Wacom Committed to 3D, Spotlights Workflow at GDC

As 3D creation becomes mainstream, artists, designers and engineers discover the quality, speed and comfort of pen and touch input

Mar 15, 2016, 17:18 ET from Wacom

VANCOUVER, Wash., March 15, 2016 /PRNewswire/ -- Wacom®, the brand that leading Creative Professionals use worldwide, is ramping up its product development and marketing capabilities in the 3D space. As 3D technology has grown in popularity and the workflow has become more mainstream, 3D artists, designers and engineers have been increasingly turning to Wacom's award-winning Cintiq family of creative pen displays and Intuos Pro tablets. This transition is due to the natural and intuitive pressure-sensitive pen input, ergonomics, production speed as well as the support Wacom users can count on from all major 3D application software providers.

 "3D Design has been undergoing a transformation driven by trends in 3D engineering, rapid prototyping and on-demand parts production," said Jeff Mandell, Executive Vice President for Wacom's Branded Business. "That is why we have mobilized our resources to accelerate bringing new 3D products and services to market, addressing both legacy use-cases such as 3D, Multimedia and CAD as well as emerging segments such as 3D Printing." The majority of players in game development, industrial design, animation and fashion design have been using Wacom Cintiqs for years, but the evolution of 3D and increases in affordable and powerful software applications such as ZBrush from Pixologic, Autodesk's Maya and Fusion 360 as well as Modo from The Foundry has helped Wacom open a lot of new doors. "Wacom's creative pen displays are ideally suited for digital 3D sculpting," said Jaime Labelle, Chief Operating Officer at Pixologic. "ZBrush software users can count on the natural and creative control that Wacom's pen input provides and the 3D community as a whole applauds Wacom's expansion into the 3D space."

At GDC this week, how to get the most out of Wacom technology for 3D design will be an important topic at Wacom's booth (#831) at the Moscone Center, March 16 to 18. Wacom will demonstrate how its products, particularly its flagship Cintiq creative pen displays, provide the most efficient way to create 3D objects from sketch to finished product. Demonstrating this 3D workflow at Wacom's booth will be Brian Allan, from Formlabs, a leading manufacturer of 3D printers. Visitors will get to see how Mr. Allan uses a Cintiq 27QHD with various software suites to create 3D models and see the result after it has printed on a Formlabs 2 printer. Visitors to the Wacom booth will also be able to try the Cintiq 22HD and the Cintiq Companion 2, a robust, mobile Windows PC with the touch and pen input capabilities one would expect from the Cintiq brand.

The 3D production environment demands precision, accuracy and speed. Wacom's ubiquitous Cintiq family is currently in service at most leading design studios and innovative design schools around the world. Mandell is proud to say that "wherever computer arts, virtual or augmented reality, special effects, 3D models, animation or plain and simple 2D graphics can be found, odds are that Wacom products were used in the creative workflow.  And with our increasing focus on 3D, the market segments and type of customers we service will continue to help expand our creative design leadership."  

For further information, please visit the Wacom booth (#831) at GDC or consult www.wacom.com.

About Wacom

Founded in 1983, Wacom is a global company based in Japan (Tokyo Stock Exchange 6727) with subsidiaries and affiliate offices around the world to support marketing and distribution in over 150 countries. Wacom's vision to bring people and technology closer together through natural interface technologies has made it the world's leading manufacturer of interactive pen tablets and displays as well as of digital styli and solutions for saving and processing digital signatures. The advanced technology of Wacom's intuitive input devices has been used to create some of the most exciting digital art, films, special effects, fashion and designs around the world and provides business and home users with their leading interface technology to express their personality.

Millions of people worldwide use the wireless and battery free pressure sensitive digital pen technology to operate their smartphones, media tablets or desktop computers and express their individual creativity. The company offers its products also as OEM solutions to leading manufacturers serving incremental markets. Wacom's interface technology, called Wacom feel IT technologies, is also offered as an integrated solution to strategic partners. Most Tablet PC manufacturers count on the advanced features and reliability of the brand to deliver a superior user interface experience. Please visit www.wacom.com for further information.

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