Wine E-commerce Market will accelerate at a CAGR of 8.15% through 2022-2027; the increasing preference for online shopping to boost market growth- Technavio

NEW YORK, June 30, 2023 /PRNewswire/ -- The wine e-commerce market size is estimated to increase by USD 12,062.31 million from 2022 to 2027, at a CAGR of 8.15%, according to a recent market study by Technavio. This report also offers a 5-year historical (2017-2021) data projection of market size, segmentation, and region. Discover some insights on market size before buying the full report -Request a sample report

Wine E-commerce Market 2023-2027: Vendor Analysis and Scope

The wine e-commerce market report also offers information on the criticality of inputs, R&D, CAPEX, technology, and products of 15 vendors listed below - Bright Cellars Inc., Costco Wholesale Corp., DRINKS Insiders LLC, E vino Comercio de Vinhos SA, Flaviar Inc., Fratelli Wines Pvt. Ltd., Gifts Inc., GoBrands Inc., IBEROWINE GOURMET S.C., Living Liquidz, Naked Wines plc, RESERVEBAR HOLDINGS CORP., Retail Services and Systems Inc., SNAP41 Inc., The Wine Emporium, Uber Technologies Inc., VINELLO retail GmbH, Vintage Wine Estates Inc., Vivino Inc., and Wine Inc. Download Sample Report

Chart & Data Table on 5-Year Historic (2017-2021) Market Size, Comparative Analysis of Segments, and Y-O-Y Growth of Wine e-commerce Market

Wine E-commerce Market – Market Segmentation

The market is segmented by product type (still wine, sparkling wine, and fortified wine), and flavor (red wine, white wine, and rose wine) and geography ((North America, Europe, APAC, South America, and Middle East and Africa).

• The market share growth in the Still Wine segment will be significant during the forecast period. Still wines, including red, white, and rosé wines, are non-carbonated wines and are widely available on e-commerce platforms. These platforms provide a diverse selection of still wines sourced from various countries, regions, and producers. Many e-commerce companies also offer subscription services, allowing customers to receive regular deliveries of still wines from different regions and producers. In Europe, wine still holds a significant position as one of the most favored alcoholic beverages.

Geographic Overview

The market is segmented by region (North America, Europe, APAC, South America, and Middle East and Africa). An analysis of key leading countries has been included.

• Europe is estimated to contribute 45% to the growth of the global market during the forecast period. France, Italy, and Spain are major countries in the wine production industry. This region is the largest wine producer worldwide. Furthermore, the increasing popularity of sparkling wine in Europe has had a positive impact on the growth of the regional wine e-commerce market. The region consists of several well-established e-commerce platforms specializing in wine, including Vinatis, Wine in Black, and Wine Society. The ongoing trend of online shopping along with the growing demand for premium wines is expected to drive the market's expansion during the forecast period.

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Wine E-commerce Market – Market Dynamic

Key Driver

The increasing preference for online shopping is driving market growth. Customers are finding it convenient to purchase wine through e-commerce platforms, which offer a wide variety of wines at competitive prices and provide home delivery services. Factors such as the increasing demand for wine, higher Internet penetration, and the ease of buying wine online contribute to the growth of wine sales through digital platforms. Additionally, online auctions offer buyers the opportunity to bid on wines from any location worldwide. Hence, the increasing number of online buyers is expected to drive market growth during the forecast period.

Major Trends

Automation in wine warehousing is a major trend shaping the market. The integration of automation technologies within the wine industry offers significant benefits such as optimizing logistics and supply chain operations, cost reduction, and improved efficiency. For example, a collaboration between WineDirect, a wine logistics company, and Locus Robotics, a robotics firm, in 2021. By implementing automation in their fulfillment centers, WineDirect leveraged robots equipped with advanced sensors to navigate the warehouse and handle tasks such as order picking and packing. As a result, wine companies that adopt automation in their warehousing operations can effectively manage their inventory, enhance order accuracy, and ultimately increase their overall output.

Significant Challenge

A complex regulatory environment is a significant challenge restricting market growth. The prevalence of various laws and regulations in different jurisdictions is one of the major regulatory issues. For Instance, the various laws and policies governing the sale and transportation of wine in several US states. Additionally, the present conflict over tariffs on steel and aluminum between the United States and the European Union could have a negative effect on the market. Hence, these factors are expected to restrict the market growth during the forecast period.

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What are the key data covered in this Wine E-commerce Market report?

