Weekly Recap: 15 Consumer Press Releases You Need to See

A roundup of the most newsworthy consumer and retail announcements from PR Newswire this week, including an auction and exhibition of iconic rock and roll gear, new dairy-free summer treats, and a summer season pass to Dave and Buster's.

NEW YORK, May 23, 2025 /PRNewswire/ -- With thousands of press releases published each week, it can be difficult to keep up with everything on PR Newswire. To help consumer/retail journalists and consumers stay on top of the week's most newsworthy and popular releases, here's a recap of some major stories from the week that shouldn't be missed.

The list below includes the headline (with a link to the full text) and an excerpt from each story. Click on the press release headlines to access accompanying multimedia assets that are available for download.

1. Mob Entertainment Signs Multi-Year Licensing Deal with Toy Giant McFarlane, Bringing Poppy Playtime Toys and Collectibles to Fans Worldwide
   The collaboration will see McFarlane Toys bring Poppy Playtime's eerie yet beloved characters to life with an extensive range of products, including plushies, action figures, dioramas, prop replicas, and more. 
2. PepsiCo Completes Acquisition of poppi, Accelerating Strategic Portfolio Transformation This acquisition marks a significant step in PepsiCo's ongoing transformation of its portfolio, reinforcing its commitment to meeting evolving consumer preferences for great-tasting, functional products.
3. Electrolit Drops into Tony Hawk's™ Pro Skater™ 3 + 4 with a Steezy Sponsorship, with Bold In-Game Integrations, Sweepstakes, and More To usher in the launch of the videogame, Electrolit will roll out a retail sweepstakes in the U.S. from May 19, 2025, to August 31, 2025. Gamers who visit participating retailers, including Kroger, Meijer, Albertsons, 7-Eleven, Target, Walmart, and more, will have the opportunity to unlock an exclusive Create-A-Skater item when the game officially launches on July 11, 2025, and win real-life Electrolit swag inspired by the game.
4. Royal Canin Announces Partnership with Raising the Perfect Pet, Collaboration with Martha Stewart Founded by Ari Katz, AKC Breeder of Merit and founder of AK Labradors, in collaboration with long-time animal lover Martha Stewart, Raising the Perfect Pet stems from a passion for excellence in animal care. World-renowned entrepreneur, lifestyle authority and bestselling author, Martha brings extensive experience in elevating the everyday, including selecting nutritious diets developed by veterinarians for her four dogs.
5. Dave & Buster's Launches First-Ever Summer Season Pass with Unlimited Game Play and Exclusive Perks All Season Long The Summer Season Pass is your all-access ticket to unlimited game play on Dave & Buster's hottest new games, including 10 epic additions like Top Gun Maverick, UFC Challenge, Godzilla VR, NBA Superstars, Cyberpunk, and more. As summer break kicks off and temperatures rise, it's the ultimate, budget-friendly way to keep the whole family cool, entertained, and coming back for nonstop fun all season long.
6. So Delicious Dairy Free Invites You to Dairy Free Your Mind™ with Multi-Sensory Experiences This Summer - From the Freezer Aisle to Lollapalooza
   With a new brand identity and a lineup of next-level flavors and frozen novelties to ignite your senses, So Delicious is entering a new era and showing up as this summer's hottest frozen experience, transforming dated perceptions about dairy-free to bring consumers into a new world of delicious possibilities.
7. Disney and Formula 1® Unveil Collaboration with Disney's Mickey & Friends Launching in 2026 The new relationship is turbocharged by the two brands' shared affinity for creativity, entertainment, and innovation, to bring fans together around the globe through unforgettable and one-of-a-kind experiences. More information will be shared on the activity in the coming months.
8. Más+ by Messi® Introduces "Trick Shot Challenge" Giving Fans Nationwide "One Shot" to Meet the Soccer Star
   Want to meet Messi? Here's your shot. Más+ by Messi®, the Lionel Messi-founded hydration beverage, has kicked off its first-ever "Trick Shot Challenge". The competition celebrates the brand's nationwide debut and invites fans to submit their best trick shot on Instagram and Tik-Tok for a chance to meet Messi.
9. "Best of Spring & Summer 2025 Influencer Choice List" Unveiled by The Toy Association™ & Powered by Clamour From road trip-ready games to screen-free boredom busters and toys perfect for backyard adventures, 24 of the season's most buzzworthy toys and games were unveiled this week. Hundreds of leading digital content creators and influencers in the Clamour network were invited to vote on products submitted by toy brands this spring.
10. Julien's Auctions Announces Blockbuster "Music Icons" Auction Live from Hard Rock Cafe Times Square
    The auction will offer over 700 lots of stage-played instruments, iconic performance fashion, handwritten lyrics, and personal relics from the most legendary names in music, including Kurt Cobain, Eric Clapton, David Bowie, Nirvana, U2, Elvis Presley, Taylor Swift, Freddie Mercury, and The Beatles. Julien's will host a free public exhibition of the collection at Hard Rock Cafe New York from May 21–31, open daily from 10:00 a.m. to 11:00 p.m. ET.
11. Summer Seats and Where to Eat: OpenTable Reveals the Season's Outdoor Dining Capitals and Their Must-Visit Restaurants For many parts of the country, the arrival of the summer season means it's time to dine outdoors. New research from OpenTable shows that over half of Americans (55%) prefer sitting outdoors to dine when the weather is nice and a dedicated third (34%) would rather brave unexpected weather than surrender their open-air table.
12. The OREO Brand and Global Artist Selena Gomez Dream Up an Iconic New OREO Cookie by Selena, for Selenators Selena worked closely with the OREO brand to develop a one-of-a-kind sweet-and-spiced flavor combo. Inspired by her love of horchata, the cookies include a layer of chocolate & cinnamon flavor creme atop a layer of sweetened condensed milk flavor creme with cinnamon sugar inclusions, all sandwiched between two chocolate cinnamon flavored wafers.
13. BEYBLADE X World Championship Takes Over Walmart Stores as Fans Battle for the Ultimate Ticket to Tokyo and a Spot in the Final Tournament At each tournament, bladers will use tops from Hasbro's BEYBLADE X toy line to compete against fellow Bey-fans for a chance to qualify for the final World Championship tournament - an epic two-day battle at Tokyo Tower on Saturday, Oct. 11, 2025, and Sunday, Oct. 12, 2025. One champion from each participating country will earn a spot at the final World Championship battle that will take place in Japan, the birthplace of the BEYBLADE phenomenon.
14. Schwarzkopf Unveils New "Chapters of Change" Brand Campaign featuring Global Ambassadors Sofia Vergara & Chris Appleton The campaign celebrates the transformative power of hair color as a reflection of life's defining moments—empowering individuals to embrace self-expression, reclaim their identity, and confidently own their personal hair stories.
15. Dolly Parton Serves Up Southern-Inspired Comfort Food with New Line of Single-Serve Frozen Meals These meals are crafted to deliver the authentic flavors of Southern cuisine, reflecting Dolly's commitment to quality and taste. Each meal has a suggested retail price of $4.49 and can be prepared in either the microwave or oven. "I've always believed in the power of a warm, hearty meal, and now with these offerings I'm bringing a little taste of my own Southern favorites to you," said Dolly Parton.

