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      Toyota Motor North America Reports March 2021 U.S. Sales

      Continued leadership of alternative powered vehicles (APVs), including hybrids, electrified and fuel cell

      -- March total APV sales up nearly three-fold, represent nearly 24 percent of total sales volume

      -- All-time best-ever quarter sales for APVs

      -- Best-ever March sales for Toyota Motor North America, Toyota and Lexus Divisions

      -- Starting in April, TMNA will introduce 25 new, refreshed or special edition vehicles over a 16-month period; two will be battery electric vehicles, one will be a plug-in electric vehicle and nearly half will be sedans

      -- With the addition of the Lexus LS Hybrid on sale later this spring, TMNA offers 17 hybrids, electrified and fuel cell vehicles in its lineup

      (PRNewsfoto/Toyota Motor North America)

      News provided by

      Toyota Motor North America

      Apr 01, 2021, 11:38 ET

      Share this article

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      PLANO, Texas, April 1, 2021 /PRNewswire/ -- Toyota Motor North America (TMNA) today reported March 2021 U.S. sales of 253,783 vehicles, an increase of 87 percent on a volume basis and up 79.8 percent on a daily selling rate (DSR) basis compared to March 2020.

      For the first quarter, TMNA reported U.S. sales of 603,066 vehicles, a 21.6 percent increase on a volume basis and 24.9 percent increase on a DSR basis.

      Toyota division posted March sales of 220,597 vehicles, up 83.6 percent on a volume basis and up 76.5 percent on a DSR basis. For the quarter, Toyota reported sales of 528,813 vehicles, up 20.3 percent on a volume basis and up 23.6 percent on a DSR basis.

      Lexus division posted March sales of 33,186 vehicles, up 112.9 percent on a volume basis and up 104.7 percent on a DSR basis. For the quarter, Lexus reported sales of 74,253 vehicles, up 31.8 percent on a volume basis and up 35.3 percent on a DSR basis.

      March and First Quarter 2021 highlights (volume basis)

      TMNA:

      • Number one manufacturer of APV sales – hybrids, electrified, fuel cell for the month and quarter
      • APV sales mix represented nearly 24 percent of TMNA's total March volume; APV sales mix represented nearly 23 percent of total quarterly volume
      • March APV sales totaled 60,133 vehicles, an increase of 290.7 percent
      • First quarter APV sales totaled 138,326 vehicles, an increase of 152 percent
      • Starting in April, TMNA will introduce 25 new, refreshed or special edition vehicles over a 16-month period; two will be battery electric vehicles, one will be a plug-in electric vehicle and nearly half will be sedans
      • With the addition of the Lexus LS Hybrid on sale later this spring, TMNA offers 17 hybrids, electrified and fuel cell vehicles in its lineup
      • Total passenger car sales up 60.1 percent for the month; up 6.4 percent for the quarter
      • Total truck/SUV sales up 103.4 percent for the month; up 30.4 percent for the quarter
      • SmartPath and Monogram online sales tools continue to gain momentum and satisfy customers

      Toyota Division:

      • Division's APV sales more than tripled in March, up 322.8 percent; up 152 percent for the quarter
      • APV sales led by RAV4, Sienna, Highlander and Venza
      • Prius sales up 140.7 percent in March; up 22.4 percent for the quarter
      • Mirai best-ever month and quarter
      • Tacoma sales up 69.6 percent in March; up 23.9 percent for the quarter
      • Best-ever March sales: total APVs, total light trucks, Corolla Hybrid, Mirai, Prius Prime, 4Runner, Tacoma, RAV4, RAV4 Hybrid, Venza, Highlander, Highlander Hybrid

      Lexus Division:

      • Division's second best-ever first quarter sales
      • Best-ever March sales for Lexus Division
      • Division's hybrid sales up 125.9 percent in March; up 43.1 percent for the quarter
      • Hybrid sales led by RX, UX and NX
      • IS sales up 175.4 percent in March; up 122.3 percent for the quarter
      • Passenger car sales up 89.1 percent in March; up 31.0 percent for the quarter
      • LUV sales up 122.1 in March; up 31.2 percent for the quarter
      • Best-ever March sales: total vehicles, total hybrids, total LUVs, total LC, total NX and NX Hybrid, total RX, RXg, RX L and RX Hybrid L and GX

      About Toyota
      Toyota (NYSE:TM) has been a part of the cultural fabric in the U.S. for more than 60 years, and is committed to advancing sustainable, next-generation mobility through our Toyota and Lexus brands, plus our nearly 1,500 dealerships. 