• CAGR of the market during the forecast period
• Detailed information on factors that will drive the growth of the wine e-commerce market between 2023 and 2027
• Precise estimation of the size of the wine e-commerce market and its contribution to the market with a focus on the parent market
• Accurate predictions about upcoming trends and changes in consumer behavior
• Growth of the wine e-commerce market across Europe, North America, APAC, South America, and Middle East and Africa
• A thorough analysis of the market's competitive landscape and detailed information about vendors
• Comprehensive analysis of factors that will challenge the growth of wine e-commerce market vendors

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Table of Contents

1 Executive Summary

• 1.1 Market Overview
• Exhibit 01: Executive Summary – Chart on Market Overview
• Exhibit 02: Executive Summary – Data Table on Market Overview
• Exhibit 03: Executive Summary – Chart on Global Market Characteristics
• Exhibit 04: Executive Summary – Chart on Market by Geography
• Exhibit 05: Executive Summary – Chart on Market Segmentation by Product Type
• Exhibit 06: Executive Summary – Chart on Market Segmentation by Flavor
• Exhibit 07: Executive Summary – Chart on Incremental Growth
• Exhibit 08: Executive Summary – Data Table on Incremental Growth
• Exhibit 09: Executive Summary – Chart on Vendor Market Positioning

2 Market Landscape

• 2.1 Market ecosystem
• Exhibit 10: Parent market
• Exhibit 11: Market Characteristics

3 Market Sizing

• 3.1 Market definition
• Exhibit 12: Offerings of vendors included in the market definition

• 3.2 Market segment analysis 
• Exhibit 13: Market segments

• 3.3 Market size 2022

• 3.4 Market outlook: Forecast for 2022-2027 
• Exhibit 14: Chart on Global - Market size and forecast 2022-2027 ($ million)
• Exhibit 15: Data Table on Global - Market size and forecast 2022-2027 ($ million)
• Exhibit 16: Chart on Global Market: Year-over-year growth 2022-2027 (%)
• Exhibit 17: Data Table on Global Market: Year-over-year growth 2022-2027 (%)

4 Historic Market Size

• 4.1 Global wine e-commerce market 2017 - 2021 
• Exhibit 18: Historic Market Size – Data Table on Global wine e-commerce market 2017 - 2021 ($ million)

• 4.2 Product type Segment Analysis 2017 - 2021 
• Exhibit 19: Historic Market Size – Product type Segment 2017 - 2021 ($ million)

• 4.3 Flavor Segment Analysis 2017 - 2021 
• Exhibit 20: Historic Market Size – Flavor Segment 2017 - 2021 ($ million)

• 4.4 Geography Segment Analysis 2017 - 2021 
• Exhibit 21: Historic Market Size – Geography Segment 2017 - 2021 ($ million)

• 4.5 Country Segment Analysis 2017 - 2021 
• Exhibit 22: Historic Market Size – Country Segment 2017 - 2021 ($ million)

5 Five Forces Analysis

• 5.1 Five forces summary
• Exhibit 23: Five forces analysis - Comparison between 2022 and 2027

• 5.2 Bargaining power of buyers 
• Exhibit 24: Chart on Bargaining power of buyers – Impact of key factors 2022 and 2027

• 5.3 Bargaining power of suppliers 
• Exhibit 25: Bargaining power of suppliers – Impact of key factors in 2022 and 2027

• 5.4 Threat of new entrants 
• Exhibit 26: Threat of new entrants – Impact of key factors in 2022 and 2027

• 5.5 Threat of substitutes 
• Exhibit 27: Threat of substitutes – Impact of key factors in 2022 and 2027

• 5.6 Threat of rivalry
• Exhibit 28: Threat of rivalry – Impact of key factors in 2022 and 2027

• 5.7 Market condition
• Exhibit 29: Chart on Market condition - Five forces 2022 and 2027

6 Market Segmentation by Product Type

• 6.1 Market segments
• Exhibit 30: Chart on Product Type - Market share 2022-2027 (%)
• Exhibit 31: Data Table on Product Type - Market share 2022-2027 (%)

• 6.2 Comparison by Product Type 
• Exhibit 32: Chart on Comparison by Product Type
• Exhibit 33: Data Table on Comparison by Product Type

• 6.3 Still wine - Market size and forecast 2022-2027 
• Exhibit 34: Chart on Still wine - Market size and forecast 2022-2027 ($ million)
• Exhibit 35: Data Table on Still wine - Market size and forecast 2022-2027 ($ million)
• Exhibit 36: Chart on Still wine - Year-over-year growth 2022-2027 (%)
• Exhibit 37: Data Table on Still wine - Year-over-year growth 2022-2027 (%)

