IRVING, Texas, Nov. 15, 2016 /PRNewswire/ -- 7-Eleven, Inc., has launched a national Slurpee® Slurp4Good™ fundraising campaign to raise money for St. Jude Children's Research Hospital and its mission of finding cures and saving children battling cancer and other life-threatening diseases. During the St. Jude Thanks and Giving campaign, 7-Eleven® will donate 11 cents per large Slurpee drink sold from Nov. 9 through Jan. 3, up to $200,000.
Funds raised through these efforts help ensure no family ever receives a bill from St. Jude for treatment, travel, housing or food, because all a family should worry about is helping their child live.
Earlier this year, the 7-Eleven Slurpee truck made a stop at St. Jude in Memphis to bring hospital patients and their families a summer block party. Ena Williams, senior vice president of 7-Eleven, saw firsthand that St. Jude Children's Research Hospital was a special place and the positive effect it has on the children. .
"Slurp4Good is a great opportunity for 7-Eleven stores and their customers to support St. Jude and its mission of fighting childhood cancers," Williams said. "Everyone loves Slurpee drinks, especially the kids at St. Jude. When we took our mobile Slurpee stand to the hospital and gave away free drinks, it was a special treat for the children and a heart-warming experience for us. Our Franchisees are active supporters of St. Jude, and we want to help them support this worthy cause to end childhood cancer."
Created 13 years ago by Marlo, Terre and Tony Thomas – children of St. Jude founder Danny Thomas – the St. Jude Thanks and Giving campaign asks people to "give thanks for the healthy kids in your life, and give to those who are not."
"We are thrilled that 7-Eleven has joined the St. Jude family," said Marlo Thomas, National Outreach Director for St. Jude Children's Research Hospital. "Their extraordinary commitment and participation in the St. Jude Thanks and Giving campaign is helping to provide the critical funds and awareness so St. Jude can continue to be a beacon of hope for children in communities everywhere."
About 7-Eleven, Inc.
7‑Eleven, Inc. is the premier name and largest chain in the convenience-retailing industry. Based in Irving, Texas, 7‑Eleven® operates, franchises and/or licenses more than 60,000 stores in 18 countries, including 10,700 in North America. Known for its iconic brands such as Slurpee®, Big Bite® and Big Gulp®, 7-Eleven has expanded into high-quality salads, side dishes, cut fruit and protein boxes, as well as pizza, chicken wings, cheeseburgers and hot chicken sandwiches. 7-Eleven offers customers industry-leading private brand products under the 7-Select® brand including healthy options, decadent treats and everyday favorites, at an outstanding value. Customers also count on 7-Eleven for bill payments, self-service lockers and other convenient services. Find out more online at www.7-Eleven.com, via the 7Rewards® customer loyalty platform on the 7-Eleven mobile app, or on social media at Facebook, Twitter and Instagram.
About St. Jude Children's Research Hospital:
St. Jude Children's Research Hospital is leading the way the world understands, treats and defeats childhood cancer and other life-threatening diseases. It is the only National Cancer Institute-designated Comprehensive Cancer Center devoted solely to children. Treatments invented at St. Jude have helped push the overall childhood cancer survival rate from 20 percent to 80 percent since the hospital opened more than 50 years ago. St. Jude is working to drive the overall survival rate for childhood cancer to 90 percent, and we won't stop until no child dies from cancer. St. Jude freely shares the discoveries it makes, and every child saved at St. Jude means doctors and scientists worldwide can use that knowledge to save thousands more children. Families never receive a bill from St. Jude for treatment, travel, housing or food – because all a family should worry about is helping their child live. Join the St. Jude mission by visiting stjude.org or following St. Jude on facebook.com/stjude and twitter.com/stjude.
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SOURCE 7-Eleven, Inc.