Eli Manning to Lead March for Babies® in New York City

Two-time Super Bowl MVP Teams up for Ninth Season with March of Dimes

Mar 07, 2016, 09:00 ET from March of Dimes

NEW YORK, March 7, 2016 /PRNewswire/ -- March of Dimes Greater New York Market announced today that two-time Super Bowl MVP, Eli Manning, will serve as the 2016 Celebrity Chairman for March for Babies in New York City. The event is March of Dimes largest annual fundraising event.

"It is an honor to support the important work March of Dimes is doing to improve the health of children," said Manning, who has served as Celebrity Chair of the NYC event for the past nine years. "March for Babies gives everyone in our community the chance to make a difference in the lives of millions of babies."

"We are excited to have Eli supporting March for Babies again this year," said Rob Kindler, Vice Chairman & Global Head of Mergers & Acquisitions for Morgan Stanley, who serves as the 2016 March for Babies Revenue Chairman. "He is committed to helping advance the mission of the March of Dimes and his partnership has been invaluable to the March for Babies Campaign here in New York City." March for Babies 2016 is expected to raise $2.3 million.

Manning will be joined by thousands of New Yorkers on Sunday, April 24. The Manhattan walk is 3.5 miles; starting at the Lincoln Center Area and finishing at 26th St. and Madison Ave. Registration opens at 8:30 a.m. and the walk steps off at 10 a.m. For more information and to register, visit marchforbabies.org or call 212.353.8357.

March for Babies Presenting Sponsor is Cravath, Swaine & Moore LLP. Major sponsors include Toyota and Viacom. Media partners are CBS2, WLNY10/55, WCBS Newsradio 880, fresh 102.7, CBS FM 101.1, and WFAN Sports Radio. National March for Babies sponsors include Kmart, Famous Footwear, Macy's, Cigna, United Airlines, and Mission Pharmacal.

The mission of the March of Dimes is to improve the health of babies by preventing birth defects, premature birth and infant mortality. The March of Dimes carries out this mission through community services, advocacy, research, education and support. Find us on Facebook and follow us on Twitter

Ruby Wint, 212 353.8365

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SOURCE March of Dimes