• 6.4 Sparkling wine - Market size and forecast 2022-2027 
• Exhibit 38: Chart on Sparkling wine - Market size and forecast 2022-2027 ($ million)
• Exhibit 39: Data Table on Sparkling wine - Market size and forecast 2022-2027 ($ million)
• Exhibit 40: Chart on Sparkling wine - Year-over-year growth 2022-2027 (%)
• Exhibit 41: Data Table on Sparkling wine - Year-over-year growth 2022-2027 (%)

• 6.5 Fortified wine - Market size and forecast 2022-2027 
• Exhibit 42: Chart on Fortified wine - Market size and forecast 2022-2027 ($ million)
• Exhibit 43: Data Table on Fortified wine - Market size and forecast 2022-2027 ($ million)
• Exhibit 44: Chart on Fortified wine - Year-over-year growth 2022-2027 (%)
• Exhibit 45: Data Table on Fortified wine - Year-over-year growth 2022-2027 (%)

• 6.6 Market opportunity by Product Type 
• Exhibit 46: Market opportunity by Product Type ($ million)
• Exhibit 47: Data Table on Market opportunity by Product Type ($ million)

7 Market Segmentation by Flavor

• 7.1 Market segments
• Exhibit 48: Chart on Flavor - Market share 2022-2027 (%)
• Exhibit 49: Data Table on Flavor - Market share 2022-2027 (%)

• 7.2 Comparison by Flavor
• Exhibit 50: Chart on Comparison by Flavor
• Exhibit 51: Data Table on Comparison by Flavor

• 7.3 Red wine - Market size and forecast 2022-2027 
• Exhibit 52: Chart on Red wine - Market size and forecast 2022-2027 ($ million)
• Exhibit 53: Data Table on Red wine - Market size and forecast 2022-2027 ($ million)
• Exhibit 54: Chart on Red wine - Year-over-year growth 2022-2027 (%)
• Exhibit 55: Data Table on Red wine - Year-over-year growth 2022-2027 (%)

• 7.4 White wine - Market size and forecast 2022-2027 
• Exhibit 56: Chart on White wine - Market size and forecast 2022-2027 ($ million)
• Exhibit 57: Data Table on White wine - Market size and forecast 2022-2027 ($ million)
• Exhibit 58: Chart on White wine - Year-over-year growth 2022-2027 (%)
• Exhibit 59: Data Table on White wine - Year-over-year growth 2022-2027 (%)

• 7.5 Rose wine - Market size and forecast 2022-2027 
• Exhibit 60: Chart on Rose wine - Market size and forecast 2022-2027 ($ million)
• Exhibit 61: Data Table on Rose wine - Market size and forecast 2022-2027 ($ million)
• Exhibit 62: Chart on Rose wine - Year-over-year growth 2022-2027 (%)
• Exhibit 63: Data Table on Rose wine - Year-over-year growth 2022-2027 (%)

• 7.6 Market opportunity by Flavor 
• Exhibit 64: Market opportunity by Flavor ($ million)
• Exhibit 65: Data Table on Market opportunity by Flavor ($ million)

8 Customer Landscape

• 8.1 Customer landscape overview 
• Exhibit 66: Analysis of price sensitivity, lifecycle, customer purchase basket, adoption rates, and purchase criteria

9 Geographic Landscape

• 9.1 Geographic segmentation 
• Exhibit 67: Chart on Market share by geography 2022-2027 (%)
• Exhibit 68: Data Table on Market share by geography 2022-2027 (%)

• 9.2 Geographic comparison 
• Exhibit 69: Chart on Geographic comparison
• Exhibit 70: Data Table on Geographic comparison

• 9.3 Europe - Market size and forecast 2022-2027 
• Exhibit 71: Chart on Europe - Market size and forecast 2022-2027 ($ million)
• Exhibit 72: Data Table on Europe - Market size and forecast 2022-2027 ($ million)
• Exhibit 73: Chart on Europe - Year-over-year growth 2022-2027 (%)
• Exhibit 74: Data Table on Europe - Year-over-year growth 2022-2027 (%)

• 9.4 North America - Market size and forecast 2022-2027 
• Exhibit 75: Chart on North America - Market size and forecast 2022-2027 ($ million)
• Exhibit 76: Data Table on North America - Market size and forecast 2022-2027 ($ million)
• Exhibit 77: Chart on North America - Year-over-year growth 2022-2027 (%)
• Exhibit 78: Data Table on North America - Year-over-year growth 2022-2027 (%)

• 9.5 APAC - Market size and forecast 2022-2027 
• Exhibit 79: Chart on APAC - Market size and forecast 2022-2027 ($ million)
• Exhibit 80: Data Table on APAC - Market size and forecast 2022-2027 ($ million)
• Exhibit 81: Chart on APAC - Year-over-year growth 2022-2027 (%)
• Exhibit 82: Data Table on APAC - Year-over-year growth 2022-2027 (%)

