HERNDON, Va., Sept. 26, 2011 /PRNewswire/ -- Ya Sabe, Inc. has won the award for the Top Hispanic Digital Media Innovation for 2011 at Portada's 5th Annual Hispanic Digital and Print Media Conference that was held in New York City. The Portada awards for achievement and innovation in marketing to U.S. Hispanics are determined through a nomination and voting process that is managed and overseen by the market research company. This year's recipients were honored in the wake of revelations from the 2010 U.S. Census that there are more than 50 million Hispanics living in the U.S. The digital media category is particularly meaningful because Hispanics are the fastest growing group of Internet users in the country.
"We are honored and humbled by this recognition, especially at this stage in our growth and development", said Zubair Talib, the President of YaSabe. "Given the size and importance of the U.S. Hispanic market, and the billions of dollars local businesses spend each year to gain new customers, YaSabe is uniquely positioned to capture market share in this space."
YaSabe provides local search and social media for U.S. Hispanics, offering unique bilingual content and innovative technology to help consumers search for local businesses from PCs and from their mobile devices. The company also provides a human-powered social concierge service for Hispanics called Ayudame where consumers can ask YaSabe's experts and others for help in finding the right local business. Launched in 2010, YaSabe has already provided results for millions of queries from Hispanics searching online for local businesses at YaSabe.com and from Google, Bing and other Hispanic websites like PaginasAmarillas.com and holaciudad. YaSabe sells subscription-based advertising products to local businesses and national brands that want to reach Hispanic consumers who search for products and services from PCs and mobile devices.
SOURCE Ya Sabe, Inc.