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Cognizant arbeitet mit Shopify und Google Cloud zusammen, um den Einzelhandel in Unternehmen zu verändern
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Apr 09, 2024, 15:00 ET

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Die Allianz kombiniert die Stärken der führenden Shopify-Handelsplattform mit der führenden KI-Infrastruktur von Google Cloud und der Bereitstellung durch die Einzelhandelsexperten von Cognizant

TEANECK, N.J., 9. April 2024 /PRNewswire/ -- Cognizant kündigte eine strategische Allianz mit Shopify und Google Cloud an, um die digitale Transformation und Plattformmodernisierung für globale Einzelhändler und Marken voranzutreiben. Die Allianz zielt darauf ab, die Leistungsfähigkeit der führenden Handelsplattform von Shopify, die zentrale Cloud-Infrastruktur von Google Cloud und die Beratungsleistungen der Einzelhandels- und Technologie-Implementierungsspezialisten von Cognizant zusammenzuführen.

Die treibende Kraft hinter dieser Allianz ist die Notwendigkeit für Einzelhändler, zu modernisieren und neue Technologien zu implementieren, um Kunden Echtzeit-Empfehlungen, Einkaufshilfen und maßgeschneiderte Angebote zu liefern. Dieses kombinierte Angebot zielt darauf ab, die Modernisierung von Einzelhändlern voranzutreiben und den Geschäftswert von Technologien wie generativer KI zu erschließen.

Das gemeinsame Angebot wird Einzelhändlern helfen, die vor der Herausforderung stehen, Kundenerlebnisse zu personalisieren, ihre Geschäfte global zu skalieren und ihre Handelsplattformen zu modernisieren. Durch die Nutzung des Shopify-Commerce-Betriebssystems, das auf Google Cloud aufbaut, und der umfassenden Suite von Google Cloud-Angeboten verfügen Marken über die grundlegende Technologie, die Cognizant benötigt, um eine wirkungsvolle digitale Transformation durchzuführen und Vorteile für eine Reihe von Einzelhandelsszenarien zu bieten.

„Wir freuen uns, mit Shopify und Google Cloud zusammenzuarbeiten, um das Handelserlebnis für Einzelhandelsunternehmen zu verändern, indem wir einen Weg zu einer generativen, KI-gestützten Plattform, Technologie und Cloud-Modernisierung an einem Ort bieten", sagte Sushant Warikoo, SVP und Leiter der Einzelhandelsabteilung von Cognizant. „Unser Ziel ist es, eine Reihe von Commerce-Funktionen für Einzelhandelsunternehmen jeder Größe freizuschalten und zukünftige Trends zu adressieren, die für Einzelhändler und Kunden gleichermaßen wichtig sind, darunter nahtlose, maßgeschneiderte Kundenreisen, persönliche KI-Einkaufsassistenten, Betrugsbekämpfung, Nachhaltigkeit und mehr."

„Shopify und Google Cloud haben eine lange und etablierte Beziehung. Gemeinsam sind wir darauf spezialisiert, führende Handelslösungen auf den Markt zu bringen, die Unternehmen bei der Modernisierung, Skalierung und schnellen Innovation unterstützen", sagt Ritu Khanna, VP, Partnerships, Shopify. „Mit Cognizant als Lieferpartner können wir jetzt die Transformation anstoßen, die Unternehmen brauchen, um ihr Wachstum voranzutreiben."

„Die Erwartungen der Verbraucher ändern sich immer schneller, da die generative KI die Art der digitalen Erlebnisse weiterentwickelt", so Carrie Tharp, VP of Strategic Industries, Google Cloud. „Dieses neue Angebot kann Einzelhändlern helfen, ihr E-Commerce-Erlebnis auf der weltweit führenden Handelsplattform mit den neuesten KI- und digitalen Innovationen schneller und einfacher zu modernisieren."

Um mehr über die Angebote von Cognizant für den Einzelhandel zu erfahren klicken Sie hier, für Shopify klicken Sie hier und für Google Cloud klicken SIe hier.

Informationen über Cognizant
Cognizant (Nasdaq: CTSH) entwickelt moderne Unternehmen. Wir unterstützen unsere Kunden bei der Modernisierung von Technologien, der Neugestaltung von Prozessen und der Transformation von Erfahrungen, damit sie in unserer sich schnell verändernden Welt an der Spitze bleiben können. Gemeinsam verbessern wir das tägliche Leben. Erfahren Sie mehr dazu unter www.cognizant.com oder @cognizant.

Für weitere Informationen wenden Sie sich bitte an:

USA

Ben Gorelick

E-Mail: [email protected]


Europa/APAC

Christina Schneider

E-Mail: [email protected]


Indien

Rashmi Vasisht

E-Mail: [email protected]

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