Casio Commemorates 20 Years Of PRO TREK Ingenuity

New PRO TREK PRW6000Y Continues the Tradition with New Technological Advancements

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Oct 21, 2014, 09:00 ET

DOVER, N.J., Oct. 21, 2014 /PRNewswire/ -- Casio America, Inc. is proud to celebrate the 20^th Anniversary of its PRO TREK series of timepieces with the launch of its new PRW6000Y. The digital/analog combination model with Triple Sensor Version 3 technology provides users with the ultimate utility watch for outdoor activities.

"At Casio, we pride ourselves in developing timepieces that redefine toughness and are able to withstand the harshest of environments," said David Johnson, vice president of Casio's Timepiece Division. "For the past twenty years, the PRO TREK series has never stopped evolving and our latest model, the PRW6000Y, is proof of that evolution. Not only can it perceive changes in Mother Nature's moods, it also provides users with a range of useful features that embrace the great outdoors in a 'go anywhere, do anything' design."

The PRO TREK PRW6000Y features Casio's Triple Sensor Version 3 technology, which has a downsized direction sensor and pressure sensor for compass and altimeter/barometer readings.

The benefit of the downsized sensor means it takes up only 5 percent of the space of the previous sensor and consumes only 10 percent of the energy, improving the resolution and frequency of altitude readings from 5m to 1m increments and from 5 seconds to 1 second respectively. This coupled with an increase in continuous compass measurements from 20 seconds to 60 seconds improves the accuracy and speed with which these features monitor nature's elements and how they are utilized for high energy activities across the board. Along with a thermometer, the PRW6000Y also has an atmospheric pressure trend alarm that gives a notification in response to sudden swings in atmospheric pressure, to keep users constantly informed of the onset of rapidly changing weather conditions, which might otherwise be overlooked.

Designed with the most innovative technological functions, the PRW6000Y also sports the following features:

Multi-Band 6 Atomic Timekeeping
Tough Solar Power
Tough Movement
Smart Access Electronic Crown w/ Quick-Lock
Full Auto Dual LED Lights with Afterglow
1/100-Second Stopwatch
100M Water Resistance
Countdown Timer
5 Daily Alarms
World Time (29 city + UTC)
Fly-back Hand Function
Carbon Fiber Insert Band

The PRW6000Y is available at select jewelers and retailers nationwide for an MSRP of $600. For additional information on Casio's PRO TREK series, please visit www.ProTrek.Casio.com.

About PRO TREK
PRO TREK is a line of men's watches designed and engineered to make them essential pieces of outdoor gear including Tough Solar Power, Triple Sensor Technology (i.e. altimeter/barometer, digital compass and thermometer), low temperature and water resistance, daily alarms, a stopwatch, and more. Whether individuals enjoy hiking, camping, mountain biking or hunting, Casio's PRO TREK collection offers rugged, stylish and versatile timepieces for men with features that enhance any outdoor experience. For additional information on Casio's PRO TREK line of timepieces, please visit www.PROTREK.Casio.com.

About Casio America, Inc.
Casio America, Inc., Dover, N.J., is the U.S. subsidiary of Casio Computer Co., Ltd., Tokyo, Japan, one of the world's leading manufacturers of consumer electronics and business equipment solutions. Established in 1957, Casio America, Inc. markets calculators, keyboards, mobile presentation devices, disc title and label printers, watches, cash registers and other consumer electronic products. Casio has strived to realize its corporate creed of "creativity and contribution" through the introduction of innovative and imaginative products. For more information, visit www.casiousa.com.

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SOURCE Casio America, Inc.