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Las ventas de camionetas se disparan en septiembre con múltiples récords para American Honda
  • USA - English
  • USA - español

- Las camionetas ligeras de American Honda establecen un récord para septiembre con un aumento de 6.3%

- Las camionetas de la marca Honda tienen su mejor mes de septiembre, con el Pilot estableciendo un récord con un aumento de ventas de 50%

- Las ventas de los vehículos eléctricos de Honda fueron un récord mensual con más de 5,000 unidades vendidas por tercer mes consecutivo

- Las ventas de Acura subieron un 4.4%, impulsadas por un récord mensual para las camionetas

- El RDX marca un récord de ventas por cuarto mes consecutivo con un espectacular incremento de 54%; se vendieron más de 4,600 unidades del MDX

Honda Logo

News provided by

American Honda Motor Co., Inc.

Oct 02, 2018, 15:06 ET

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TORRANCE, California, 2 de octubre de 2018 /PRNewswire-HISPANIC PR WIRE/ --

American Honda

Honda

Acura

Total

Automóviles

Camionetas

Total

Automóviles

Camionetas

Total

Automóviles

Camionetas

132,668

58,883

73,785

119,157

55,714

63,443

13,511

3,169

10,342

-7.0%

-19.7%

+6.3%

-8.2%

-19.7%

+5.1%

+4.4%

-18.4%

+14.1%

Continue Reading
American Honda light trucks set multiple sales records in September. One of the standouts was the 2019 Acura RDX, setting its fourth consecutive record and jumping 54 percent while helping the Acura brand to a solid increase for the month.
American Honda light trucks set multiple sales records in September. One of the standouts was the 2019 Acura RDX, setting its fourth consecutive record and jumping 54 percent while helping the Acura brand to a solid increase for the month.
Truck Sales Soar in September with Multiple Records for American Honda
View PDF
Truck Sales Soar in September with Multiple Records for American Honda

"Comenzamos el último trimestre en una posición muy sólida en las líneas de automóviles y camionetas ligeras, lo que nos coloca a escasa distancia de obtener un récord de ventas por cuarto año consecutivo para las marcas Honda y Acura juntas", dijo Henio Arcangeli Jr., vicepresidente senior de la División Automotriz de American Honda.


Honda


INFORME DE LA MARCA


Aspectos destacados de las ventas


Notas sobre modelos


Las camionetas Honda siguieron dando un gran impulso en septiembre, con récords en ventas totales y un excelente rendimiento en toda la línea. Mientras que las ventas de automóviles cedieron algo de terreno a las camionetas, la fortaleza de los automóviles de pasajeros de Honda los ha pasado a la parte superior de la cuota de mercado minorista de la industria, a pesar de escasas existencias de modelos claves.

·         El Honda Pilot se disparó 50.2% en septiembre con ventas de 15,464 unidades.

·         Las ventas del CR-V superaron las 30,000 unidades en el mes, muy cerca de un récord.

·         Con los precios de la gasolina a más de $4.00 por galón en algunas partes de los Estados Unidos, las ventas de los vehículos eléctricos de Honda siguieron subiendo, con el Hybrid, Insight y Clarity Plug-in Hybrid de Accord combinándose para casi 6,000 entregas en septiembre.


Honda es la única marca en los Estados Unidos en ganar una Mejor Opción de Seguridad (TOP SAFETY PICK) del IIHS para todos los modelos de automóviles, SUV y camionetas, incluyendo el Insight 2019.  

 

Con Accord, Civic y Fit, Honda ha superado a todas las otras marcas en ventas minoristas de automóviles de pasajeros combinadas en los tres mayores segmentos tradicionales de automóviles en los primeros 8 meses de 2018.




Acura


INFORME DE LA MARCA


Aspectos destacados de las ventas


Notas sobre modelos


El nuevo RDX continuó batiendo récords de ventas y, en combinación con las fuertes ventas del MDX, estableció un récord para septiembre para las camionetas Acura.

·         El RDX fijó su cuarta marca mensual consecutiva desde su lanzamiento en junio. Se vendieron 5,699 en el mes, un aumento de 54.3%.

·         El emblemático SUV de lujo de Acura, el MDX, obtuvo otros fuertes resultados con ventas de 4,643 en septiembre.

·         El ILX 2019 refrescado e reenergizado sale a la venta este mes.

 


El ILX 2019 refrescado completa la primera fase de la transformación del diseño de la marca Acura y todos los modelos centrales incluyen la parrilla Diamond Pentagon y un modelo A-Spec. 

 

La revolucionaria True Touchpad™ Interface de Acura es muy popular con los clientes del RDX y recibió elogios de los editores de Ward's, que dijeron que es "todo lo que puedes desear en una experiencia del usuario".


