News from varsity A wide array of domestic and global news stories; news topics include politics/government, business, technology, religion, sports/entertainment, science/nature, and health/lifestyle.

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Apr 09, 2014, 10:00 ET Top "Team Up For St. Jude" Fundraisers Gather In Memphis For Recognition

Members of the eleven squads who raised the most donations as part of the "Team Up For St. Jude, Spirited By Varsity" campaign were invited to visit...


Mar 03, 2014, 10:53 ET Varsity Announces Partnership With CheerSafe To Promote Cheerleading Safety

In celebration of National Cheerleading Safety Month, Varsity has partnered with CheerSafe, a coalition organized by USA Cheer and the American...


Feb 12, 2014, 02:53 ET Thirty-fourth Annual National High School Cheerleading Championship Attracts Largest Participation In Event History

After months of practice, more than 11,000 of the country's top high school cheerleaders competed this weekend in the National High School...


Jan 20, 2014, 12:58 ET University Of Kentucky, Indiana University, Auburn University, University Of Minnesota And University Of Cincinnati Take Top Titles At The National College Cheer And Dance Team Championships

After months of practice, more than 4,000 of the country's top college cheerleaders and dancers from 192 teams competed this weekend in the College...


Nov 25, 2013, 11:47 ET Elite Groups of Varsity Cheerleaders and Dancers to Perform in Major Holiday Parades

Nearly 3,000 Varsity Spirit All-American campers from across the U.S. will perform in this year's holiday parades in New York City, Houston, Orlando, ...


Oct 11, 2013, 02:16 ET Varsity Salutes Community Service Leaders on National School Spirit Day

Today kicks off the 5th annual National School Spirit Day, a day that was created to recognize the great efforts of cheerleaders on behalf of their...


Aug 14, 2013, 09:00 ET The Disconnect Between Seniors and Technology Slowly Disappearing, According to New Study

Product manufacturers, electronics retailers and senior service providers continue to miss the mark when it comes to reaching an audience with...


Mar 27, 2013, 11:26 ET Olympian Shawn Johnson Partners with Varsity

Olympic gymnast Shawn Johnson has recently partnered with Varsity. Johnson will be the newest member of the broadcast team for the National...


Mar 07, 2013, 09:15 ET Varsity Joins Partnership For A Healthier America

Varsity, the leader in cheerleading and dance team education, events and apparel, has joined the Partnership for a Healthier America (PHA) with a new ...


Feb 28, 2013, 01:39 ET The Lord Mayor of the City of Westminster to Visit Varsity Offices in Memphis

The Lord Mayor of Westminster will be paying a visit to the offices of Varsity, the Memphis-based leader in cheerleading Thursday, February 28 to...


Nov 13, 2012, 09:00 ET Generation Engaged: New Study Spotlights The Modern Retiree

Laptops and iPads are commonplace. Medical marijuana is no longer a taboo subject. What could be considered extreme sports are among the activities...


Oct 31, 2012, 10:00 ET Varsity Introduces Female Mascots

For as long as sports have been a part of the American culture, so have sports mascots. And yet, for all those years, the mascots have been...


Jul 19, 2012, 04:23 ET Cheerleaders to Take the Field of Play in London This Summer

While cheerleading may not be an official sport yet, a group of US cheerleaders is heading to London to cheer for the Men's Basketball Semifinal and...


May 17, 2012, 09:00 ET Varsity Campers Kick Off A Second Season Of Raising Funds For St. Jude Children's Research Hospital®

Beginning at the end of May, Varsity's summer cheerleading camp season will kick off in all 50 states. The 350,000 cheerleaders and dancers who head...


Apr 17, 2012, 03:30 ET Boomers Pose Major Challenges for the Future of Traditional Retirement Communities, New Study Finds

Luxury villas, detached homes, one- and two-bedroom apartments built for the golden years — and sitting empty. Is the independent living model — a...


Feb 22, 2012, 03:46 ET National Cheerleaders Association and National Dance Alliance Championships to be Televised on CBS Sports Network

National Cheerleaders Association (NCA) and National Dance Alliance (NDA) are proud to announce that two of their most celebrated Championships will...


Sep 07, 2011, 09:05 ET Cheerleaders Pledge 60,000 Hours of Community Service to Date for 2011 National School Spirit Day

According to a recent survey of 1,016 teen girls conducted by Varsity Brands, when concerned about an issue, cheerleaders are more likely than the...


Jul 05, 2011, 10:40 ET Facing a Healthy Dose of Reality: Varsity Releases Mature Market Healthcare Trends Report

Varsity (www.varsitybranding.com), the nation's leading marketing communications agency dedicated to winning the mature market, has released its...


Jun 15, 2011, 09:00 ET Growing Trends for a Growing Audience: Varsity Releases 2011 Mature Market Consumer Goods & Services Trends Report

Varsity www.varsitybranding.com, the nation's leading marketing communications agency dedicated to winning the mature market, has released its first...


Jun 08, 2011, 11:32 ET Varsity Campers Help Raise Funds for St. Jude Children's Research Hospital®

Beginning this May, Varsity's summer cheerleading camp season will kick off in all 50 states. The 350,000 cheerleaders and dancers that will head to...


Apr 20, 2011, 08:05 ET Great Wolf Lodge and Varsity Unveil The UCA Pavilion in Grapevine, Texas

Varsity, the leading cheerleading and dance team camp and competition organization, and Great Wolf Lodge, the largest family of indoor waterparks in...


Mar 17, 2011, 01:47 ET Varsity Shares 'Cheerleading Safety Status Report' in Honor of Cheerleading Safety Month

Varsity, the largest cheerleading organization and long-time champion for cheerleading safety, made it mission critical to increase the safety...


Mar 01, 2011, 09:00 ET Varsity and the NFHS to Offer Free Safety Courses to Coaches in Honor of National Cheerleading Safety Month

Varsity, the leading organization in cheerleading camps and education, today announced that it will provide free safety certification courses to the...


Sep 30, 2010, 10:00 ET Varsity Launches Let's Go Pink!

Varsity has announced its Let's Go Pink! Program, a line of pink apparel and accessories available online and through sales associates with 20% of...


Jun 22, 2010, 06:01 ET Varsity Weighs in on Cheerleading as Sport Debate

The debate about cheerleading as a school sport has figured prominently in the headlines this week. Quinnipiac University is in federal court in...