Choice Hotels Announces Choice Privileges Planner Rewards

Program expands to include incentives for loyal event planners

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Oct 14, 2016, 12:54 ET

ROCKVILLE, Md., Oct. 14, 2016 /PRNewswire/ -- Choice Hotels International, Inc. (NYSE: CHH) announced today a new Planner Rewards program, further enhancing the value of its Choice Privileges rewards program. Participating meeting planners can earn 4 points for every dollar when they book a meeting at any participating meeting-friendly Choice Hotels location. Planners can earn up to 200,000 points per meeting by booking meeting rooms, guestrooms and even food and drink provided by the hotel. More than 1,000 hotels are participating in the U.S. and Canada. A minimum of 10 guestrooms booked at the same time for one meeting or event are required to participate.

Planners can earn points toward rewards for their companies or themselves, including:

Free nights at over 6,000 hotels around the world, plus over 500 luxury hotels at Preferred Hotel Group locations
Digital gift cards to use instantly at more than 80 retailers and restaurants
Domestic and international airline miles

"Our Choice Privileges Planner Rewards program is perfect for large or small gatherings. There is no minimum spend requirement, so we welcome and reward planners who book all types of events, from business strategy sessions to just getting your team together in one place," said Robert McDowell, chief commercial officer, Choice Hotels

Earlier this year, Choice Hotels redesigned the Choice Privileges program to offer faster rewards for its members, including Your Extras, FlexRewards, Digital Gift Cards, Keep Your Points, and 10 Points per Dollar. Since the enhancements, Choice Privileges has grown to 28 million members. It's free and easy to join the program, so any planner or traveler can enjoy the benefits. For full information about the Choice Privileges rewards program, visit www.choicehotels.com/choice-privileges.

About Choice Hotels
Choice Hotels International, Inc. (NYSE: CHH) is one of the world's largest lodging companies. With more than 6,400 hotels franchised in more than 40 countries and territories, Choice Hotels International® represents more than 500,000 rooms around the globe. As of June 30, 2016, 673 hotels were in our development pipeline. Our company's Ascend Hotel Collection®, Cambria® hotels & suites, Comfort Inn®, Comfort Suites®, Sleep Inn®, Quality®, Clarion®, MainStay Suites®, Suburban Extended Stay Hotel®, Econo Lodge®, Rodeway Inn®, and Vacation Rentals by Choice Hotels™ brands provide a spectrum of lodging choices to meet guests' needs. With 28 million members and counting, our Choice Privileges® rewards program enhances every trip a guest takes, with benefits ranging from instant, every day rewards to exceptional experiences, starting right when they join. All hotels and vacation rentals are independently owned and operated. Visit us at www.choicehotels.com for more information.

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SOURCE Choice Hotels International, Inc.