 

Ventas de vehículos de American Honda para septiembre de 2018




Mes a la fecha

Año a la fecha




Septiembre de 2018

Septiembre de  2017

% de cambio de DSR**

% de cambio de mes a mes

Septiembre de 2018

Septiembre de 2017

% de cambio de DSR**

% de cambio de año en año



American Honda Total

132,668

142,722

-3.3%

-7.0%

1,206,997

1,231,603

-2.0%

-2.0%



Total de ventas de automóviles

58,883

73,292

-16.4%

-19.7%

555,618

613,181

-9.4%

-9.4%



 

Total de ventas de camionetas

73,785

69,430

10.5%

6.3%

651,379

618,422

5.3%

5.3%



 Total de ventas de automóviles Honda

55,714

69,407

-16.5%

-19.7%

522,920

576,417

-9.3%

-9.3%



 Total de ventas de camionetas Honda 

63,443

60,369

9.3%

5.1%

569,594

541,060

5.3%

5.3%



    Total de ventas de Automóviles Acura 

3,169

3,885

-15.2%

-18.4%

32,698

36,764

-11.1%

-11.1%



    Total de ventas de camionetas Acura 

10,342

9,061

18.7%

14.1%

81,785

77,362

5.7%

5.7%



* Total de ventas de automóviles nacionales

46,665

65,647

-26.1%

-28.9%

461,138

514,294

-10.3%

-10.3%




División Honda

43,660

61,856

-26.6%

-29.4%

429,857

478,353

-10.1%

-10.1%




División Acura

3,005

3,791

-17.6%

-20.7%

31,281

35,941

-13.0%

-13.0%



* Total de ventas de camionetas nacionales

73,785

69,430

10.5%

6.3%

651,379

618,422

5.3%

5.3%




División Honda

63,443

60,369

9.3%

5.1%

569,594

541,060

5.3%

5.3%




División Acura

10,342

9,061

18.7%

14.1%

81,785

77,362

5.7%

5.7%



  Total de ventas de automóviles importados

12,218

7,645

66.2%

59.8%

94,480

98,887

-4.5%

-4.5%




División Honda

12,054

7,551

66.0%

59.6%

93,063

98,064

-5.1%

-5.1%




División Acura

164

94

81.4%

74.5%

1,417

823

72.2%

72.2%



  Total de ventas de camionetas importadas

0

0

0.0%

0.0%

0

0

0.0%

0.0%




División Honda

0

0

0.0%

0.0%

0

0

0.0%

0.0%




División Acura

0

0

0.0%

0.0%

0

0

0.0%

0.0%


   DESGLOSE DE MODELOS POR DIVISIÓN


Total de la división Honda

119,157

129,776

-4.5%

-8.2%

1,092,514

1,117,477

-2.2%

-2.2%




ACCORD

25,357

29,789

-11.5%

-14.9%

215,299

250,802

-14.2%

-14.2%




CIVIC

24,806

35,452

-27.2%

-30.0%

255,036

284,380

-10.3%

-10.3%




CLARITY

2,200

66

3,366.7%

3,233.3%

13,314

532

2,402.6%

2,402.6%




CR-Z

0

27

-100.0%

-100.0%

35

651

-94.6%

-94.6%




FIT

1,507

4,073

-61.5%

-63.0%

32,934

40,049

-17.8%

-17.8%




INSIGHT

1,844

0

0.0%

0.0%

6,302

3

209,966.7%

209,966.7%
















CROSSTOUR

0

0

0.0%

0.0%

0

5

-100.0%

-100.0%




CR-V

30,587

30,956

2.8%

-1.2%

277,621

280,933

-1.2%

-1.2%




HR-V

5,978

8,024

-22.5%

-25.5%

69,979

74,034

-5.5%

-5.5%




ODYSSEY

8,878

8,310

11.1%

6.8%

79,289

75,309

5.3%

5.3%




PILOT

15,464

10,295

56.2%

50.2%

119,901

84,203

42.4%

42.4%




RIDGELINE

2,536

2,784

-5.3%

-8.9%

22,804

26,576

-14.2%

-14.2%
















Total de la división Acura

13,511

12,946

8.5%

4.4%

114,483

114,126

0.3%

0.3%




ILX

930

1,222

-20.9%

-23.9%

8,242

9,073

-9.2%

-9.2%




NSX

11

26

-56.0%

-57.7%

122

355

-65.6%

-65.6%




RLX / RL

164

94

81.4%

74.5%

1,417

823

72.2%

72.2%




TLX

2,064

2,543

-15.6%

-18.8%

22,917

26,513

-13.6%

-13.6%
















MDX

4,643

5,368

-10.0%

-13.5%

37,187

38,182

-2.6%

-2.6%




RDX

5,699

3,693

60.5%

54.3%

44,598

39,180

13.8%

13.8%
















Días de ventas

25

26



230

230



















*    Los vehículos Honda y Acura se fabrican de piezas nacionales y del extranjero



**   Tasa diaria de ventas


Foto - https://mma.prnewswire.com/media/753205/2019_Acura_RDX_Advance_9.jpg  
PDF - https://mma.prnewswire.com/media/753207/Honda_September_2018_Sales_Release.pdf  
Logo - https://mma.prnewswire.com/media/477245/HONDALOGO_Logo.jpg

FUENTE American Honda Motor Co., Inc.

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