SCOTTSDALE, Ariz., March 2, 2016 /PRNewswire/ -- The highly anticipated Warner Bros. Pictures action adventure film Batman v Superman: Dawn of Justice is coming to theatres nationwide on March 25, 2016, but beginning March 2, Cold Stone Creamery® (www.ColdStoneCreamery.com) will feature special Batman, Superman and Wonder Woman Creations™ as part of a promotional partnership with the studio.
To celebrate the movie's release, Cold Stone Creamery stores will feature three Super Hero-Inspired Creations™ and a themed Dawn of Justice™ Ice Cream Cake with the newly designed Batmobile toy as the cake topper. Each Super Hero Creation will come with a collectible shield ring representing that character, and all Gotta Have It® size Creations™ will be served in a co-branded cup with an image of Batman and Superman from the movie.
"We are thrilled to be partnering with Warner Bros. for this epic movie," said Kate Unger, senior vice president of marketing for Cold Stone Creamery. "The opportunity to bring together our brand of super-premium ice cream with a prestigious brand like Warner Bros. Pictures and the world's most beloved and sought-after Super Heroes is invaluable! We know our customers will love the special movie-inspired Creations we developed that include the collectible shield rings – and we have no doubt they will want to collect all three!"
This promotion will also feature a sweepstakes where customers in participating areas can enter to win one of four prizes. Three lucky winners will win free Cold Stone Creamery ice cream for one year. One lucky person will win a grand prize trip for two to the premiere of the film; the grand prize package includes airfare, lodging and two movie tickets.*See official rules for details. Cold Stone is not a sponsor of this sweepstakes.
The Cold Stone Creamery Batman v Superman Creations™ and Dawn of Justice™ Ice Cream Cake will be in stores from March 2 - April 19, 2016.
- Promotional Creations™:
- Batman's Chocolate Cookie Crusade™ – Chocolate Ice Cream, Black Sprinkles, OREO® Cookie, and Fudge
- Superman's Kryptonian Cake Sensation™ - Cake Batter Ice Cream®, Red, Yellow & Blue Sprinkles, Strawberries, Yellow Cake and Whipped Topping
- Wonder Woman's Strawberry Warrior™ - Strawberry Ice Cream, Red & Yellow Sprinkles, Graham Cracker Pie Crust, and Raspberries
- Promotional Cakes:
- Dawn of Justice™ Cake – Layers of moist Devil's Food Cake and Sweet Cream Ice Cream with OREO® Cookies wrapped in fluffy White Frosting.
As with all Cold Stone Creamery cakes, the Dawn of Justice™ Cake can be ordered online at www.ColdStoneCakes.com.
About Cold Stone Creamery®
Cold Stone Creamery® delivers the Ultimate Ice Cream Experience™ through a community of franchisees who are passionate about ice cream. The secret recipe for smooth and creamy ice cream is hand-crafted fresh daily in each store, and then customized by combining a variety of mix-ins on a frozen granite stone. Headquartered in Scottsdale, Arizona, Cold Stone Creamery is a subsidiary of Kahala Brands™, one of the fastest growing franchising companies in the world with a portfolio of 18 quick-service restaurant brands. Cold Stone Creamery operates approximately 1,500 locations in over 27 countries.
About "Made Fresh"
In Cold Stone Creamery® locations across the world, our ice cream is hand-crafted in small batches – one flavor at a time. We start with the highest quality cream, sugar and flavorings to make our ice cream fresh in the back of each of our stores. This small-batch process ensures our customers receive the richest, creamiest, most delicious ice cream when they visit Cold Stone Creamery.
For more information about Cold Stone Creamery, visit www.ColdStoneCreamery.com.
For more information about Kahala Brands, visit www.KahalaBrands.com.
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SOURCE Cold Stone Creamery