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Mars Unwraps Holiday Cheer with Seasonal Treats from M&M'S® and TWIX®

Mars, Incorporated (PRNewsfoto/Mars, Incorporated)

News provided by

Mars, Incorporated

Nov 17, 2025, 09:03 ET

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  • M&M'S® is making the season merry and bright with the NEW! M&M'S Winter Blend and the return of the beloved, M&M'S Holiday Blend.
  • MARS is leaning into fan-favorite shapes to ring in the holiday season with NEW TWIX® Snowmen, NEW LIFE SAVERS® Gummies Holiday Shapes, and the return of SNICKERS® Trees for a festive twist on a classic.
  • M&M'S make for the perfect treat to accompany holiday movie marathons and seasonal baking with friends and family.

NEWARK, N.J., Nov. 17, 2025 /PRNewswire/ -- 'Tis the season to snack. Mars is ringing in the holidays with a delicious collection of seasonal treats from M&M'S, TWIX, SNICKERS, SKITTLES and LIFE SAVERS. From festive movie nights with family and friends to holiday baking with loved ones, these fan favorites are crafted to bring joy to every holiday moment.  

Mars is introducing their NEW M&M’S Winter Blend, a cool mix of M&M’S Milk Chocolate in white and icy-blue candy shells that bring holiday cheer to every handful.
Mars is introducing their NEW M&M’S Winter Blend, a cool mix of M&M’S Milk Chocolate in white and icy-blue candy shells that bring holiday cheer to every handful.
Mars is making the holiday season extra merry with the return of festive fan-favorite offerings and new treats to share.
Mars is making the holiday season extra merry with the return of festive fan-favorite offerings and new treats to share.

"Nothing says holiday cheer like sweet treats and classic movies, enjoyed with friends and family." said Allison Miazga-Bedrick, Vice President Seasonal Marketing, Mars Wrigley North America. "Passing around M&M'S Winter Blend during a holiday film or treating yourself to a TWIX Snowmen while holiday shopping, makes the season cozier and more delicious."

New treats to make the season extra merry:

  • M&M'S Winter Blend: Milk chocolate candies dressed in frosty white and blizzard blues for a winter wonderland holiday vibe in candy bowls and baked treats.
  • TWIX Snowmen: A playful snowman-shaped bar featuring a crunchy cookie, creamy caramel and milk chocolate — perfect for treating yourself to some early holiday spirit.
  • LIFE SAVERS Gummies Holiday Shapes: Soft, fruity gummies now in seasonal shapes, including stockings, snowmen and Santa hats.

Returning classic that signal "IT'S TIME" to kick off the holidays:

  • M&M'S Holiday Blend: A festive mix of red and green chocolate candies in peanut, peanut butter or milk chocolate varietals, the perfect pairing with holiday movies and popcorn.
  • SNICKERS® Trees: The beloved blend of caramel, smooth nougat, roasted peanuts and milk chocolate returns in a tree shape for holiday satisfaction and stockings.
  • M&M'S Toasty Holiday Peanut: A fan-favorite, this winter treat is made with roasted peanuts infused with cinnamon, vanilla, spiced sugar, and caramel.
  • SKITTLES® ORIGINAL Candy Holiday Cane: The perfect addition to any stocking or secret Santa gift featuring strawberry, orange, grape, lemon and green apple flavors.

Mars Wrigley holiday offerings can be found at nationwide retailers throughout the season.

For more inspiration on how to make, bake and decorate with M&M'S this holiday season, please visit MMS.com and follow the brand on Instagram, Facebook and TikTok. To stay up to date on TWIX and their new innovations, please visit TWIX.com and follow the brand on Instagram,  Facebook and TikTok. Keep up with SKITTLES on SKITTLES.com and follow the brand onInstagram,Facebook and TikTok.  And to learn more about LIFE SAVERS, please visit LIFE-SAVERS.com and follow the brand on Instagram,Facebook and TikTok.

ABOUT MARS, INCORPORATED
Mars, Incorporated is driven by the belief that the world we want tomorrow starts with how we do business today. As an approximately $55bn family-owned business, our diverse and expanding portfolio of leading pet care products and veterinary services support pets all around the world and our quality snacking and food products delight millions of people every day. We produce some of the world's best-loved brands including ROYAL CANIN®, PEDIGREE®, WHISKAS®, CESAR®, DOVE®, EXTRA®, M&M'S®, SNICKERS® and BEN'S ORIGINAL™. Our international networks of pet hospitals, including BANFIELD™, BLUEPEARL™, VCA™ and ANICURA™ span preventive, general, specialty, and emergency veterinary care, and our global veterinary diagnostics business ANTECH® offers breakthrough capabilities in pet diagnostics. The Mars Five Principles — Quality, Responsibility, Mutuality, Efficiency and Freedom — inspire our 150,000 Associates to act every day to help create a better world for people, pets and the planet.

For more information about Mars, please visit www.mars.com. Join us on Facebook, Instagram, LinkedIn and YouTube.

Contact:


Angelina Franco Pesci

Morgan Abercrombie

Mars Wrigley

Weber Shandwick 

[email protected]

[email protected]

SOURCE Mars, Incorporated

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