• 9.6 South America - Market size and forecast 2022-2027 
• Exhibit 83: Chart on South America - Market size and forecast 2022-2027 ($ million)
• Exhibit 84: Data Table on South America - Market size and forecast 2022-2027 ($ million)
• Exhibit 85: Chart on South America - Year-over-year growth 2022-2027 (%)
• Exhibit 86: Data Table on South America - Year-over-year growth 2022-2027 (%)

• 9.7 Middle East and Africa - Market size and forecast 2022-2027 
• Exhibit 87: Chart on Middle East and Africa - Market size and forecast 2022-2027 ($ million)
• Exhibit 88: Data Table on Middle East and Africa - Market size and forecast 2022-2027 ($ million)
• Exhibit 89: Chart on Middle East and Africa - Year-over-year growth 2022-2027 (%)
• Exhibit 90: Data Table on Middle East and Africa - Year-over-year growth 2022-2027 (%)

• 9.8 US - Market size and forecast 2022-2027 
• Exhibit 91: Chart on US - Market size and forecast 2022-2027 ($ million)
• Exhibit 92: Data Table on US - Market size and forecast 2022-2027 ($ million)
• Exhibit 93: Chart on US - Year-over-year growth 2022-2027 (%)
• Exhibit 94: Data Table on US - Year-over-year growth 2022-2027 (%)

• 9.9 France - Market size and forecast 2022-2027 
• Exhibit 95: Chart on France - Market size and forecast 2022-2027 ($ million)
• Exhibit 96: Data Table on France - Market size and forecast 2022-2027 ($ million)
• Exhibit 97: Chart on France - Year-over-year growth 2022-2027 (%)
• Exhibit 98: Data Table on France - Year-over-year growth 2022-2027 (%)

• 9.10 China - Market size and forecast 2022-2027 
• Exhibit 99: Chart on China - Market size and forecast 2022-2027 ($ million)
• Exhibit 100: Data Table on China - Market size and forecast 2022-2027 ($ million)
• Exhibit 101: Chart on China - Year-over-year growth 2022-2027 (%)
• Exhibit 102: Data Table on China - Year-over-year growth 2022-2027 (%)

• 9.11 UK - Market size and forecast 2022-2027 
• Exhibit 103: Chart on UK - Market size and forecast 2022-2027 ($ million)
• Exhibit 104: Data Table on UK - Market size and forecast 2022-2027 ($ million)
• Exhibit 105: Chart on UK - Year-over-year growth 2022-2027 (%)
• Exhibit 106: Data Table on UK - Year-over-year growth 2022-2027 (%)

• 9.12 Italy - Market size and forecast 2022-2027 
• Exhibit 107: Chart on Italy - Market size and forecast 2022-2027 ($ million)
• Exhibit 108: Data Table on Italy - Market size and forecast 2022-2027 ($ million)
• Exhibit 109: Chart on Italy - Year-over-year growth 2022-2027 (%)
• Exhibit 110: Data Table on Italy - Year-over-year growth 2022-2027 (%)

• 9.13 Market opportunity by geography 
• Exhibit 111: Market opportunity by geography ($ million)
• Exhibit 112: Data Tables on Market opportunity by geography ($ million)

10 Drivers, Challenges, and Trends

• 10.1 Market drivers

• 10.2 Market challenges

• 10.3 Impact of drivers and challenges 
• Exhibit 113: Impact of drivers and challenges in 2022 and 2027

• 10.4 Market trends

11 Vendor Landscape

• 11.1 Overview

• 11.2 Vendor landscape
• Exhibit 114: Overview on Criticality of inputs and Factors of differentiation

• 11.3 Landscape disruption
• Exhibit 115: Overview on factors of disruption

• 11.4 Industry risks
• Exhibit 116: Impact of key risks on business

12 Vendor Analysis

• 12.1 Vendors covered
• Exhibit 117: Vendors covered

• 12.2 Market positioning of vendors 
• Exhibit 118: Matrix on vendor position and classification

• 12.3 Bright Cellars Inc.
• Exhibit 119: Bright Cellars Inc. - Overview
• Exhibit 120: Bright Cellars Inc. - Product / Service
• Exhibit 121: Bright Cellars Inc. - Key offerings

• 12.4 Costco Wholesale Corp. 
• Exhibit 122: Costco Wholesale Corp. - Overview
• Exhibit 123: Costco Wholesale Corp. - Business segments
• Exhibit 124: Costco Wholesale Corp. - Key offerings
• Exhibit 125: Costco Wholesale Corp. - Segment focus