      Toyota has created a tremendous value chain and directly employs more than 36,000 in the U.S. The company has contributed world-class design, engineering, and assembly of more than 30 million cars and trucks at our 9 manufacturing plants, 10 including our joint venture in Alabama that begins production in 2021.

      To help inspire the next generation for a career in STEM-based fields, including mobility, Toyota launched its virtual education hub at www.TourToyota.com with an immersive experience and chance to visit many of our U.S. manufacturing facilities. The hub also includes a series of free STEM-based lessons and curriculum through Toyota USA Foundation partners, virtual field trips and more. For more information about Toyota, visit www.toyotanewsroom.com.

      Contact:
      Victor Vanov
      [email protected]
      469.292.1318

      TOYOTA  U.S. SALES SUMMARY

      March 2021


      -- CURRENT MONTH --

      -- CALENDAR YEAR TO DATE --     











      2021

      2020

      DSR %

      VOL %

      2021

      2020

      DSR %

      VOL %

      TOTAL TMNA

      253,783

      135,730

      79.8

      87.0

      603,066

      495,747

      24.9

      21.6

      TOTAL TOYOTA DIV.

      220,597

      120,145

      76.5

      83.6

      528,813

      439,402

      23.6

      20.3

      TOTAL LEXUS DIV.

      33,186

      15,585

      104.7

      112.9

      74,253

      56,345

      35.3

      31.8

      YARIS

      45

      591

      -92.7

      -92.4

      131

      2,416

      -94.4

      -94.6

      COROLLA

      30,908

      19,147

      55.2

      61.4

      72,520

      69,214

      7.6

      4.8

      SUPRA

      828

      273

      191.6

      203.3

      1,725

      1,013

      74.9

      70.3

      86 (INCL FR-S)

