market Player Information
- Detailed analysis and profiling of additional market players, vendor segmentation, and vendor offerings.
- Know the strategies adopted by vendors during the recovery phase.
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TV And Movie Merchandise Market Scope |
Report Coverage |
Details |
Page number |
120 |
Base year |
2020 |
Forecast period |
2021-2025 |
Growth momentum & CAGR |
Accelerate at a CAGR of 8.77% |
Market growth 2021-2025 |
USD 79.07 billion |
Market structure |
Fragmented |
YoY growth (%) |
8.08 |
Regional analysis |
North America, Europe, APAC, South America, and MEA |
Performing market contribution |
North America at 44% |
Key consumer countries |
US, China, UK, Germany, and India |
Competitive landscape |
Leading companies, competitive strategies, consumer engagement scope |
Companies profiled |
41 Entertainment LLC, Aardman Animations Ltd., Amazon.com Inc., Charter Communications Inc., Comcast Corp., CPLG Ltd. , Indieflix Inc., Sony Corp., The Walt Disney Co., and Wrestling Entertainment Inc. |
Market Dynamics |
Parent market analysis, Market growth inducers and obstacles, Fast-growing and slow-growing segment analysis, COVID 19 impact and future consumer dynamics, market condition analysis for forecast period. |
Customization purview |
If our report has not included the data that you are looking for, you can reach out to our analysts and get segments customized. |
Table of Contents:
Executive Summary
Market Landscape
- Market ecosystem
- Value chain analysis
Market Sizing
- Market definition
- Market segment analysis
- Market size 2020
- Market outlook: Forecast for 2020 - 2025
Five Forces Analysis
- Five forces summary
- Bargaining power of buyers
- Bargaining power of suppliers
- Threat of new entrants
- Threat of substitutes
- Threat of rivalry
- Market condition
Market Segmentation by Product
- Market segments
- Comparison by Product
- Apparel - Market size and forecast 2020-2025
- Toys - Market size and forecast 2020-2025
- Accessories - Market size and forecast 2020-2025
- Video games - Market size and forecast 2020-2025
- Others - Market size and forecast 2020-2025
- Market opportunity by Product
Customer landscape
Geographic Landscape
- Geographic segmentation
- Geographic comparison
- North America - Market size and forecast 2020-2025
- Europe - Market size and forecast 2020-2025
- APAC - Market size and forecast 2020-2025
- South America - Market size and forecast 2020-2025
- MEA - Market size and forecast 2020-2025
- Key leading countries
- Market opportunity by geography
- Market drivers
- Market challenges
- Market trends
Vendor Landscape
- Vendor landscape
- Landscape disruption
- Competitive scenario
Vendor Analysis
- Vendors covered
- Market positioning of vendors
- 41 Entertainment LLC
- Aardman Animations Ltd.
- Amazon.com Inc.
- Charter Communications Inc.
- Comcast Corp.
- CPLG Ltd.
- Indieflix Inc.
- Sony Corp.
- The Walt Disney Co.
- Wrestling Entertainment Inc.
Appendix
- Scope of the report
- Currency conversion rates for US$
- Research methodology
- List of abbreviations
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