Experienced Franchise Executives to Debut Five Locations of Golf and Fitness Franchise in Raleigh-Durham Metro
PARKER, Colo., Feb. 14, 2025 /PRNewswire/ -- The Swing Bays, the rapidly growing golf and fitness franchise, announces a significant expansion into North Carolina with five new locations, marking its evolution into a national brand as its franchise model expands coast-to-coast.
This strategic move and latest deal signing strengthens the franchise brand's presence on the east coast while complementing its established west coast operations. The North Carolina franchisees, Phil and Nancy Gugliotta, will build locations across key markets throughout the Raleigh-Durham metro, adding to The Swing Bays' expanding footprint. The first location is expected to open in Q4 of 2025 with the location to be finalized soon.
"We see dozens of franchise brands every day as franchise consultants, but The Swing Bays was one that stood out," said the Gugliottas. "As golfers, we immediately connected with Dustin Miller's philosophy of combining golf training, fitness, and community, and when we discovered The Swing Bays, we saw not just a solution for ourselves but a market need with a simple, sensible operation model. We're excited to bring this concept to life in North Carolina to help others improve their golf games and have a home base year-round."
The expansion aligns with changing golf demographics, as 75% of new golfers are exploring the sport through indoor facilities first. North Carolina, with its $4.2 billion golf economy and year-round golf culture, represents a prime market for The Swing Bays' innovative concept, which combines high-tech golf training, fitness, and social elements under one roof.
"This expansion represents a pivotal moment for The Swing Bays as we achieve true national brand status," added The Swing Bays Founder and PGA professional Dustin Miller. "Our success in attracting multi-unit franchisees validates our business model and strong unit economics. It's been our dream to bring The Swing Bays to more regions and North Carolina already has an active golf community that we're excited to tap into."
The Swing Bays continues to attract franchisees with its compelling business model featuring eight diverse revenue streams, low labor requirements, and streamlined operations. There's a bar but not a full kitchen, making the buildout process more simple than similar concepts. The Swing Bays has partnered with franchise development company Fransmart and is actively seeking franchisees for other prime territories nationwide. For more information on becoming a Swing Bays franchisee, visit fransmart.com/brand/the-swing-bays/.
About The Swing Bays
Founded in 2022 by PGA professional Dustin Miller and Brenna Miller, Swing Bays is the premier indoor golf improvement destination. Offering exclusive memberships, Swing Bays provides access to golf simulators, PGA Professional instruction, TPI-certified fitness, and expert club fittings and repairs. It's more than a golf simulator—it's a thriving community.
With an innovative, tech-forward model, Swing Bays ensures consistent, recurring revenue through multiple streams: lessons, fittings, repairs, fitness, and merchandise sales. Swing Bays is seeking qualified multi-unit owners with a passion for golf to expand this unique experience to new markets. Franchise opportunities are available nationwide. For more information on The Swing Bays, visit www.theswingbays.com.
About Fransmart:
Fransmart is the global leader in franchise development, selling over 5,000 franchises worldwide and turning emerging restaurant concepts into national and global brands for 20 years. Company Founder Dan Rowe identified and grew brands like Five Guys Burgers & Fries, QDOBA Mexican Grill and The Halal Guys from 1–5-unit businesses to the powerhouse chains they are today. Fransmart's current and past franchise development portfolio brands have opened thousands of restaurants globally. Fransmart and their partner brands are committed to franchise development growth. Follow Fransmart on Facebook, LinkedIn, Instagram, Twitter, and YouTube. For more information, visit www.fransmart.com.
SOURCE Fransmart
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