      333

      202

      58.5

      64.9

      764

      704

      11.5

      8.5

      MIRAI

      715

      31

      2118.0

      2207.0

      869

      147

      507.1

      491.2

      AVALON

      2,125

      1,020

      100.3

      108.3

      5,136

      4,080

      29.3

      25.9

      PRIUS

      6,889

      2,862

      131.4

      140.7

      14,050

      11,483

      25.7

      22.4

      CAMRY

      32,541

      23,119

      35.3

      40.8

      78,151

      77,188

      4.0

      1.2

      TOTAL TOYOTA DIV. CAR

      74,384

      47,245

      51.4

      57.4

      173,346

      166,245

      7.1

      4.3

      IS

      2,514

      913

      164.8

      175.4

      6,028

      2,712

      128.3

      122.3

      RC

      357

      169

      103.1

      111.2

      777

      757

      5.4

      2.6

      ES

      4,664

      2,854

      57.1

      63.4

      10,192

      9,247

      13.2

      10.2

      GS

      7

      173

      -96.1

      -96.0

      52

      624

      -91.4

      -91.7

      LS

      403

      162

      139.2

      148.8

      1,137

      801

      45.8

      41.9

      LC

      238

      56

      308.7

      325.0

      654

      240

      179.9

      172.5

      TOTAL LEXUS DIV. CAR

      8,183

      4,327

      81.8

      89.1

      18,840

      14,383

      34.5

      31.0

      TOTAL TMNA CAR

      82,567

      51,572

      53.9

      60.1

      192,186

      180,628

      9.3

      6.4

      C-HR

      4,513

      2,972

      46.0

      51.9

      10,401

      10,372

      3.0

      0.3

      RAV4

      47,078

      24,875

      82.0

      89.3

      114,255

      97,631

      20.2

      17.0

      VENZA

      6,512

      0

      0

      0

      13,623

      0

      0

      0

      HIGHLANDER

      27,993

      10,707

      151.4

      161.4

      63,831

      47,890

      36.9

      33.3

      4RUNNER

      12,955

      7,818

      59.3

      65.7

      37,263

      28,072

      36.3

      32.7

      SEQUOIA

      752

      332

      117.8

      126.5

      2,037

      1,408

      48.6

      44.7

      LAND CRUISER

      640

      173

      255.7

      269.9

      1,896

      614

      217.1

      208.8

      TOTAL TOYOTA DIV. SUV

      100,443

      46,877

      106.0

      114.3

      243,306

      185,987

      34.4

      30.8

      SIENNA

      11,796

      3,164

      258.5

      272.8

      26,578

      11,876

      129.8

      123.8

      TACOMA

      26,993

      15,915

      63.1

      69.6

      66,449

      53,636

      27.2

      23.9

      TUNDRA

      6,981

      6,944

      -3.3

      0.5

      19,134

      21,658

      -9.3

      -11.7

      TOTAL TOYOTA DIV. PICKUP

      33,974

      22,859

      42.9

      48.6

      85,583

      75,294

      16.7

      13.7

      TOTAL TOYOTA DIV. TRUCK

      146,213

      72,900

      92.9

      100.6

      355,467

      273,157

      33.6

      30.1

      UX

      1,826

      984

      78.4

      85.6

      3,993

      3,838

      6.9

      4.0

      NX

      6,466

      3,175

      95.8

      103.7

      14,462

      11,309

      31.3

      27.9

      RX

      12,950

      5,534

      125.0

      134.0

      27,941

      20,847

      37.7

      34.0

      GX

      3,337

      1,350

      137.7

      147.2

      7,677

      5,122

      53.9

      49.9

      LX

      424

      215

      89.6

      97.2

      1,340

      846

      62.7

      58.4

      TOTAL LEXUS DIV. TRUCK

      25,003

      11,258

      113.5

      122.1

      55,413

      41,962

      35.6

      32.1

      TOTAL TMNA TRUCK

      171,216

      84,158

      95.6

      103.4

      410,880

      315,119

      33.9

      30.4

      Selling Days

      26

      25



      74

      76



      DSR = Daily Selling Rate



























      TOYOTA U.S. ALTERNATIVE POWERED SALES SUMMARY

      March 2021


      -- CURRENT MONTH --


      -- CALENDAR YEAR TO DATE --  


      2021

      2020

      DSR %

      VOL%

      2021

      2020

      DSR %

      VOL%

      TOYOTA PRIUS HYBRID

      3,279

      1,942

      62.4

      68.8

      7,051

      7,270

      -0.4

      -3.0

      TOYOTA PRIUS PRIME

      3,610

      920

      277.3

      292.4

      6,999

      4,213

      70.6

      66.1

      TOYOTA COROLLA HYBRID

      3,275

      951

      231.1

      244.4

      7,301

      3,529

      112.5

      106.9

      TOYOTA CAMRY HYBRID

      4,171

      1,506

      166.3

      177.0

      10,264

      5,874

      79.5

      74.7

      TOYOTA AVALON HYBRID

      909

      348

      151.2

      161.2

      2,088

      1,256

      70.7

      66.2

      TOYOTA MIRAI

      715

      31

      2118.0

      2207.0

      869

      147

      507.1

      491.2

      TOYOTA SIENNA HYBRID

      11,634

      0

      0

      0

      26,044

      0

      0

      0

      TOYOTA HIGHLANDER HYBRID

      7,557

      1,344

      440.7

      462.3

      18,816

      3,698

      422.6

      408.8

      TOYOTA RAV4 HYBRID

      11,692

      5,840

      92.5

      100.2

      29,471

      23,736

      27.5

      24.2

      TOYOTA RAV4 PRIME

      1,114

      0

      0

      0

      2,792

      0

      0

      0

      TOYOTA VENZA HYBRID

      6,512

      0

      0

      0

      13,623

      0

      0

      0

      LEXUS ES HYBRID

      1,090

      514

      103.9

      112.1

      2,500

      1,823

      40.8

      37.1

      LEXUS GS HYBRID

      0

      0

      0

      0

      1

      0

      0

      0

      LEXUS UX HYBRID

      1,323

      620

      105.2

      113.4

      2,898

      2,101

      41.7

      37.9

      LEXUS NX HYBRID

      1,205

      494

      134.5

      143.9

      2,872

      1,746

      68.9

      64.5

      LEXUS RX HYBRID

      2,046

      873

      125.4

      134.4

      4,730

      3,381

      43.7

      39.9

      LEXUS LS HYBRID

      1

      5

      -80.8

      -80.0

      4

      36

      -88.6

      -88.9

      LEXUS LC HYBRID

      0

      2

      -100

      -100

      3

      4

      -23.0

      -25.0

      TOTAL TMNA HYBRID

      60,133

      15,390

      275.7

      290.7

      138,326

      58,814

      141.5

      135.2

      TOTAL TOYOTA HYBRID

      54,468

      12,882

      306.6

      322.8

      125,318

      49,723

      158.8

      152.0

      TOTAL LEXUS HYBRID

      5,665

      2,508

      117.2

      125.9

      13,008

      9,091

      47.0

      43.1

      Selling Days

      26

      25



      74

      76



      SOURCE Toyota Motor North America

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      A vehicle with room for family, friends, and gear, which looks right at home carving up canyon roads. That's the idea behind the Toyota Crown Signia...

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