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Las sólidas ventas de autos y camionetas de American Honda y Honda and Acura Trucks establecieron otro récord en noviembre
  • USA - English

-- American Honda establece un nuevo récord de ventas de noviembre por el total de vehículos (+ 11.1%) y de camionetas (+ 18.2%).

-- Las ventas de camionetas marca Honda ascendieron un 21.3% para lograr un noviembre con más ventas que nunca.

-- La Honda HR-V y CR-V establecieron récords; la Ridgeline subió 36.2%.

-- La marca Acura subió 3.1%, con ventas récord de camionetas en noviembre.


News provided by

American Honda Motor Co., Inc.

Dec 04, 2019, 17:00 ET

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Strong car & truck sales fueled a record November, American Honda announced today. Total sales rose 11.1 percent, with trucks up 18.2 percent, and both Honda and Acura brands setting new truck sales records. (PRNewsfoto/American Honda Motor Co., Inc.)
Strong car & truck sales fueled a record November, American Honda announced today. Total sales rose 11.1 percent, with trucks up 18.2 percent, and both Honda and Acura brands setting new truck sales records. (PRNewsfoto/American Honda Motor Co., Inc.)
Strong Car & Truck Sales Fuel Record November for American Honda, and Honda and Acura Trucks
View PDF
Strong Car & Truck Sales Fuel Record November for American Honda, and Honda and Acura Trucks
Honda Logo. (PRNewsFoto/American Honda Motor Co., Inc.) (PRNewsfoto/American Honda Motor Co., Inc.)
Honda Logo. (PRNewsFoto/American Honda Motor Co., Inc.) (PRNewsfoto/American Honda Motor Co., Inc.)

TORRANCE, California, 4 de diciembre de 2019 /PRNewswire-HISPANIC PR WIRE/ --


American Honda

Honda

Acura


Total 

Autos 

Camionetas 

Total 

Autos 

Camionetas 

Total 

Autos 

Camionetas 


133,952

54,511

79,441

119,470

50,580

68,890

14,482

3,931

10,551


+11.1%

+2.2%

+18.2%

+12.2%

+1.8%

+21.3%

+3.1%

+6.8%

+1.7%

"A un mes de finalizar 2019, las sólidas ventas de camionetas ligeras conducen a las marcas Honda y Acura hacia un gran final con ventas automotrices récord de noviembre para American Honda —dijo Henio Arcangeli, Jr., vicepresidente sénior de Ventas Automotrices de American Honda Motor Co.—. Con base en la solidez de nuestros productos y un método disciplinado de ventas, American Honda está desbancando las tendencias de la industria, con ventas récord en tres de los últimos cuatro meses."

Honda

INFORME DE MARCA

Datos destacados de ventas 

Notas sobre los modelos 

Honda continuó sus recientes ventas récord en noviembre con aumentos de dos dígitos para la marca y varios modelos clave, así como un nuevo récord en ventas de camionetas en noviembre. 

  • Las camionetas Honda establecen un nuevo récord de ventas en noviembre con 68,890, un sólido incremento de 21.3%.  
  • La CR-V logró otro mes récord en noviembre, con un aumento del 7.9% en ventas con 33,987 unidades.
  • La HR-V también logró un récord en noviembre con 10,000 unidades entregadas.
  • Las ventas de Ridgeline subieron un 36.2% con 3,297 vehículos vendidos.
  • Las ventas de automóviles Honda aumentaron un 1.8% en noviembre encabezadas por el Civic con 23,676 unidades vendidas, un incremento de 8.2%.

Nuevamente, Honda es la marca más galardonada en los Premios anuales de Mejor Compra de KBB, y Civic es el campeón invicto por 6.º año consecutivo en la categoría de Autos compactos.

Las SUV de Honda van por el 10.º año de crecimiento continuo y ocho años consecutivos de ventas récord.

Acura

INFORME DE MARCA

Datos destacados de ventas 

Notas sobre los modelos 

La marca Acura tuvo su mejor noviembre desde 2014 con nuevos récords en ventas de camionetas y casi un 7% de aumento en ventas de autos. ILX lideró el aumento de ventas de autos, mientras que la MDX que parece gozar de popularidad perenne, vio un incremento de ventas de más del 8%.

  • Un aumento de 8.2% en las ventas de MDX condujo a las camionetas Acura a un  nuevo récord en noviembre y contribuyó a impulsar el total de ventas de camionetas a superar por mucho la marca de 10,000 unidades.
  • ILX obtuvo el mayor aumento de ventas del mes (19.2%) con 1,253 vehículos vendidos, como un importante punto de acceso para la marca Acura.
  • TLX también tuvo ventas sólidas en noviembre que ascendieron un 5.3% con 2,587 vehículos vendidos.

Las SUV de Acura están en camino a su 2.º año récord consecutivo, con 50,000 unidades vendidas de la RDX por el quinto seguido y la MDX a punto de superar las 50,000 por el octavo año consecutivo.

 

ILX es el sedán compacto de lujo de crecimiento más rápido, con un incremento del 29% en 2019 y un porcentaje más alto de ventas a millenials que cualquier otro competidos de su categoría.





