'Daily Deals' Offers First-Ever Back in Black Friday One-Day Sale

July 23 online-only sale offers holiday season-like savings on hundreds of hot items

Jul 20, 2010, 08:00 ET from Target Corporation

MINNEAPOLIS, July 20 /PRNewswire-FirstCall/ -- Savvy shoppers know Black Friday sales offer great bargains that only come once a year.  However, this summer bargain hunters can enjoy great savings months earlier and also get a head start on holiday shopping when® "Daily Deals" offers its first-ever Back in Black Friday sale on July 23.  The exclusive online-only sale will begin at approximately 12:00 a.m. (PDT) and conclude at 11:59 p.m. (PDT) on

"At, we are committed to offering our guests tremendous value every day.  With our first-ever Back in Black Friday, guests will find incredible bargains before the holiday season with the added convenience of online shopping," said Steve Eastman, president,

The online-only sale will offer an average of a 40 percent off regular prices on must-have items across all categories, including apparel, electronics, toys, housewares, movies, music, books and more.  Guests will find deals on more than 500 items*, including:

Liberty of London for Target®

  • Adult Bedding Collections, $14.99-52.49 (25 percent off)
  • Clothing, including: dresses, tank tops and bathing suits, $14.99-33.74 (25 percent off)


  • Philips Blu-Ray Disc player, $99.99 (42 percent off)
  • Aiptek 6.0MP Digital Camcorder, $39.99 (60 percent off)


  • Wii 9-in-1 Sports Pack, $25.00 (50 percent off)
  • "Ally McBeal: The Complete Series" and original TV soundtrack, $83.99 (58 percent off)

*Limited quantities available at these prices.

About Target

Minneapolis-based Target Corporation (NYSE: TGT) serves guests at 1,740 stores in 49 states nationwide and at  Target is committed to providing a fun and convenient shopping experience with access to unique and highly differentiated products at affordable prices.  Since 1946, the corporation has given 5 percent of its income through community grants and programs like Take Charge of Education.  Today, that giving equals more than $3 million a week.

Visit the Back in Black Friday site:

SOURCE Target Corporation