SweeTARTS®, Lemonhead®, and Spree® Tap into Candy Trends with the Launch of Freeze-Dried Varieties for the First Time

The latest innovations from Ferrara transform these beloved candies into uniquely crispy and crunchy, and flavorful treats

CHICAGO, Aug. 26, 2025 /PRNewswire/ -- Get ready to experience your favorite iconic candies – SweeTARTS, Lemonhead, and Spree – like never before. They have been reimagined in a bold, freeze-dried format that brings out a whole new level of crunch and taste experience.

Each tasty piece of SweeTARTS, Lemonhead, and Spree Freeze Dried candy offers the same one-of-a-kind flavors from these fan-favorite brands, transformed into an unexpected and flavorful light and airy bite. The new candies offer an exciting sensory snacking experience, delivering bold textures and tastes that will delight consumers everywhere.

• SweeTARTS Freeze Dried candy showcases the vibrant and mouthwatering combination of sweet and tart in an exciting new form. This product takes the beloved mini chewy SweeTARTS experience to new heights with an unexpected, distinct crunchy texture.
  
  
• Lemonhead Freeze Dried candy offers the iconic mouth-puckering lemon flavor consumers know and love, now in an airy and snackable freeze-dried format.
  
  
• Spree Freeze Dried candy reimagines the traditional chewy candy with classic fruit flavors in a satisfying crunchy experience that delivers a deliciously tangy flavor with every bite.

"We know our consumers are always craving exciting new ways to experience their favorite candy, so we're setting a new standard," said Kiren Devereux, Director of Marketing, SweeTARTS. "Freeze Dried represents a space that consumers are very interested in – unlocking entirely new textures while honoring the authentic flavor profiles that make these brands beloved by so many."

SweeTARTS Freeze Dried, Lemonhead Freeze Dried, and Spree Freeze Dried candy will hit shelves at select retailers nationwide beginning in September, including Target and Walmart. Available in 4oz packs, each freeze-dried candy is perfect for those looking for an afternoon treat, a go-to movie theater bite, a road trip companion, or simply a fun addition to the desk drawer.

The new freeze-dried candies are the latest breakthrough addition to the Ferrara offerings, which also includes NERDS^®, Trolli^®, SweeTARTS^®, Black Forest^®, Laffy Taffy^®, and more. For additional information on the new lineup or the full list of Ferrara brands, visit Ferrara.com or follow SweeTARTS (@sweetartscandy) or Lemonhead (@reallemonhead) on Facebook, Instagram, and TikTok.

About SweeTARTS^®
First introduced in 1963, SweeTARTS^® has grown into a fan-favorite candy brand known for its electrifying and unexpected flavor combination of delightfully sweet and deliciously tart. Available in an array of colorful candy creations, the SweeTARTS^® product portfolio includes Original SweeTARTS^®, SweeTARTS Ropes^®, SweeTARTS Ropes^® Bites, SweeTARTS^® MEGA Rope, SweeTARTS^® Mini Chewy, SweeTARTS^® Giant Chewy, SweeTARTS^® Chewy Fusions^®, SweeTARTS^® Gummies Fruity Splitz^®, and several seasonal favorites. SweeTARTS^® candies are available at mass, grocery, drug, and convenience stores nationwide, as well as online through e-commerce partners. To find a retailer near you, and to learn more about the SweeTARTS product portfolio, visit www.sweetartscandy.com and follow @SweeTARTSCandy on Instagram and TikTok.

About Lemonhead^®
Since 1962, Lemonhead^® has refreshed candy lovers with its citrusy, mouth-puckering products. As the original lemon candy, Lemonhead continues to delight fans with its iconic taste, bringing vibrant and bright flavor to every bite of Lemonhead Ropes and Original Lemonhead candy. To learn more about Lemonhead, visit the Lemonhead website or follow along on Instagram and Facebook.

About Spree^®
Since its introduction in 1967, Spree^® has packed a punch of flavor in each bite of its sweet and tangy candy. What starts as a colorful circle of fun morphs into a sweet-then-tart crumbly core to fill your world full of bright, fruity flavor. Grape, lemon, lime, cherry, and orange, every little disk is like a kick in the tastebuds. Each colorful piece delights candy lovers with both Original Spree and Chewy Spree. To learn more about Spree, visit the Spree website.

About Ferrara
For more than 115 years, Ferrara has created sugar confections that enable moments of sweetness, celebration, and connection for candy lovers of all generations. Today, the company is a leading sugar confectioner in the United States and Brazil, with global sales in more than 40 countries. Ferrara boasts a passionate team of more than 8,600 employees creating and delivering hundreds of products sold under 30+ popular brands like Brach's^®, Jelly Belly^®, NERDS^®, SweeTARTS^®, Laffy Taffy^®, and Trolli^® to more than 67 million U.S. households annually and popular Dori snacking products under brands such as Dori, Gomets, Pettiz, and Yogurte 100 in Brazil. Ferrara's success in industry-leading innovation has been driven by deep consumer insights, strong retailer partnerships, and a dedication to diversity of thought, experience, and people. The company has its global headquarters in Chicago and an operational network of more than 27 locations in North America, Brazil, China, and Thailand that includes manufacturing, distribution, sales, and R&D facilities. Ferrara is a privately held Ferrero-affiliated company. Learn more at www.ferrara.com or www.linkedin.com/company/ferrara.

SOURCE Ferrara