For more news like this, check out all of the latest retail-related releases from PR Newswire.

Do you have a retail press release to distribute? Sign up with PR Newswire to share your story with the audiences who matter most.

Helping Journalists Stay Up to Date on Industry News

These are just a few of the recent press releases that consumers and the media should know about. To be notified of releases relevant to their coverage area, journalists can set up a custom newsfeed with PR Newswire for Journalists.

Once they're signed up, reporters, bloggers, and freelancers have access to the following free features:

• Customization: Users can create customized newsfeeds that will deliver relevant news right to their inbox. Newsfeed results can be targeted by keywords, industry, subject, geography, and more.
• Photos and Videos: Thousands of multimedia assets are available to download and include in a journalist or blogger's next story.
• Subject Matter Experts: Journalists will have access to ProfNet, a database of industry experts to connect with as sources or for quotes in their articles.
• Related Resources: Our journalist- and blogger-focused blog, Beyond Bylines, features regular media news roundups, writing tips, upcoming events, and more.

About PR Newswire

PR Newswire is the industry's leading press release distribution partner with an unparalleled global reach of more than 440,000 newsrooms, websites, direct feeds, journalists and influencers and is available in more than 170 countries and 40 languages. From our award-winning Content Services offerings, integrated media newsroom and microsite products, Investor Relations suite of services, paid placement and social sharing tools, PR Newswire has a comprehensive catalog of solutions to solve the modern-day challenges PR and communications teams face. For 70 years, PR Newswire has been the preferred destination for brands to share their most important news stories across the world.

For questions, contact the team at [email protected].

SOURCE PR Newswire