Ventas de vehículos de American Honda para noviembre de 2019




Mes a la fecha

Año a la fecha




Noviembre
2019

Noviembre
2018

% de cambio 
de TDV**

% de cambio
mes a mes

Noviembre
2019

Noviembre
2018

% de cambio 
de TDV**

% de cambio
año a año



Total de American Honda

133,952

120,534

6.9%

11.1%

1,471,604

1,449,713

1.2%

1.5%



Total de ventas de automóviles

54,511

53,352

-1.8%

2.2%

654,511

663,835

-1.8%

-1.4%



Total de ventas de camionetas

79,441

67,182

13.7%

18.2%

817,093

785,878

3.6%

4.0%



 Total de ventas de automóviles Honda

50,580

49,672

-2.1%

1.8%

616,255

623,981

-1.6%

-1.2%



 Total de ventas de camionetas Honda

68,890

56,809

16.6%

21.3%

714,097

683,572

4.1%

4.5%



   Total de ventas de automóviles Acura

3,931

3,680

2.7%

6.8%

38,256

39,854

-4.4%

-4.0%



   Total de ventas de camionetas Acura

10,551

10,373

-2.2%

1.7%

102,996

102,306

0.3%

0.7%



* Total de ventas de automóviles nacionales

48,602

42,937

8.8%

13.2%

557,127

548,277

1.3%

1.6%




División Honda

44,751

39,416

9.2%

13.5%

519,818

510,138

1.5%

1.9%




División Acura

3,851

3,521

5.2%

9.4%

37,309

38,139

-2.5%

-2.2%



* Total de ventas de camionetas nacionales

78,769

67,177

12.7%

17.3%

795,310

785,873

0.8%

1.2%




División Honda

68,218

56,804

15.5%

20.1%

692,314

683,567

0.9%

1.3%




División Acura

10,551

10,373

-2.2%

1.7%

102,996

102,306

0.3%

0.7%



  Total de ventas de automóviles importados

5,909

10,415

-45.4%

-43.3%

97,384

115,558

-16.0%

-15.7%




División Honda

5,829

10,256

-45.4%

-43.2%

96,437

113,843

-15.6%

-15.3%




División Acura

80

159

-51.6%

-49.7%

947

1,715

-45.0%

-44.8%



  Total de ventas de camionetas importadas

672

5

12,823.1%

13,340.0%

21,783

5

434,015.1%

435,560.0%




División Honda

672

5

12,823.1%

13,340.0%

21,783

5

434,015.1%

435,560.0%




División Acura

0

0

0.0%

0.0%

0

0

0.0%

0.0%


   DESGLOSE DE MODELOS POR DIVISIÓN


Total de la División Honda

119,470

106,481

7.9%

12.2%

1,330,352

1,307,553

1.4%

1.7%




ACCORD

21,733

23,367

-10.6%

-7.0%

247,885

262,444

-5.9%

-5.5%




CIVIC

23,676

21,890

4.0%

8.2%

302,737

299,376

0.8%

1.1%




CLARITY

855

1,903

-56.8%

-55.1%

10,849

17,317

-37.6%

-37.4%




CR-Z

0

1

-100.0%

-100.0%

2

37

-94.6%

-94.6%




FIT

2,737

678

288.2%

303.7%

32,805

34,532

-5.3%

-5.0%




INSIGHT

1,579

1,833

-17.2%

-13.9%

21,977

10,275

113.1%

113.9%
















CR-V

33,987

31,488

3.8%

7.9%

348,070

336,934

2.9%

3.3%




HR-V

9,461

4,241

114.5%

123.1%

89,905

79,181

13.1%

13.5%




ODYSSEY

8,249

8,123

-2.4%

1.6%

90,379

95,815

-6.0%

-5.7%




PASSPORT

3,636

0

0.0%

0.0%

32,408

0

0.0%

0.0%




PILOT

10,260

10,537

-6.4%

-2.6%

123,758

143,917

-14.3%

-14.0%




RIDGELINE

3,297

2,420

31.0%

36.2%

29,577

27,725

6.3%

6.7%















Total de la División Acura

14,482

14,053

-0.9%

3.1%

141,252

142,160

-1.0%

-0.6%




ILX

1,253

1,051

14.6%

19.2%

13,380

10,349

28.8%

29.3%




NSX

11

13

-18.6%

-15.4%

228

153

48.5%

49.0%




RLX / RL

80

159

-51.6%

-49.7%

947

1,715

-45.0%

-44.8%




TLX

2,587

2,457

1.2%

5.3%

23,701

27,637

-14.5%

-14.2%
















MDX

4,784

4,422

4.0%

8.2%

46,383

45,564

1.4%

1.8%




RDX

5,767

5,951

-6.8%

-3.1%

56,613

56,742

-0.6%

-0.2%















Días de venta

26

25



282

281





**** Vehículos eléctricos

4,813

5,708

-18.9%

-15.7%

57,278

45,755

24.7%

25.2%






*    Los vehículos Honda y Acura se fabrican con partes nacionales e importadas.


**   Tasa diaria de ventas.


**** La categoría de vehículos eléctricos abarca: Total de ventas de híbridos (FHEV y PHEV), vehículos de batería eléctrica (BEV) y vehículos de celda de combustible (FCV) de las marcas Honda y Acura.

Foto - https://mma.prnewswire.com/media/1039072/American_Honda_Motor_Co_Inc_2020_Honda_CR_V.jpg
PDF - https://mma.prnewswire.com/media/1039073/Honda_November_2019_Sales.pdf
Logo - https://mma.prnewswire.com/media/477245/HONDALOGO_Logo.jpg

FUENTE American Honda Motor Co., Inc.

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