News from parago A wide array of domestic and global news stories; news topics include politics/government, business, technology, religion, sports/entertainment, science/nature, and health/lifestyle.

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Sep 30, 2014, 09:00 ET parago Holiday Shopping Research: Shoppers Will Drive Out of Their Way For Better Deals

The holiday shopping season is nearly upon us, and retailers looking for new ways to incent shoppers should consider rebates to drive foot traffic...


Sep 10, 2014, 08:00 ET Study Finds BOPIS (Buy Online, Pickup In Store) Will Boost Holiday For Slumping Retail

Retailers heading into the holiday shopping season are grappling with which promotions will drive sales and protect margins this year. Online...


Jun 17, 2014, 09:00 ET Survey: Americans financially motivated to participate in utility demand response programs

Electric energy providers are working hard to encourage participation in demand response programs designed to boost bottom lines and ease the burden...


Apr 23, 2014, 09:00 ET Survey: Gap Between Channel Partner Goals and Execution Leaving Sales on the Table

A new survey released today at the Baptie & Company Channel Focus North America with Latin America 2014 event reveals that a majority of technology...


Mar 18, 2014, 09:00 ET 2014 parago Shopper Report: Consumers Shopping Across More Channels, More Quickly Than Ever

Retailers still reeling from a lackluster holiday season may not be communicating with consumers effectively, according to new shopper research from...


Feb 18, 2014, 04:00 ET 2014 parago Shopper Study: UK Consumers Are Now Habitual Deal Seekers

parago's second UK shopper study, "Let's Make a Deal," revealed that regardless of income, shoppers now seek out the very best prices and are willing ...


Feb 04, 2014, 09:00 ET parago Appoints Executive Vice President & Managing Director of Rebates & Incentives

parago, a global incentives and engagement company, today announced that David White has been promoted to Executive Vice President & Managing...


Jan 07, 2014, 09:00 ET Auto Dealers Can Drive Sales, Test Drives With Prepaid Cards, Rebates

With a new year's worth of cars and trucks rolling out at dealerships across the country, and sales to be made, fresh shopper research from parago...


Dec 17, 2013, 09:00 ET parago Employees Exceed $100,000 In Charitable Giving To Texas Scottish Rite Hospital for Children

parago, a global incentives and engagement company headquartered in the Dallas area, has exceeded $100,000 in employee charitable donations to Texas...


Dec 05, 2013, 11:48 ET What Do Shoppers Want This Holiday? The Best Price, Period

With holiday shopping in full swing and Black Friday sales falling short of last year's totals, retailers are scrambling to spur last minute spending....


Nov 25, 2013, 09:00 ET parago Included In Report Of Partner Relationship Management Platform Providers

parago channel, a leading partner relationship management (PRM) and incentives company, today announced its inclusion in the Forrester Research,...


Oct 29, 2013, 09:00 ET parago Announces Acquisition of Helgeson Enterprises

parago, a global rebate, incentives and engagement company, today announced it has acquired the rebate processing business of Helgeson Enterprises, a ...


Oct 22, 2013, 10:58 ET Vendors To Increase Investment In Sales Channels In 2014

A new survey of channel executives provides an outlook for vendor channel activity in 2014, revealing trends and key challenges for the upcoming year....


Oct 01, 2013, 09:00 ET New Research Reveals Shoppers Prefer Prepaid Rewards And Physical Cards, Not Digital Codes

Today's economy is forcing businesses to look for new ways to incent shoppers to purchase products or subscribe to a service. The newest parago...


Jul 23, 2013, 09:00 ET Amazon Trumps Google 2x For In-Store Mobile Price Comparisons As 1/3 Of US Shoppers Regularly Showroom

A new national shopper study conducted by parago shows 58% of adult smartphone users and 1/3 of all US adult shoppers now regularly "showroom."...


Jun 04, 2013, 09:00 ET 1 Million Cards and Counting: parago's Reward Ordering Portal Hits Industry Milestone

parago's Reward Ordering Portal (PROP) – the easiest way to order prepaid cards for corporate incentive programs – just issued its millionth card....


May 21, 2013, 09:00 ET 2013 parago Shopper Study: Deal seeking cemented as path-to-purchase behavior for all shoppers

parago's third annual shopper study, "Let's Make a Deal," revealed that deal seeking has grown significantly in the past year. It is now a behavior...


May 01, 2013, 01:05 ET parago Launches the Action-Triggered Incentive Card

parago, a global incentives and engagement company, today announced the launch of an action-triggered card, an innovative prepaid card designed to...


Apr 08, 2013, 09:00 ET Time Is Money: Parago Study Identifies How Consumers Value Their Time

What would you do for $10? It's a question that marketers spend millions of dollars attempting to figure out every year. To view the multimedia...


Mar 13, 2013, 09:00 ET Parago Announces Appointment Of Global Directors

Parago, a global incentives and engagement company, today announced the appointment of Marc Edward-Smith as Global Creative Director and Theresa...


Feb 25, 2013, 08:00 ET Rodney Mason Joins Parago As Chief Marketing Officer

Parago, a global incentives and engagement company, today announced the addition of Rodney Mason as Chief Marketing Officer. In this newly created...


Aug 27, 2012, 08:00 ET Parago 2012 Employee Holiday Incentives Research: Small Rewards Make A Big Impact

As HR managers around the globe start their annual hunt for holiday or end-of-year rewards, Parago, a global incentives company, today unveiled its...


Jul 11, 2012, 09:00 ET Parago Recognized As One Of The Nation's Top Promotion Agencies

Parago, a leading provider of end-to-end engagement management programs for consumers, sales channels and employees, today announced that it ranked...


Jun 05, 2012, 11:49 ET Parago 2012 Shopper Deal Finding Report: Price Comparison Shopping Grows, Consumers Willing To Do More To Get Additional Savings

Parago, a global consumer engagement and incentives company, today unveiled its third annual shopper insights study. The research revealed that in...