Bigger, Better, Sweeter: Dirty Dough Expands Its Decadent Menu, Serving Bars, Cinnamon Rolls and Waffle Bites Alongside Stuffed Cookies

The Viral Brand Built on Indulgence Layers in New Options Fresh Out of The Oven, Offering Guests a Personalized Treat for Every Craving, Any Time

CHICAGO, Oct. 14, 2025 /PRNewswire/ -- Dirty Dough, the gourmet, stuffed cookie brand from multi-brand restaurant platform, Craveworthy Brands, has baked in new options into its menu – bars, cinnamon rolls and waffle bites – along with expanded create-your-own Dirty Sodas and shakes.

The new menu additions offer comfort, creativity and customization. Guests can now build their own boxes of four, six or 12 treats, mixing and matching new items with Dirty Dough's signature stuffed cookies to satisfy cravings at any time of day.

The three new treat options feature these craveworthy flavors:

• Bars: Coffee Cake, Fluffernutter, Mississippi Mud and Raspberry Crumble
• Cinnamon Rolls: Blueberry Cobbler, Coco Nutty, Cookies n' Milk and Maple Bacon
• Waffle Bites: Churro, Funnel Cake, Nutella M&M's and Peanut Butter Sundae

Dirty Sodas and shakes turn simple drinks into personalized creations. Guests start with a soda or shake base, layer in syrups ranging from sweet to fruity, swirl in flavored creamers and finish with toppings such as crumbles, brownie bits, freeze-dried fruit or even a whole cookie mixed in.

"Cookies will always be at the warm, gooey center of Dirty Dough, but we wanted to give our fans more ways to indulge," said Sarah DeVore, Head Baker at Dirty Dough. "This menu brings that to life while staying true to what makes the brand unique — decadent layers that surprise you and the chance for everyone to choose the treat they're craving in that moment."

For loyal fans, Dirty Dough's lineup of gooey, layered cookies will continue to anchor the core menu. Signature favorites remain alongside a weekly rotation of limited-time flavors, giving guests both something familiar to love and something new to explore.

"We've always taken bold swings. Dirty Dough pushes the boundaries and redefines what dessert can be," said Gregg Majewski, CEO and Founder of Craveworthy Brands. "With this menu expansion, we're not only listening to what our guests crave but also prepping the oven for where the brand is headed: giving people more choices, more creativity and more reasons to keep treats part of their everyday routine."

Dirty Dough has become a consumer favorite nationwide, with over 60 locations across the U.S., known for its bold flavor combinations and decadent fillings. At the heart of the brand is what defines it most: a focus on what's inside.

To find a Dirty Dough location, order online or learn more, visit www.dirtydoughcookies.com. To join its Rewards Program, visit https://dirtydoughcookies.com/account/signup/ or download the app on the Google Play or Apple store. Follow Dirty Dough on Instagram, TikTok and Facebook.

ABOUT DIRTY DOUGH
Dirty Dough™ is the dessert brand redefining what a cookie can be – thicker, softer and unapologetically stuffed. Born in a dorm room kitchen in Tempe, Arizona, Dirty Dough™ has grown into a national brand with a cult following, offering super-stuffed cookies engineered from the inside out. Each cookie features layers of gooey fillings, sweet mix-ins and bold flavor combinations designed to surprise and delight with every bite. With a rotating weekly menu, Dirty Dough™ serves up limited-time creations alongside signature classics, all backed by a mission to embrace life's messiness and focus on what is inside. Now with over 65 locations open, Dirty Dough™ is expanding rapidly under the Craveworthy Brands platform, bringing its cookie experience to communities across the country. For more, visit www.dirtydoughcookies.com. 

ABOUT CRAVEWORTHY BRANDS
Craveworthy Brands , the parent company of Shaquille O'Neal's Big Chicken, Bd's Mongolian Grill, Dirty Dough™, Fresh Brothers Pizza, Flat Top Grill, Genghis Grill, Krafted Burger Bar + Tap, Ndamukong Suh's Kinnamōns, Lucky Cat Poke Co., Nomad Dawgs, Pastizza Pizza & Pasta, Scramblin' Ed's, Sigri Indian BBQ, The Budlong Southern Chicken and Wing It On!, is dedicated to breathing new life to legacy brands and supercharging emerging concepts. The Company brings together diverse, yet complementary brands and an accomplished, veteran leadership team in the growing culinary space. In addition to building and operating leading restaurant brands, Craveworthy Brands is active in the communities it serves and creates exciting career opportunities for its team members. Bridging the distinctive individuality of its concepts with a shared culture and spirit of collaboration, the Company's goal is to create truly unique and craveworthy experiences every day, every shift and at every turn. Learn more about Craveworthy and its brands at CraveworthyBrands.com. 

SOURCE Craveworthy Brands