With Thoughtful Programs, Local Flavor, and Room to Reconnect, Loews Makes Family Travel Effortless
NEW YORK, May 27, 2025 /PRNewswire/ -- Loews Hotels & Co invites guests of all ages to experience the joy of traveling together with effortless, elevated stays designed for every generation. From toddlers to grandparents, and even four-legged family members, Loews Hotels & Co continues to redefine family travel by meeting guests where they are: seeking connection, comfort, and authentic local experiences without the stress of overplanning.
With brand-forward programs like Loews Little Legends and room packages like Connecting Comfort, plus immersive Local by Loews activations and destination-specific perks, the brand is making multigenerational travel easier and more memorable than ever before.
"At Loews Hotels, we believe family travel should feel less like a logistical puzzle and more like a celebration," said Sarah Murov, Senior Vice President, Brand and Communications. "Multigenerational guests aren't just accommodated, they're welcomed with intention. From connecting rooms to kids' programming, we're building experiences that every generation can enjoy, together."
Whether you're traveling with three generations or just juggling the needs of varying ages, Loews Hotels ensures no guest is an afterthought.
Highlights include:
Loews Little Legends
Loews Little Legends is a brand-owned, family-friendly program designed to spark imagination and exploration for young guests. Through playful, place-based experiences like hotel scavenger hunts and interactive challenges, kids engage more deeply with their surroundings, making them feel like valued travelers, not just tagalongs.
Connecting Comfort
Loews Hotels' Connecting Comfort program exemplifies the brand's commitment to seamless multigenerational travel by offering guaranteed connecting rooms at the time of booking. This initiative solves a common family travel challenge, ensuring guests can enjoy both togetherness and personal space without compromise, and many properties include a daily Food & Beverage credit to further sweeten the deal.
Local by Loews
Local by Loews connects guests to the soul of each destination through curated partnerships, immersive experiences, and community-driven events. Families can explore their surroundings in a unique way by supporting small businesses, attending cultural workshops, and enjoying hands-on local adventures that are authentic to the location.
Loews Loves Families
Loews has long welcomed guests of all ages through Loews Loves Families, with meaningful amenities and property-specific offerings that reflect how real families travel. From kid-approved dining menus to baby gear by Hello Bello, Loews takes care of the details so parents can focus on making memories. Many hotels also feature Kids Clubs or scheduled children's programming that introduces young guests to local culture through crafts, cooking, and games.
Whether it's the wonder of a child's first vacation, the comfort of a grandparent's return visit, or the shared laughter of cousins reconnecting poolside, Loews Hotels & Co is built for the moments that matter most. This summer, and every season, Loews is proud to be the hotel brand that brings generations together under one roof, with ease, warmth, and just the right touch of magic.
For more information about Loews Hotels & Co or to book your upcoming travel, call 1-800-23 LOEWS or visit Loews Hotels online.
About Loews Hotels & Co
Headquartered in New York City, Loews Hotels & Co is rooted in deep heritage and excellence in service. The hospitality company encompasses branded independent Loews Hotels and a solid mix of partner-brand hotels. Loews Hotels & Co owns and/or operates 27 hotels and resorts across the U.S., including eleven hotels at Universal Orlando Resort, with three new hotels that opened this year as part of their partnership with Comcast NBC Universal. Located in major city centers and resort destinations from coast to coast, the Loews Hotels portfolio features properties grounded in family heritage and dedicated to delivering unscripted guest moments with a handcrafted approach. For reservations or more information about Loews Hotels, call 1-800-23-LOEWS or visit: www.loewshotels.com.
SOURCE Loews Hotels & Co
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