Marshalls Surprises With Larger-Than-Life Billboard, Just In Time For Father's Day
Off-Price Retailer Creates Scalable, Dad-Centric Billboard Stocked with Amazing Gifts
FRAMINGHAM, Mass., June 13, 2018 /PRNewswire/ -- Just as summer sets in, an important holiday honoring our favorite guy leaves kids of all ages scrambling for last-minute gifts, racking their brains wondering what to get dear old dad. As June 17 creeps up like a hose-toting dad on his unsuspecting kids, Marshalls is the perfect solution for Dad's Day procrastinators nationwide.
Today, the brand unveiled a surprising way to think about gifts for your family's patriarch – bringing the fun of shopping at Marshalls to the streets of New York City with a billboard stocked with fantastic, father-friendly finds. New Yorkers will find gifts ranging from classic to remarkable on a larger-than-life billboard in the Flatiron Plaza from 11 a.m. – 6 p.m. EDT. Participants simply share a dad joke to select one of many amazing products from the gigantic, gift-touting billboard for a certified climber to retrieve.
"We believe shopping should be fun; it should thrill you and immediately deliver something exciting," said Victoria Shonkoff, Marshalls vice president, marketing director. "Our Father's Day billboard embodies everything we offer our Marshalls shoppers daily – an ever-changing selection of products, a fun shopping experience, and amazing prices."
This unexpected Father's Day gifting solution showcases how Marshalls surprises shoppers with every visit, given its ever-changing, fresh mix of products. Marshalls stores across the nation will be stocked with big and small, high-quality finds, such as tech, outdoor games, designer apparel, brand-name footwear, and more, at prices that make even dad beam with pride—right through Father's Day.
The destination for dad gifts, Marshalls has an ever-changing selection of products to help procrastinators and planners alike confidently explore and discover the brands they want today. Find your closest Marshalls location at marshallsonline.com.
ABOUT MARSHALLS
Marshalls is one of the nation's leading off-price family retailers with more than 1,000 stores spanning 47 states, D.C., and Puerto Rico. Since opening its first store more than 40 years ago, the Marshalls name has become synonymous with off-price shopping. Marshalls shoppers can find a surprising selection of high-quality, on-trend, brand name and designer merchandise for men, women and children, footwear, beauty, accessories, and home merchandise - all at prices that wow.
For fashion tips, style alerts and more, visit us on Facebook at facebook.com/marshalls, Twitter at @marshalls, Pinterest at pinterest.com/marshalls and Instagram at @marshalls.
CONTACT:
Ashley Greenwood
Direct Line: 646.315.0379
[email protected]
SOURCE Marshalls
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