• 12.5 E vino Comercio de Vinhos SA 
• Exhibit 126: E vino Comercio de Vinhos SA - Overview
• Exhibit 127: E vino Comercio de Vinhos SA - Product / Service
• Exhibit 128: E vino Comercio de Vinhos SA - Key offerings

• 12.6 Flaviar Inc.
• Exhibit 129: Flaviar Inc. - Overview
• Exhibit 130: Flaviar Inc. - Product / Service
• Exhibit 131: Flaviar Inc. - Key offerings

• 12.7 IBEROWINE GOURMET S.C. 
• Exhibit 132: IBEROWINE GOURMET S.C. - Overview
• Exhibit 133: IBEROWINE GOURMET S.C. - Product / Service
• Exhibit 134: IBEROWINE GOURMET S.C. - Key offerings

• 12.8 Naked Wines plc
• Exhibit 135: Naked Wines plc - Overview
• Exhibit 136: Naked Wines plc - Business segments
• Exhibit 137: Naked Wines plc - Key offerings
• Exhibit 138: Naked Wines plc - Segment focus

• 12.9 RESERVEBAR HOLDINGS CORP. 
• Exhibit 139: RESERVEBAR HOLDINGS CORP. - Overview
• Exhibit 140: RESERVEBAR HOLDINGS CORP. - Product / Service
• Exhibit 141: RESERVEBAR HOLDINGS CORP. - Key offerings

• 12.10 Retail Services and Systems Inc. 
• Exhibit 142: Retail Services and Systems Inc. - Overview
• Exhibit 143: Retail Services and Systems Inc. - Product / Service
• Exhibit 144: Retail Services and Systems Inc. - Key offerings

• 12.11 SNAP41 Inc.
• Exhibit 145: SNAP41 Inc. - Overview
• Exhibit 146: SNAP41 Inc. - Product / Service
• Exhibit 147: SNAP41 Inc. - Key offerings

• 12.12 The Wine Emporium
• Exhibit 148: The Wine Emporium - Overview
• Exhibit 149: The Wine Emporium - Product / Service
• Exhibit 150: The Wine Emporium - Key offerings

• 12.13 Uber Technologies Inc. 
• Exhibit 151: Uber Technologies Inc. - Overview
• Exhibit 152: Uber Technologies Inc. - Business segments
• Exhibit 153: Uber Technologies Inc. - Key offerings
• Exhibit 154: Uber Technologies Inc. - Segment focus

• 12.14 VINELLO retail GmbH
• Exhibit 155: VINELLO retail GmbH - Overview
• Exhibit 156: VINELLO retail GmbH - Product / Service
• Exhibit 157: VINELLO retail GmbH - Key offerings

• 12.15 Vintage Wine Estates Inc. 
• Exhibit 158: Vintage Wine Estates Inc. - Overview
• Exhibit 159: Vintage Wine Estates Inc. - Business segments
• Exhibit 160: Vintage Wine Estates Inc. - Key offerings
• Exhibit 161: Vintage Wine Estates Inc. - Segment focus

• 12.16 Vivino Inc.
• Exhibit 162: Vivino Inc. - Overview
• Exhibit 163: Vivino Inc. - Product / Service
• Exhibit 164: Vivino Inc. - Key offerings

• 12.17 Wine Inc.
• Exhibit 165: Wine Inc. - Overview
• Exhibit 166: Wine Inc. - Product / Service
• Exhibit 167: Wine Inc. - Key offerings

13 Appendix

• 13.1 Scope of the report

• 13.2 Inclusions and exclusions checklist 
• Exhibit 168: Inclusions checklist
• Exhibit 169: Exclusions checklist

• 13.3 Currency conversion rates for US$ 
• Exhibit 170: Currency conversion rates for US$

• 13.4 Research methodology
• Exhibit 171: Research methodology
• Exhibit 172: Validation techniques employed for market sizing
• Exhibit 173: Information sources

• 13.5 List of abbreviations
• Exhibit 174: List of abbreviations

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Technavio is a leading global technology research and advisory company. Their research and analysis focus on emerging market trends and provide actionable insights to help businesses identify market opportunities and develop effective strategies to optimize their market positions. With over 500 specialized analysts, Technavio's report library consists of more than 17,000 reports and counting, covering 800 technologies, spanning 50 countries. Their client base consists of enterprises of all sizes, including more than 100 Fortune 500 companies. This growing client base relies on Technavio's comprehensive coverage, extensive research, and actionable market insights to identify opportunities in existing and potential markets and assess their competitive positions within changing market scenarios.

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