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Jun 20, 2017, 09:00 ET DPAA Elects Ayuda[x]'s Andreas Soupliotis to Board of Directors

The Digital Place Based Advertising Association (DPAA) announced today at the Cannes Lions Festival of Creativity that Andreas Soupliotis, Founder &...


Mar 16, 2017, 09:00 ET Media Rating Council Publishes Standards for Measurement of Digital Place Based Audiences

The Digital Place Based Advertising Association (DPAA) announced today the Media Rating Council (MRC) has published standards for measurement of...


Feb 08, 2017, 09:00 ET DPAA's Eighth Annual Survey of Media Planners Identifies Mobile and Programmatic as Key Opportunities for DPB/DOOH Revenue Growth

The Digital Place Based Advertising Association's (DPAA) eighth annual survey of media planners identifies the growing importance of digital...


Oct 19, 2016, 02:11 ET DPAA, Cannes Lions Announce Promotion to Send an Agency Media Professional to 2017 Cannes Lions Young Media Academy in France

The Digital Place Based Advertising Association (DPAA) and Cannes Lions announced today a Video Everywhere Summit joint promotion, in conjunction...


Sep 26, 2016, 11:29 ET Renowned Pollster and Brand Messaging Expert Frank Luntz to be a Featured Speaker at DPAA's 2016 Video Everywhere Summit

The Digital Place Based Advertising Association (DPAA) announced today that renowned pollster and brand messaging expert Dr. Frank Luntz will be a...


Aug 02, 2016, 11:44 ET DPAA Unveils Roster of Major Ad Industry Leaders to Speak at 2016 Video Everywhere Summit

The Digital Place Based Advertising Association (DPAA) announced today that an all-star lineup of brand and agency leaders and decision-makers have...


Jun 16, 2016, 09:35 ET Digital Place Based Advertising Association Issues Guidelines and Best Practices White Paper on Mobile Integration

The Digital Place Based Advertising Association (DPAA) has issued a white paper to members detailing guidelines and best practices to help accelerate ...


Jun 15, 2016, 09:36 ET Screenvision Media Takes Next Step in 'Connected Cinema' Initiative by Joining Digital Place Based Advertising Association

Screenvision Media, a national cinema advertising leader, has joined the Digital Place Based Advertising Association (DPAA), building off the...


Oct 05, 2015, 10:05 ET Digital Place-Based Revenue Growth Outpaces Other Major Media Sectors For First Half Of 2015

The Digital Place Based Advertising Association (DPAA) announced today the sector's revenue growth rate for the first half of 2015 outpaced that of...


Sep 08, 2015, 10:00 ET Full Agenda Released For DPAA's Annual Video Everywhere Summit In New York On November 3

The Digital Place Based Advertising Association's (DPAA) newly released agenda for its 2015 Video Everywhere Summit features a host of hot button...


Aug 20, 2015, 05:29 ET DPAA's Annual Survey of Media Planners Quantifies Perceptions of Rapidly Changing Advertising Landscape

The Digital Place Based Advertising Association's (DPAA) annual survey of media planners identifies the disruption and decline of television, mobile...


Mar 10, 2015, 09:30 ET Intel on Board: Jose Avalos Named to Digital Place Based Advertising Association's Board of Directors

The Digital Place Based Advertising Association announced that Intel's Jose Avalos, Worldwide Director of Visual Retail, has been voted onto the DPAA ...


Oct 15, 2014, 11:28 ET Digital Place Based Advertising Association Study Identifies Continuing Share Shift from Digital and Online to Digital Place Based Media

A new survey of agency media planners conducted by the Digital Place Based Advertising Association (DPAA) reveals a continuing shift of digital and...


Apr 14, 2014, 10:22 ET Digital Place Based Media Revenue Growth Rate for 2013 Far Exceeds that of Overall U.S. Ad Industry

The Digital Place Based Advertising Association (DPAA) announced today that the sector's 2013 revenue growth rate far exceeded that of the overall...