Rich Products Names Richard Ferranti the Fourth President in Its 73-Year History

BUFFALO, N.Y., June 26, 2018 /PRNewswire/ -- Rich's Chief Executive Officer Bill Gisel recently announced a series of executive promotions that add greater strategic depth to the company's executive leadership team.

Richard Ferranti Promoted to President and Chief Operating Officer
Richard Ferranti becomes just the fourth president in company history, succeeding Founder Bob Rich Sr., Chairman Bob Rich Jr. and Gisel. Gisel, who previously served as President and Chief Executive Officer, will continue leading Rich's as CEO.

"Richard brings a wide array of exceptional qualities to his new role, not the least of which is his passion to fulfill our mandate for Rich's to achieve long-term success as a family business," said Gisel. "We continue making changes today that will better position Rich's for tomorrow. We could not be on a better path with Richard working closely with our executive team to chart our course for success as the next president of Rich Products."

As president, Ferranti takes on more direct leadership responsibility for the strategic priorities of the business, enabling Gisel to focus increased attention on Rich's long-term direction and organizational excellence priorities. Ferranti also maintains his role as Chief Operating Officer, overseeing the performance of the company's various food-related businesses in more than 100 countries.

"I am grateful to the Rich Family and Bill Gisel for the opportunities they have given me throughout my career to develop the necessary breadth and depth of experience required for this important leadership role," said Ferranti, who has served in a series of progressive leadership roles since joining Rich's in 1986. "As we look ahead to 2019 and beyond, we have enormous opportunities to grow our business by delivering even greater value to our customers across the globe. We know that if we continue to strengthen and accelerate our capabilities, we will be successful."

Jeff Kim Promoted to President of Global Markets; Kim and Ray Burke, President of Rich's US-Canada Region, Appointed to Rich's Executive Team
Jeff Kim has been promoted to President of Global Markets, a newly created role with responsibility for leveraging Rich's global reach and local activation. A 26-year associate, Kim most recently led business operations as president of Rich's Asia-Pacific Region. With this promotion, Kim also was appointed to Rich's executive leadership team.

Gisel also announced the appointment of Ray Burke, President of Rich's US-Canada Region, to the company's executive team. Burke, who has served in his current role since 2012, has primary oversight and accountability for Rich's food businesses across the U.S. and Canada.

"Rich's is just two years away from celebrating its 75th anniversary, a milestone that places us among the most successful and enduring global family businesses anywhere," said Gisel. "Our future is bright and we're confident that the leaders we have in place will help us achieve extraordinary results for our customers, our associates and our company now and well into the future."

Meet Rich's
Rich's, also known as Rich Products Corporation, is a family-owned food company dedicated to inspiring possibilities. From cakes and icings to pizza, appetizers and specialty toppings, our products are used in homes, restaurants and bakeries around the world. Beyond great food, our customers also gain insights to help them stay competitive, no matter their size. Our portfolio includes creative solutions geared toward helping food industry professionals compete in foodservice, retail, and in-store bakery, deli and prepared foods, among others. Working in 100+ locations globally, with annual sales exceeding $3.8 billion, Rich's is a global leader with a focus on everything that family makes possible. Rich's® – Infinite Possibilities. One Family. Learn more at Richs.com or join the conversation on Facebook, LinkedIn and Twitter.

SOURCE Rich Products Corporation

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